GoFundMe Pro is nonprofit fundraising software designed to help organizations fundraise in any way they want, wherever they want. GoFundMe Pro aims to unlock new opportunities to inspire giving, reach broader audiences, and drive greater impact. GoFundMe states they have supported over $40 billion in giving since 2010.
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Kindful (discontinued, now part of Bloomerang)
Score 9.0 out of 10
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Kindful was a nonprofit CRM that included fundraising tools, reporting, and analytics. It was acquired by Bloomerang in January, 2021 and is no longer sold, but its functionality is now offered by the Bloomerang CRM.
$119
per month
Pricing
GoFundMe Pro
Kindful (discontinued, now part of Bloomerang)
Editions & Modules
No answers on this topic
Standard
$119
per month
Standard
$239
per month
Standard
$349
per month
Standard
$459
per month
Standard
$579
per month
Standard
$699
per month
Offerings
Pricing Offerings
GoFundMe Pro
Kindful (discontinued, now part of Bloomerang)
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
Optional
No setup fee
Additional Details
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All plans include: unlimited admin users, unlimited donation pages with peer-to-peer fundraising, built-in integrations, and automated reporting. Pricing also includes comprehensive web-based training upon signup and ongoing online support at no additional cost.
Well suited for organizations with large fundraising programs or many recurring donors, especially those who have the staffing to devote to reporting and fundraising data analysis. Variety of payment options is good for mobile-first or younger audiences who may be taking more frequent advantage of payment methods like Venmo and Apple Pay. Most useful if it is used in tandem as an event registration/event hosting platform (Classy Event Registration or Classy Live) as attendee data and fundraising is kept in a single place. Less appropriate for smaller organizations, or folks that will not be doing crowdfunding/peer-to-peer/events. There are other platforms that do standard donation pages well that have fewer bells and whistles but are accordingly cheaper.
If your primary goals are: the ability to accept online donations [best/easiest to use donation form I've seen], acknowledge donors, and keep constituent data in one location - and you're willing to look for integrated solutions for other specific uses based on your needs - Kindful is for you. Bonus: Pricing for Kindful makes it easy to find the budget for other integrated solutions... because even if it doesn't do it all - it is still really inexpensive for what it does accomplish.
Campaigns lack customization options which can be limiting- while you can add code to make some changes, there is a basic framework that you can't always override.
Slow to roll out some donor payment options like Venmo.
Not inexpensive price point and on an annual contract, so the software is definitely an investment.
Program Management - the system is still evolving which is great, but it currently does not fill every single program management and event management need that we have.
Mail sync - Kindful no longer syncs with Gmail, which is a big issue with tracking emails and attaching those interactions to specific people.
VERY easy to use, but lacks flexibility. But very easy to learn and master, even for someone with technical skills. They offer live chat which is a great help for on-demand support. At higher call volumes, you may wait 10 minutes, but I’ve never waited for more than that and the support if 90% of the time very helpful.
Classy's team was very helpful as we transitioned over, and helped us get everything set up quite easily. The few times we've had issues or questions, their online chat feature has been a quick way to get answers. On Giving Tuesday last year, the site went down, but Classy was quick with communication to its clients and had the problem resolved in about an hour. I know that if we have any problems or questions, the company and its team will be responsive and helpful. That makes a difference to me and our small team. We don't have time to troubleshoot or stay on hold for a long time waiting for support.
I have not utilized the support for Kindful very often but the one time I have was fantastic. It was quick, courteous and thorough. Kindful consistently offers Webinars that outline the best way to utilize their product and get the most out of it. I think Kindful does a pretty solid job with support.
I have not used any other platforms like Classy. Given I came into this organization after Classy was already chosen, I was pleased with how easy it was to learn the platform and how user-friendly the entire thing is. Although I haven't used any other platforms like it, I would highly recommend it.
This has been nothing but positive. We use the basic version so there is no fee associated with it other than a percentage of each transaction. So everything that comes in is added revenue where the only investment is staff time, but there is no monetary investment.
Kindful's customer service team has saved us a lot of time and effort by being extremely helpful. I can't speak highly enough about the customer service they offer.
We spend a lot of time cleaning our data base. I wish Kindful had a cleaner integration process.
