Gimbal vs. Leanplum

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Gimbal
Score 4.0 out of 10
N/A
Gimbal is a contextual awareness system for mobile, in-store marketing from the company of the same name in San Diego, California.N/A
Leanplum
Score 3.0 out of 10
N/A
Leanplum is a mobile marketing automation and messaging platform with A/B testing and analytics, from the company of the same name headquartered in San Francisco, California.N/A
Pricing
GimbalLeanplum
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
GimbalLeanplum
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
GimbalLeanplum
User Ratings
GimbalLeanplum
Likelihood to Recommend
-
(0 ratings)
8.0
(0 ratings)
User Testimonials
GimbalLeanplum
Likelihood to Recommend
No answers on this topic
Leanplum has been exciting for us to use. It's given us visibility into how our campaigns work, and most importantly, it's built with mobile apps and mobile delivery in mind. If you have a lot of content (blogs/emails) that needs to get delivered, and discrete customer segments, it's a good choice
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Pros
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  • The ability to send out a message to all of the users of our application at one time without an update to the store version, is one of the best features of Leanplum.
  • Targeting specific users and being able to tailor a message just for them. No need to send out a message to all users if the message does not apply to all users.
  • The meta data tracking of Leanplum is also very powerful for determining how and where to target the correct users for your upcoming applications or features.
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Cons
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  • Variable sync issues on client
  • Client integration seems easy but it's not very intuitive
  • Multiple issues on iOS integration and SDK issues
  • Cost is quite high
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Alternatives Considered
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I felt that Leanplum had the best value & KPI/revenue reporting out of the competitors we tested. They also had very strong segmentation capabilities, which the client has utilized and found very useful. Overall, it was a big improvement operationally over Urban Airship, the client's previous push notification service provider.
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Return on Investment
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  • Positive: 17% engagement increase as shown in this case study: https://www.leanplum.com/case-studies/push-notification-best-practices-pixowl/
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ScreenShots