Google Search Console vs. Link Research Tools

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Search Console
Score 9.0 out of 10
N/A
Google Search Console is a search engine optimization software solution offered by Google.N/A
Link Research Tools
Score 8.0 out of 10
N/A
N/AN/A
Pricing
Google Search ConsoleLink Research Tools
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google Search ConsoleLink Research Tools
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google Search ConsoleLink Research Tools
Features
Google Search ConsoleLink Research Tools
SEO
Comparison of SEO features of Product A and Product B
Google Search Console
6.2
Ratings
22% below category average
Link Research Tools
7.8
Ratings
1% above category average
Keyword analysis8.30 Ratings7.90 Ratings
Backlink management4.90 Ratings8.30 Ratings
SERP ranking tracking7.20 Ratings5.90 Ratings
Page grader5.10 Ratings7.20 Ratings
Competitive analysis2.00 Ratings8.90 Ratings
Site audit / diagnostics7.40 Ratings8.90 Ratings
Site recommendations6.20 Ratings8.60 Ratings
Task management8.50 Ratings6.40 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google Search Console
7.3
Ratings
4% below category average
Link Research Tools
8.5
Ratings
11% above category average
Local SEO5.00 Ratings8.90 Ratings
Social SEO8.00 Ratings8.20 Ratings
Mobile SEO7.80 Ratings8.20 Ratings
Global SEO8.30 Ratings8.80 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google Search Console
8.2
Ratings
3% below category average
Link Research Tools
8.7
Ratings
3% above category average
Multi-domain support8.60 Ratings8.60 Ratings
Integration with web analytics tools7.90 Ratings8.70 Ratings
Best Alternatives
Google Search ConsoleLink Research Tools
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Conductor
Conductor
Score 8.6 out of 10
Google Search Console
Google Search Console
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google Search ConsoleLink Research Tools
Likelihood to Recommend
9.0
(0 ratings)
8.9
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
Usability
8.8
(0 ratings)
-
(0 ratings)
Support Rating
6.1
(0 ratings)
-
(0 ratings)
User Testimonials
Google Search ConsoleLink Research Tools
Likelihood to Recommend
If you just want to understand how much traffic you're getting from Google organic search results, and study the queries and landing pages that make up this traffic, this is a great tool. If you also want to figure out where you may be missing opportunities or making it hard for people to find your site, this can help with that. However, GSC is not going to give you step by step instructions for how to fix SEO issues, and won't help prioritize anything either. It's essentially like a car dashboard, but doesn't do any driving or tell you how to drive.
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Definitely the best tool for prospecting potential links and helping to clean up link profiles. It also helps you to consider other potential link opportunities that you may not have thought about. Its ability to find more links than most other tools certainly sets itself apart from most of the competition.
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Pros
  • Provides details on what other sites contain backlinks to your site, along with the page they direct to within your site
  • Displays impressions and click throughs for Google search queries
  • Individual page performance by location and device category as it pertains to generating clicks leading to your site
  • Basic indexing and readability issues within your site
  • The new interface that just rolled out is much easier on the eyes
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  • fast Google penalty recovery
  • keeps a healthy backlink profile
  • calculates the opportunity or risk of potential links that are not built yet, so you can go only after the good ones
  • gives you fresh data from 26 link sources and lets you analyze the full backlink profile. Google search console gives you only a sample of your backlink profile.
  • powerful link prospecting made easy
  • possibility to connect with Pitchbox (professional outreach tool for link removal and link building campaigns), SEMRUSH, Ahrefs, GSC
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Cons
  • I'd like more instructions about how to respond to certain errors I see - it can be difficult to understand when you see a red error message what it really means and how to fix it.
  • I'd appreciate warnings being 'ranked' somehow to understand what's really a big deal, and what might be a minor issue.
  • Search analytics is helpful but not comprehensive - you can only go back so far in the data, and can't see all the search terms that are sending traffic to your site.
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  • Accessibility - the layout is not as intuitive as it should be. Of course, this is a professional tool and not meant for the faint of heart. However, the design elements could be more intuitive.
  • Redundant tools - our company utilizes several of the tools to help audit and augment our client profiles. Some of the tools may be a bit redundant. However, it's not a terribly big deal, as we just don't use those tools.
  • Limited searches for certain price points - I understand that there has to be competitive pricing especially with the level that Link Research Tools is offering. However, it would be nice to have unlimited searches.
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Usability
It's easy to use, but some features are lacking a clear explanation. Somethings don't always match up. For example, the Core Web Vitals often doesn't match what you would see in the Chrome Lighthouse report or the Google Page Speed Insights tool. The tool itself is a little too basic and has to be used alongside other SEO tools and other Google properties such as Analytics
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No answers on this topic
Support Rating
As with all Google software, your primary source of help is their forums, their knowledge base articles, or whatever tutorials you can find on the web. Often answers on their forums are not straightforward and may not address the actual issue you're experiencing. The KB articles are typically written like instruction manuals - for better or for worse. Tutorials on the web may vary, but the odds are good someone out there had the same questions as you and was kind enough to document their experience.
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No answers on this topic
Alternatives Considered
We are using Ahrefs and SEMRush along with the search console. Ahrefs helps in creating our backlink strategy while SEMRush for content gaps and opportunities. Search console is more preferred as it is completely free and data comes straight from Google. But you cannot see backlinks and ads in search console.
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Link Research Tools are the only tools that gives us the most backlinks. No other tools finds as many backlinks to the website than LRT. LRT takes Backlinks from 25 Sources, even historic Backlinks from Majestic (>5 Years). It is very important if you disavow links that you have the best view on the links and that you can have as many Backlinks as possible for your audit.
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Return on Investment
  • I have used Search Console for every web project I have worked on. The results have always been outstanding.
  • Surprising insights can be gained from the keyword analysis. I have discovered multiple profitable channels that weren't even on the radar.
  • AMP has been a game changer over the last few years and this tool makes it extremely simple to ensure your pages are mobile friendly.
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  • When we removed Google Manual Penalty, SEO visibility went up and we saw some sales increase
  • We now have cleaner and healthier backlink portfolio and not in danger of any radical Google interventions
  • We now know in advance which websites are good to build links on - this is not only good for traffic but for SEO visibility and at the end for sales overall
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ScreenShots