Google Mobile-Friendly Test is a search engine optimization software solution offered by Google.
N/A
GTmetrix
Score 9.9 out of 10
N/A
Gtmetrix is an analytics tool focused on determining website performance with features like page load speed details, video capture, and the ability to test from multiple regions around the world.
$10.67
per month
Pricing
Google Mobile-Friendly Test
GTmetrix
Editions & Modules
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Solo
$10.67
per month
Starter
$21.25
per month
Growth
$42.50
per month
Basic
Free
Offerings
Pricing Offerings
Google Mobile-Friendly Test
GTmetrix
Free Trial
No
No
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Google Mobile-Friendly Test
GTmetrix
Features
Google Mobile-Friendly Test
GTmetrix
SEO
Comparison of SEO features of Product A and Product B
Google Mobile-Friendly Test
8.5
Ratings
9% above category average
GTmetrix
-
Ratings
Keyword analysis
8.00 Ratings
00 Ratings
Backlink management
8.00 Ratings
00 Ratings
SERP ranking tracking
9.00 Ratings
00 Ratings
Page grader
8.70 Ratings
00 Ratings
Competitive analysis
7.00 Ratings
00 Ratings
Site audit / diagnostics
9.60 Ratings
00 Ratings
Site recommendations
8.90 Ratings
00 Ratings
Task management
9.00 Ratings
00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google Mobile-Friendly Test
8.5
Ratings
11% above category average
GTmetrix
-
Ratings
Local SEO
8.00 Ratings
00 Ratings
Social SEO
9.00 Ratings
00 Ratings
Mobile SEO
10.00 Ratings
00 Ratings
Global SEO
7.00 Ratings
00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google Mobile-Friendly Test
9.2
Ratings
8% above category average
GTmetrix
-
Ratings
Multi-domain support
8.90 Ratings
00 Ratings
Integration with web analytics tools
9.50 Ratings
00 Ratings
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
Google Mobile-Friendly Test
-
Ratings
GTmetrix
9.4
Ratings
14% above category average
a/b experiment testing
00 Ratings
10.00 Ratings
Split URL testing
00 Ratings
10.00 Ratings
Multivariate testing
00 Ratings
7.50 Ratings
Multi-page/funnel testing
00 Ratings
8.00 Ratings
Cross-browser testing
00 Ratings
10.00 Ratings
Mobile app testing
00 Ratings
9.00 Ratings
Test significance
00 Ratings
9.00 Ratings
Visual / WYSIWYG editor
00 Ratings
10.00 Ratings
Advanced code editor
00 Ratings
10.00 Ratings
Page surveys
00 Ratings
10.00 Ratings
Visitor recordings
00 Ratings
10.00 Ratings
Preview mode
00 Ratings
10.00 Ratings
Test duration calculator
00 Ratings
7.50 Ratings
Experiment scheduler
00 Ratings
10.00 Ratings
Experiment workflow and approval
00 Ratings
10.00 Ratings
Dynamic experiment activation
00 Ratings
10.00 Ratings
Client-side tests
00 Ratings
8.50 Ratings
Server-side tests
00 Ratings
8.50 Ratings
Mutually exclusive tests
00 Ratings
10.00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Google Mobile-Friendly Test
-
Ratings
GTmetrix
10.0
Ratings
16% above category average
Standard visitor segmentation
00 Ratings
10.00 Ratings
Behavioral visitor segmentation
00 Ratings
10.00 Ratings
Traffic allocation control
00 Ratings
10.00 Ratings
Website personalization
00 Ratings
10.00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
It is a single-use tool: it tests mobile usability of a website or code snippet. This is useful before, during, and after the development process. So, if you are developing a website, then the mobile-friendliness tool is a necessity. Its also useful (in conjunction with Page Speed Insights and Search Console) in developing a full idea of site performance and how it relates to SEO.
GTmetrix is very well suited for small organizations or startups that do not have sufficient technical staff for site optimization. GTmetrix also comes with the free version, which allows users to use their service for free for up to three websites, which is a good option. However, this might not be the best option for a large organization that works in different technical domains and have a good number of technical staff.
Google does not cross-check the results from other search engines in the creation of the tool. Bing and Yahoo might not consider your website mobile-friendly, even if Google does.
Some devices and screen resolutions were not thought of when Google created the tool.
The output of the tool is not specific enough, at times, for web developers.
They might consider improving their checking process speed, it often takes a huge time to display the performance report. This is even longer for non-logged-in users.
Previously two different options of Google's Pagespeeds and Yahoo's lighthouse were shown in the report section, now only combined report is shown. I personally like the two reports from different sources.
Non-tech savvy persons might not find it so easy to use.
I have never had the need to use GTmetrix support. Therefore, there is really no way for me to give a grade here. However, if you are on a paid plan my guess and it is a guess, is that their support is as good as the tool is. There are a lot more features in the paid plans, reporting. monitoring etc. I could see where support could come into play as these features are added to the account
The Google Mobile-Friendly Test is much better than Bing Webmaster Tools to ensure our clients' websites are mobile friendly responsive. Google's tool is created specifically for most of the online searches from the internet, and most modern devices, modern browsers, and screen resolution settings. Bing is not as technically advanced as Google and not as specific in their tools, to ensure the creation of mobile-friendly responsive devices.
Given we are doing the work to improve in Google to a large degree - the Google product is essential. But GTMetrix may use their info as well as other independent stuff to be a little better. I appreciate the way GTMetrix provides the info - cleaner and clearer and thus quicker to address.