Google Mobile-Friendly Test vs. WebCEO

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Mobile-Friendly Test
Score 9.1 out of 10
N/A
Google Mobile-Friendly Test is a search engine optimization software solution offered by Google.N/A
WebCEO
Score 10.0 out of 10
N/A
Web CEO is a SaaS-based, enterprise-level SEO platform comprised of 24 online tools for digital agencies. It has a language wiki that the vendor reports is actively used by 200,000 users to keep the interface multilingual (available in English, Arabic, Simplified Chinese, Traditional Chinise, Danish, Dutch, Finnish, French, German, Hebrew, Hungarian, Italian, Japanese, Korean, Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Turkish, Ukrainian, Greek, Brazilian and…
$36
per month per user
Pricing
Google Mobile-Friendly TestWebCEO
Editions & Modules
No answers on this topic
Solo
$36
per month per user
Agency Unlimited
99 + scanning fees
per month
StartUp
$119
per month
Corporate
$299
per month
Offerings
Pricing Offerings
Google Mobile-Friendly TestWebCEO
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsSOLO: 1 project, 100 unique keywords, 5 SERP scan depth, weekly automated scanning, 1,000 pages audited; 1,000 backlinks analyzed. STARTUP: 5 projects; 750 unique keywords; 5 SERP scan depth; weekly automated scanning (manual scanning on demand); 5,000 pages audited (1,000 pages/project); 10,000 backlinks analyzed (2,000 backlinks/project); branded SEO reports; 5 SEO leads per day. AGENCY UNLIMITED: unlimited projects ($2 per project/mo); unlimited keywords with Unlimited search engines ($4/1,000 rank queries); 10 SERP scan depth; monthly/weekly/daily automated scanning (manual scanning on demand); unlimited pages audited; unlimited backlinks analyzed ($8/10,000 backlinks found); branded SEO reports; 5 SEO leads per day + unlimited leads for an extra cost; SEO audit button on your site; White-label SEO tools on a domain ($40/mo); SEO tools API, full functionality; White-label support & training; all scanning except for rankings and backlinks at no extra cost. CORPORATE: 30 projects; 2400 unique keywords; 5 SERP scan depth; weekly automated scanning (manual scanning on demand); 150,000 pages audited (5,000 pages/project); 180,000 backlinks analyzed (6,000 backlinks/project); branded SEO reports; 5 SEO leads per day; SEO audit button added to the site.
More Pricing Information
Community Pulse
Google Mobile-Friendly TestWebCEO
Features
Google Mobile-Friendly TestWebCEO
SEO
Comparison of SEO features of Product A and Product B
Google Mobile-Friendly Test
8.5
Ratings
9% above category average
WebCEO
8.5
Ratings
9% above category average
Keyword analysis8.00 Ratings8.00 Ratings
Backlink management8.00 Ratings7.00 Ratings
SERP ranking tracking9.00 Ratings10.00 Ratings
Page grader8.70 Ratings9.00 Ratings
Competitive analysis7.00 Ratings10.00 Ratings
Site audit / diagnostics9.60 Ratings9.00 Ratings
Site recommendations8.90 Ratings9.00 Ratings
Task management9.00 Ratings6.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google Mobile-Friendly Test
8.5
Ratings
11% above category average
WebCEO
7.8
Ratings
3% above category average
Local SEO8.00 Ratings9.00 Ratings
Social SEO9.00 Ratings5.00 Ratings
Mobile SEO10.00 Ratings8.00 Ratings
Global SEO7.00 Ratings9.00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google Mobile-Friendly Test
9.2
Ratings
8% above category average
WebCEO
8.7
Ratings
3% above category average
Multi-domain support8.90 Ratings8.30 Ratings
Integration with web analytics tools9.50 Ratings9.10 Ratings
Best Alternatives
Google Mobile-Friendly TestWebCEO
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Google Search Console
Google Search Console
Score 9.0 out of 10
Google Search Console
Google Search Console
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google Mobile-Friendly TestWebCEO
Likelihood to Recommend
9.2
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
9.7
(0 ratings)
Usability
-
(0 ratings)
8.5
(0 ratings)
Support Rating
-
(0 ratings)
9.1
(0 ratings)
Implementation Rating
-
(0 ratings)
7.9
(0 ratings)
User Testimonials
Google Mobile-Friendly TestWebCEO
Likelihood to Recommend
It is a single-use tool: it tests mobile usability of a website or code snippet. This is useful before, during, and after the development process. So, if you are developing a website, then the mobile-friendliness tool is a necessity. Its also useful (in conjunction with Page Speed Insights and Search Console) in developing a full idea of site performance and how it relates to SEO.
Read full review
If you are just wanting to have a web page without any idea of wanting to gain exposure for it via Google or social media channels then WebCEO is probably not for you. However, if you are like me and my Graceful Touch blog project where building a stronger and stronger backbone of digital success is important to you then WebCEO is without question your number one place to go.
Read full review
Pros
  • Tests site to see if it passes Google's mobile friendly requirement.
  • Helps troubleshoot any mobile friendly issues.
  • Suggest changes to make the site more mobile friendly.
Read full review
  • The support team at WEB CEO are probably one of the best we have come across! They are always on the ball and answer all and any questions we have within a quick timeframe!
  • The on-page optimisations and page scores go quite in depth allowing you to understand what is holding a page back. You can also customise what you want the on-page optimisations to be. There are settings to turn off a ranking factor, extremely handy for certain projects!
  • The internal link structure analysis is extremely useful to help see your most authoritative pages. This enables you to help direct your links to your most important pages and see what pages are linked together.
Read full review
Cons
  • Google does not cross-check the results from other search engines in the creation of the tool. Bing and Yahoo might not consider your website mobile-friendly, even if Google does.
  • Some devices and screen resolutions were not thought of when Google created the tool.
  • The output of the tool is not specific enough, at times, for web developers.
Read full review
  • We are very happy with WebCEO and they are always responsive and have implemented many of our team's recommendations. Most recently we have suggested they work on a system that would allow for factoring whether a ranking was a local stack, organic, answer box, and provide an at a glance rating. Something like 1-1-1, where each dash would signify a first page ranking, so first dash would be answer box, next local stack, next organic, etc...
Read full review
Likelihood to Renew
It is free, so I woule likely renew it.
Read full review
Unlike many of the other SEO analysis tools on this list, which focus primarily on your site’s SEO activities, Web CEO digs deeper into company’s online marketing strategy including email campaign, shortened URL service, creating landing page for webinars, social media push activities.
Read full review
Usability
No answers on this topic
The UI is awesome and the recently redesigned the entire product. This isn't like Hootsuite which stays stagnant for years. It looks modern and functions like a modern tool. It can be a little sluggish at times but that is partially due to it querying so much amazing data at once :)
Read full review
Support Rating
No answers on this topic
Most support networks focus on answering questions as WebCEO does. With my experience with WebCEO, I now call those the average support providers. Then there are the exceptional support providers who really go to the next level in making sure you are taken care of. While WebCEO certainly does this I've decided to remove them from qualifying at this level. Instead, I made a whole new category for their support called extraordinarily amazing. They respond in a timely fashion. Offer great value along the way. But then even have fun what with their unnecessary but great graphics that they include in their support. This is the upper edge of everything and leaves me with a huge smile on my face.
Read full review
Implementation Rating
No answers on this topic
No. The difficulties were much of our own making. The installation of the software was simple and trouble free but our own initial use was less straightforward and we did not thoroughly think through how certain aspects of the system would be used. Thus we had initial inconsistency between different users of the system, which had to be resolved later.
Read full review
Alternatives Considered
The Google Mobile-Friendly Test is much better than Bing Webmaster Tools to ensure our clients' websites are mobile friendly responsive. Google's tool is created specifically for most of the online searches from the internet, and most modern devices, modern browsers, and screen resolution settings. Bing is not as technically advanced as Google and not as specific in their tools, to ensure the creation of mobile-friendly responsive devices.
Read full review
I used to use IBP which is a very good tool but after many years I found that the benefits of WebCEO's online tools were able to outperform the results that we were getting with other tools. By moving to WebCEO we are able to reduce time spent on individual tasks and use the data compiled to quickly implement solutions on our clients' sites.
Read full review
Return on Investment
  • Our websites pages are a hundred percent mobile friendly.
  • Detects almost all mobile usability issues.
  • Robust test tools extending up to detectors for incompatible plugins.
Read full review
  • I would say that as a tool. Web CEO has a decent amount of kick to it. I just think that it is lacking that knockout punch that its competitors have
  • The social metrics and competitor metrics are great, they just don#t have that zing to them. I think some GUI tweaks would move Web CEO onto the next level. It is a pity, as Web CEO is one step from greatness.
Read full review
ScreenShots

WebCEO Screenshots

Screenshot of Project DashboardScreenshot of Keyword ResearchScreenshot of Rank TrackingScreenshot of My BacklinksScreenshot of Site AuditScreenshot of Competitor Metrics