Google Mobile-Friendly Test vs. Ubersuggest

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Mobile-Friendly Test
Score 9.1 out of 10
N/A
Google Mobile-Friendly Test is a search engine optimization software solution offered by Google.N/A
Ubersuggest
Score 8.8 out of 10
N/A
UberSuggest is a search engine optimization software solution offered by NP Digital.N/A
Pricing
Google Mobile-Friendly TestUbersuggest
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google Mobile-Friendly TestUbersuggest
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google Mobile-Friendly TestUbersuggest
Features
Google Mobile-Friendly TestUbersuggest
SEO
Comparison of SEO features of Product A and Product B
Google Mobile-Friendly Test
8.5
Ratings
9% above category average
Ubersuggest
8.6
Ratings
11% above category average
Keyword analysis8.00 Ratings9.50 Ratings
Backlink management8.00 Ratings9.00 Ratings
SERP ranking tracking9.00 Ratings9.00 Ratings
Page grader8.70 Ratings9.50 Ratings
Competitive analysis7.00 Ratings9.00 Ratings
Site audit / diagnostics9.60 Ratings8.50 Ratings
Site recommendations8.90 Ratings8.50 Ratings
Task management9.00 Ratings6.00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google Mobile-Friendly Test
8.5
Ratings
11% above category average
Ubersuggest
8.2
Ratings
8% above category average
Local SEO8.00 Ratings6.00 Ratings
Social SEO9.00 Ratings7.50 Ratings
Mobile SEO10.00 Ratings10.00 Ratings
Global SEO7.00 Ratings9.50 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google Mobile-Friendly Test
9.2
Ratings
8% above category average
Ubersuggest
8.0
Ratings
6% below category average
Multi-domain support8.90 Ratings7.50 Ratings
Integration with web analytics tools9.50 Ratings8.50 Ratings
Best Alternatives
Google Mobile-Friendly TestUbersuggest
Small Businesses
Nozzle
Nozzle
Score 10.0 out of 10
Nozzle
Nozzle
Score 10.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.2 out of 10
Enterprises
Google Search Console
Google Search Console
Score 9.0 out of 10
Google Search Console
Google Search Console
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google Mobile-Friendly TestUbersuggest
Likelihood to Recommend
9.2
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
10.0
(0 ratings)
Usability
-
(0 ratings)
9.0
(0 ratings)
Availability
-
(0 ratings)
10.0
(0 ratings)
Performance
-
(0 ratings)
10.0
(0 ratings)
Support Rating
-
(0 ratings)
8.4
(0 ratings)
Online Training
-
(0 ratings)
10.0
(0 ratings)
Implementation Rating
-
(0 ratings)
10.0
(0 ratings)
Ease of integration
-
(0 ratings)
10.0
(0 ratings)
Product Scalability
-
(0 ratings)
10.0
(0 ratings)
User Testimonials
Google Mobile-Friendly TestUbersuggest
Likelihood to Recommend
It is a single-use tool: it tests mobile usability of a website or code snippet. This is useful before, during, and after the development process. So, if you are developing a website, then the mobile-friendliness tool is a necessity. Its also useful (in conjunction with Page Speed Insights and Search Console) in developing a full idea of site performance and how it relates to SEO.
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Ubersuggest is well suited for people who needs to conduct a basic keyword research to rank content in google. Whoever, the tool can be limited for people with more expertise and SEO knowledge. Nevertheless, having more free tools than other similar platforms, I recommend it to those who are starting in SEO.
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Pros
  • Tests site to see if it passes Google's mobile friendly requirement.
  • Helps troubleshoot any mobile friendly issues.
  • Suggest changes to make the site more mobile friendly.
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  • Monitoring broken links - helps optimise your Google ranking
  • Researching hashtags and keywords for website and social media to keep relevant
  • Researching competitor keywords to get a competitive advantage
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Cons
  • Google does not cross-check the results from other search engines in the creation of the tool. Bing and Yahoo might not consider your website mobile-friendly, even if Google does.
  • Some devices and screen resolutions were not thought of when Google created the tool.
  • The output of the tool is not specific enough, at times, for web developers.
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  • Nothing really--it's complete as it is for the price.
  • Numbers are not always correct but this is basic with multiple tools.
  • They could add a page scan to see how well a page scores.
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Likelihood to Renew
It is free, so I woule likely renew it.
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Ubersuggest offers everything related to SEO in a single platform. I need it to improve my ranking on search.
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Usability
No answers on this topic
Ubersuggest is relatively easy to navigate, even for beginners. The layout is simple and intuitive, which makes it accessible for users with little to no SEO experience. It doesn’t have the overwhelming complexity of tools like Ahrefs or SEMrush. Users can start using the tool right away without needing extensive onboarding. You can quickly enter a domain, run a site audit, or perform keyword research without having to dig through tutorials or guides.
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Support Rating
No answers on this topic
They have a lot of information on their website, and also training and contact options in the tool. So you can learn on the go while trying the tool. And if you are stuck, support reacts really fast--sometimes the same day, sometimes the next day due to time zones. Payment is easy and easy to cancel.
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Online Training
No answers on this topic
Ubersuggest offers lots of free training on how to use the platform and digital marketing in general. The content is super useful.
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Alternatives Considered
The Google Mobile-Friendly Test is much better than Bing Webmaster Tools to ensure our clients' websites are mobile friendly responsive. Google's tool is created specifically for most of the online searches from the internet, and most modern devices, modern browsers, and screen resolution settings. Bing is not as technically advanced as Google and not as specific in their tools, to ensure the creation of mobile-friendly responsive devices.
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Very good and easy for those starting out. There are other more robust and better featured products, but they are more expensive. The others also have phone support options, which I have found very useful in the past. For larger companies I would probably look at someting else, but Ubersuggest is good for most SMBs
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Return on Investment
  • Our websites pages are a hundred percent mobile friendly.
  • Detects almost all mobile usability issues.
  • Robust test tools extending up to detectors for incompatible plugins.
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  • Ubersuggest helps us with content ideas which turns into ROI eventually.
  • Ubersuggest helps our company team easily find competitors for any project we are designing.
  • Ubersuggest Content GAP is a great alternative tool we use aside from another SEO platform we use.
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