Glassbox vs. HockeyStack

I’ve found that Glassbox is particularly well-suited during marketing campaigns, because you can export and analyze data in real-time, track the campaign’s effectiveness, and gain immediate insight into how customers are interacting with your website. With these insights, we’re able to tweak campaigns on the fly to increase engagement and conversion rates. Similarly, since Glassbox allows us to monitor customer interactions in real-time, we gain immediate feedback on how our users are engaging with a new digital feature on our platform, for example. We can then quickly identify any usability issues or friction points, make adjustments in real-time to improve the user experience, and maximize the success of the new feature.

we need to analyze how users interact with our product page and we also need to know more than that, related to funnels and goals: which types of users are converting the best, where are users dropping off, etc. Helps us focus on our target audience. Overall, Software like this cannot really be criticized. The team releases so many features and keeps adding more to their roadmap. Some minor bugs may appear here and there, but the team quickly resolves them. As I mentioned earlier, lacks a few features compared to Google Analytics but not the major ones.

Incentivized

• I like the ease of access that is provided to our internal users
• Super easy integration with our site and other tools
• The ability to navigate to any session, review the details and make actionable notes for resolution
• The ability to exclude sensitive information from being recorded.

• No more third party cookies so perfect for GA alternative
• Automatic Event Tracking for all Users, Goals, Audiences
• Clean UI and easy setup
• Doesn't require you to have a coding knowledge

Incentivized

• It's a pretty powerful platform, and my sense is that most users don't utilize it to its fullest potential. Glassbox could help by offering a more comprehensive onboarding program (maybe even customized training sessions or live workshops tailored to the needs and use cases of FSIs)

• Not as sophisticated and loved as google analytics
• lacks some features compared to google analytics again
• Survey feature is add on and have to pay extra

Incentivized

The level of support from the Glassbox team and how much we have improved our conversion just after a few months

Glassbox is very easy to use, and with the AI features which it has inside, it has been very easy for us to not only find the relevant sessions but also summarize them and interact with the summary - so we now have all types of people in our org who use Glassbox - including those who are purely non-tech. Also, I must give a huge shoutout to our customer support team who have been instrumental in helping us get value from Glassbox

When we were looking into DEM solutions, we considered going with Datadog, but it focuses primarily on technical issues as opposed to capturing and analyzing user experience struggles (for example, why our customers are abandoning our site). This is really what we were looking for, which made Glassbox a perfect fit.

No use of cookies and ease to set up was the first thing that attracted us to HockyStacks. For new startups and small business developers, we found the pricing better.

Incentivized

• Glassbox has really taken us to the next level in terms of customer sentiment analysis and informed decision-making. We're capturing 100% of customer sessions, and with Glassbox we're able to address hidden issues and make decisions that enhance the experience of our entire customer base, as opposed to just a select few. Our strategic decisions are now based on accurate, comprehensive data, and we're seeing the fruits of this. Our customers are more engaged (and more loyal), our conversion rates are climbing, and our business is growing.

• Easy setup and clean UI/UX - saves time and money in implementation
• Increased our app downloads with better target audience detection

Incentivized