Glassbox vs. Picreel

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Glassbox
Score 8.2 out of 10
Enterprise companies (1,001+ employees)
Glassbox helps organizations make their customer’s digital experience intuitive and safe. It does this by capturing activity on mobile apps and websites and visualizing a holistic journey map. Using embedded AI Glassbox points to where CX is being compromised, the reasons behind it, and their potential value and empowers users to take action in real-time.N/A
Picreel
Score 9.1 out of 10
N/A
Automated marketing technology that provides an opportunity to extract value from abandoning visitors. Picreel is a solution that aims to make it easy to add exit Popups, website Overlays, onsite messages , nano bars & surveys to a website. It is based on automated customer capture technology called exit intent. Picreel is a marketing tool that helps in increasing site retention, reduce shopping cart abandonment,…
$0
5,000 visitors/month
Pricing
GlassboxPicreel
Editions & Modules
No answers on this topic
Free Plan
$0
5,000 visitors/month
Business Plan
$9.99
10,000 visitors/month
Offerings
Pricing Offerings
GlassboxPicreel
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
GlassboxPicreel
Features
GlassboxPicreel
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Glassbox
9.6
Ratings
18% above category average
Picreel
-
Ratings
Responsive Design for Web Access9.80 Ratings00 Ratings
Mobile Application9.90 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile9.40 Ratings00 Ratings
Mobile App Analytics9.40 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Glassbox
9.5
Ratings
1% above category average
Picreel
-
Ratings
Click analytics9.90 Ratings00 Ratings
Scroll maps9.30 Ratings00 Ratings
Conversion tracking9.40 Ratings00 Ratings
Goal tracking9.40 Ratings00 Ratings
Funnel Analysis9.90 Ratings00 Ratings
Session Recording and Replay9.40 Ratings00 Ratings
User Segmentation9.50 Ratings00 Ratings
Best Alternatives
GlassboxPicreel
Small Businesses
Smartlook
Smartlook
Score 8.2 out of 10
Convert Experiences
Convert Experiences
Score 9.9 out of 10
Medium-sized Companies
Contentsquare
Contentsquare
Score 7.2 out of 10
Contentsquare
Contentsquare
Score 7.2 out of 10
Enterprises
Contentsquare
Contentsquare
Score 7.2 out of 10
Contentsquare
Contentsquare
Score 7.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GlassboxPicreel
Likelihood to Recommend
9.9
(0 ratings)
9.1
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
-
(0 ratings)
Usability
8.7
(0 ratings)
-
(0 ratings)
User Testimonials
GlassboxPicreel
Likelihood to Recommend
I’ve found that Glassbox is particularly well-suited during marketing campaigns, because you can export and analyze data in real-time, track the campaign’s effectiveness, and gain immediate insight into how customers are interacting with your website. With these insights, we’re able to tweak campaigns on the fly to increase engagement and conversion rates. Similarly, since Glassbox allows us to monitor customer interactions in real-time, we gain immediate feedback on how our users are engaging with a new digital feature on our platform, for example. We can then quickly identify any usability issues or friction points, make adjustments in real-time to improve the user experience, and maximize the success of the new feature.
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Onboarding and success managers are available only in some plans. I hope they offer a successful manager on every plan in the future.
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Pros
  • I like the ease of access that is provided to our internal users
  • Super easy integration with our site and other tools
  • The ability to navigate to any session, review the details and make actionable notes for resolution
  • The ability to exclude sensitive information from being recorded.
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  • The A/B testing feature is a godsend.
  • It has helped me determine what popup designs and copy work better to get results.
  • The huge number of templates sorted in various categories helps create amazing popups quickly.
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Cons
  • It's a pretty powerful platform, and my sense is that most users don't utilize it to its fullest potential. Glassbox could help by offering a more comprehensive onboarding program (maybe even customized training sessions or live workshops tailored to the needs and use cases of FSIs)
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  • A/B testing is good but the analytics and comparison feature when we A/B test the popups to check the campaign results need improvements.
  • As an e-commerce owner, leads are everything for our marketers to run campaigns and boost conversions. Picreel proved to be a great lead generation tool as we targeted website visitors with interactive pop ups at the right time. This helped us in reducing cart abandonment rates and we also witnessed an increase in our newsletter subscribers.
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Likelihood to Renew
The level of support from the Glassbox team and how much we have improved our conversion just after a few months
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No answers on this topic
Usability
Glassbox is very easy to use, and with the AI features which it has inside, it has been very easy for us to not only find the relevant sessions but also summarize them and interact with the summary - so we now have all types of people in our org who use Glassbox - including those who are purely non-tech. Also, I must give a huge shoutout to our customer support team who have been instrumental in helping us get value from Glassbox
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No answers on this topic
Alternatives Considered
When we were looking into DEM solutions, we considered going with Datadog, but it focuses primarily on technical issues as opposed to capturing and analyzing user experience struggles (for example, why our customers are abandoning our site). This is really what we were looking for, which made Glassbox a perfect fit.
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Picreel is working fine for me as it is but could include the scope for a more detailed self-help guide or FAQ section. This would reduce my need to contact the customer service panel for issues that are slightly more complex.
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Return on Investment
  • Glassbox has really taken us to the next level in terms of customer sentiment analysis and informed decision-making. We're capturing 100% of customer sessions, and with Glassbox we're able to address hidden issues and make decisions that enhance the experience of our entire customer base, as opposed to just a select few. Our strategic decisions are now based on accurate, comprehensive data, and we're seeing the fruits of this. Our customers are more engaged (and more loyal), our conversion rates are climbing, and our business is growing.
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  • A positive is it helps me to boost my conversion rate on the website.
  • Needs to improve in dashboard
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ScreenShots

Picreel Screenshots

Screenshot of Picreel Popup BuilderScreenshot of Picreel : Template ExampleScreenshot of Analytics DashboardScreenshot of Popup Customization