Wildfire Interactive (Discontinued) vs. Juicer

The transition to Google has been painful - key contacts are no longer available.

If you’re looking for an opportunity to have the ability to set it and forget it, this is the perfect low maintenance tool. However, if you were looking for it to intelligently rule out duplicates on your social media posts to push only one of them to your website, then don’t expect Juicer to do that for you

Incentivized

• Content scheduling on FB, TW, and PIN
• Social media management
• Basic analytics of post engagmemt

Incentivized

• Juicer allows me the opportunity to set it and forget it so that I can use my valuable time to focus on other things.
• Juicer has allowed us to seamlessly ensure that our social media feed can be found on our website and that it will stay up to date at any given moment.

Incentivized

• The entire product is quite dated - in our two years with the product, only the visuals have been updated. While other products have added things like multi-platform entries, Wildfire is essentially the same as it has been since our first experience with it.
• In its self-service mode, the product lacks some essential features like mandatory likes and white label.
• Embedding a whitelabel contest is a major undertaking, and requires quite a bit of work within the Facebook developer panel.

• There might be one or two social media sources worth adding, e.g. Tripadvisor.

Incentivized

Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.

During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price

Very easy to use, almost anyone can learn how to build a comprehensive promotion.

I have never been kicked out of Wildfire service. Always up and running.

Easy to perform tasks and quick to upload changes to your promotions.

Phone and email support were always available to us when we needed it.

Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.

Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.

Wildfire was a merely an adequate social media tool when it existed as a standalone, but it just couldn't compete against other players like Sprout, Falcon, and Sprinklr.

Incentivized

I've done a bit of web research, but to be honest, I have not used competitor's products, because Juicer was really much cheaper (at the same rate of functionality) than others.

Incentivized

• Our TOS and engagement with our fans increased when implementing this.
• Social metrics Wildfire provided for the different brands allowed sales opportunity to increase social worth and ultimately increase cost on advertising initiatives.

• It's very quick to deploy, so no IT/development costs (except putting in a small javascript, which takes 5 minutes).
• Definitely positive ROI, it's much cheaper than other solutions which can cost some times 10x as much.

Incentivized