Google PageSpeed Insights vs. GTmetrix

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google PageSpeed Insights
Score 9.0 out of 10
N/A
Google PageSpeed Insights is a search engine optimization software solution offered by Google.N/A
GTmetrix
Score 9.9 out of 10
N/A
Gtmetrix is an analytics tool focused on determining website performance with features like page load speed details, video capture, and the ability to test from multiple regions around the world.
$10.67
per month
Pricing
Google PageSpeed InsightsGTmetrix
Editions & Modules
No answers on this topic
Solo
$10.67
per month
Starter
$21.25
per month
Growth
$42.50
per month
Basic
Free
Offerings
Pricing Offerings
Google PageSpeed InsightsGTmetrix
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google PageSpeed InsightsGTmetrix
Features
Google PageSpeed InsightsGTmetrix
SEO
Comparison of SEO features of Product A and Product B
Google PageSpeed Insights
7.5
Ratings
3% below category average
GTmetrix
-
Ratings
Keyword analysis6.00 Ratings00 Ratings
Page grader7.30 Ratings00 Ratings
Competitive analysis5.00 Ratings00 Ratings
Site audit / diagnostics9.90 Ratings00 Ratings
Site recommendations9.90 Ratings00 Ratings
Task management6.70 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google PageSpeed Insights
6.3
Ratings
19% below category average
GTmetrix
-
Ratings
Local SEO5.00 Ratings00 Ratings
Social SEO5.00 Ratings00 Ratings
Mobile SEO10.00 Ratings00 Ratings
Global SEO5.40 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google PageSpeed Insights
8.5
Ratings
0% above category average
GTmetrix
-
Ratings
Multi-domain support9.10 Ratings00 Ratings
Integration with web analytics tools8.00 Ratings00 Ratings
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
Google PageSpeed Insights
-
Ratings
GTmetrix
9.4
Ratings
14% above category average
a/b experiment testing00 Ratings10.00 Ratings
Split URL testing00 Ratings10.00 Ratings
Multivariate testing00 Ratings7.50 Ratings
Multi-page/funnel testing00 Ratings8.00 Ratings
Cross-browser testing00 Ratings10.00 Ratings
Mobile app testing00 Ratings9.00 Ratings
Test significance00 Ratings9.00 Ratings
Visual / WYSIWYG editor00 Ratings10.00 Ratings
Advanced code editor00 Ratings10.00 Ratings
Page surveys00 Ratings10.00 Ratings
Visitor recordings00 Ratings10.00 Ratings
Preview mode00 Ratings10.00 Ratings
Test duration calculator00 Ratings7.50 Ratings
Experiment scheduler00 Ratings10.00 Ratings
Experiment workflow and approval00 Ratings10.00 Ratings
Dynamic experiment activation00 Ratings10.00 Ratings
Client-side tests00 Ratings8.50 Ratings
Server-side tests00 Ratings8.50 Ratings
Mutually exclusive tests00 Ratings10.00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Google PageSpeed Insights
-
Ratings
GTmetrix
10.0
Ratings
16% above category average
Standard visitor segmentation00 Ratings10.00 Ratings
Behavioral visitor segmentation00 Ratings10.00 Ratings
Traffic allocation control00 Ratings10.00 Ratings
Website personalization00 Ratings10.00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Google PageSpeed Insights
-
Ratings
GTmetrix
10.0
Ratings
17% above category average
Heatmap tool00 Ratings10.00 Ratings
Click analytics00 Ratings10.00 Ratings
Scroll maps00 Ratings10.00 Ratings
Form fill analysis00 Ratings10.00 Ratings
Conversion tracking00 Ratings10.00 Ratings
Goal tracking00 Ratings10.00 Ratings
Test reporting00 Ratings10.00 Ratings
Results segmentation00 Ratings10.00 Ratings
CSV export00 Ratings10.00 Ratings
Experiments results dashboard00 Ratings10.00 Ratings
Best Alternatives
Google PageSpeed InsightsGTmetrix
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Convert Experiences
Convert Experiences
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Dynamic Yield
Dynamic Yield
Score 8.3 out of 10
Enterprises
Conductor
Conductor
Score 8.6 out of 10
Dynamic Yield
Dynamic Yield
Score 8.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google PageSpeed InsightsGTmetrix
Likelihood to Recommend
10.0
(0 ratings)
10.0
(0 ratings)
Usability
10.0
(0 ratings)
9.1
(0 ratings)
Support Rating
1.0
(0 ratings)
4.0
(0 ratings)
User Testimonials
Google PageSpeed InsightsGTmetrix
Likelihood to Recommend
It should be an essential tool for all website owners - everyone should care about page loading time from the CEO down to the junior web developer. Page speed is a factor that hugely affects visitor satisfaction, and Google takes it seriously by offering PageSpeed Insights. If you work in a larger organisation and focus on one particular part of website development and maintenance, such as a content writer, then this tool won't be as useful. It's intended for users with development or marketing-related responsibility
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GTmetrix is very well suited for small organizations or startups that do not have sufficient technical staff for site optimization. GTmetrix also comes with the free version, which allows users to use their service for free for up to three websites, which is a good option. However, this might not be the best option for a large organization that works in different technical domains and have a good number of technical staff.
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Pros
  • Straight to the point
  • Valuable feedback on performance
  • Provide optimized assets (CSS, JS and images)
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  • Really complete report of performance issues.
  • Get reports from PageSpeed and YSlow at same time.
  • Gives a score from each separate tool, also displays loading time, page size and total requests very easily.
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Cons
  • PDF reports
  • Sending to someone else
  • Setup monthly report running would be cool
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  • They might consider improving their checking process speed, it often takes a huge time to display the performance report. This is even longer for non-logged-in users.
  • Previously two different options of Google's Pagespeeds and Yahoo's lighthouse were shown in the report section, now only combined report is shown. I personally like the two reports from different sources.
  • Non-tech savvy persons might not find it so easy to use.
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Usability
It's a free, easy to use tool
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It's easy to use fast, data is easy to read and take aways are great too.
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Support Rating
There is no support from Google for the tool.
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I have never had the need to use GTmetrix support. Therefore, there is really no way for me to give a grade here. However, if you are on a paid plan my guess and it is a guess, is that their support is as good as the tool is. There are a lot more features in the paid plans, reporting. monitoring etc. I could see where support could come into play as these features are added to the account
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Alternatives Considered
I've never used any software beyond PageSpeed Insights and Google Lighthouse (the source of the PAgeSpeed Insights software.) I've used similar programs like Hummingbird for WordPress that pulls the same data using the same engine, but its really the only game in town as far as I'm concerned.
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Given we are doing the work to improve in Google to a large degree - the Google product is essential. But GTMetrix may use their info as well as other independent stuff to be a little better. I appreciate the way GTMetrix provides the info - cleaner and clearer and thus quicker to address.
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Return on Investment
  • Positive! It's easier to communicate with our clients where they are today with site speed and the steps needed to improve.
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  • A great free tool that is does what it is meant to do very well.
  • Due to its simplicity and speed it is highly efficient.
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ScreenShots