GetResponse vs. Spokal

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
GetResponse
Score 9.3 out of 10
N/A
GetResponse is an online marketing platform optimized for use by small businesses. It provides tools which support email marketing, autofunnel, landing pages, marketing automation, webinars, autoresponders, and enterprise marketing needs.
$0
per month Up to 500 contacts
Spokal
Score 9.0 out of 10
N/A
Spokal is an inbound marketing platform for small businesses and freelancers. It offers a drag & drop content editor and social media sharing calendar, as well as real-time SEO analysis, keyword research, rank tracking, lead scoring, and lead nurturing.
$49
per month (1 user)
Pricing
GetResponseSpokal
Editions & Modules
FREE
$0
per month Up to 500 contacts
Email Marketing
$19
per month Up to 1,000 contacts
Marketing Automation
$59
per month Up to 1,000 contacts
Ecommerce Marketing
$119
per month Up to 1,000 contacts
MAX and MAX²
Custom (contact sales)
per year
Starter
$49
per month (1 user)
Essentials
$99
per month (3 users)
Team
$169
per month (5 users)
Offerings
Pricing Offerings
GetResponseSpokal
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
GetResponseSpokal
Features
GetResponseSpokal
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
GetResponse
8.9
Ratings
16% above category average
Spokal
9.2
Ratings
19% above category average
WYSIWYG email editor9.00 Ratings9.00 Ratings
Dynamic content8.00 Ratings10.00 Ratings
Ability to test dynamic content8.70 Ratings8.00 Ratings
Landing pages9.00 Ratings10.00 Ratings
A/B testing9.00 Ratings9.00 Ratings
Mobile optimization9.00 Ratings10.00 Ratings
Email deliverability reporting10.00 Ratings8.00 Ratings
List management9.00 Ratings9.00 Ratings
Triggered drip sequences8.20 Ratings10.00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
GetResponse
9.0
Ratings
14% above category average
Spokal
9.5
Ratings
20% above category average
Lead nurturing automation9.00 Ratings10.00 Ratings
Lead scoring and grading9.00 Ratings10.00 Ratings
Data quality management9.00 Ratings10.00 Ratings
Automated sales alerts and tasks00 Ratings8.00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
GetResponse
9.0
Ratings
20% above category average
Spokal
9.0
Ratings
20% above category average
Event/webinar marketing9.00 Ratings8.00 Ratings
Calendaring00 Ratings10.00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
GetResponse
9.0
Ratings
18% above category average
Spokal
9.0
Ratings
18% above category average
Social profile integration9.00 Ratings9.00 Ratings
Social sharing and campaigns00 Ratings9.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
GetResponse
9.7
Ratings
28% above category average
Spokal
9.3
Ratings
24% above category average
Dashboards10.00 Ratings10.00 Ratings
Standard reports10.00 Ratings10.00 Ratings
Custom reports9.00 Ratings8.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
GetResponse
8.3
Ratings
11% above category average
Spokal
9.3
Ratings
22% above category average
API10.00 Ratings9.00 Ratings
Customizability9.00 Ratings10.00 Ratings
Third-party software integrations6.00 Ratings00 Ratings
Role-based workflow & approvals00 Ratings10.00 Ratings
Integration with Salesforce.com00 Ratings9.00 Ratings
Integration with Microsoft Dynamics CRM00 Ratings10.00 Ratings
Integration with SugarCRM00 Ratings8.00 Ratings
Best Alternatives
GetResponseSpokal
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Vbout
Vbout
Score 9.9 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GetResponseSpokal
Likelihood to Recommend
9.0
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
9.3
(0 ratings)
Usability
-
(0 ratings)
8.2
(0 ratings)
Performance
-
(0 ratings)
9.1
(0 ratings)
Support Rating
9.0
(0 ratings)
9.3
(0 ratings)
User Testimonials
GetResponseSpokal
Likelihood to Recommend
GetResponse is good for marketing automation newbies that want a powerful platform without a steep learning curve. It appears to have a strong set of tools for creating automated sequences, but it's not your solution for large enterprise usage. Also, seeing as how competitive the market's become, while it's not expensive per se, it is a bit on the pricey side relative to some.
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For current Wordpress users Spokal is outstanding and highly recommended. For clients who don't already have a Wordpress blog it's a bit tricky as I need to first sell the benefits of using Wordpress in order to get them on board, but in all honestly I would recommend Wordpress anyway, it just slows the process down having to design and install Wordpress before we can get started.
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Pros
  • If you understand coding the ability to use dynamic content based on smart searches was very useful.
  • The drop and drag workflows were very easy to create and use
  • Allowed for simple automation and nurture campaigns to occur off of events
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  • Very clear interface that easily guides you through the necessary steps to post content.
  • Great customer service!
  • Keyword recommendations that are helpful in creating content.
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Cons
  • Lists are rejected on baseless grounds.
  • They recommend a service to clean lists and even after being cleaned, emails and lists are rejected.
  • They purged 80% of our email list because they were not interacting regularly enough with our emails.
  • Their drag and drop editor is set up poorly, if you have similar look and feel emails there is no way to know which you are in.
  • Often email templates do not save and you have to start over.
  • Sometimes scheduled emails don't even send.
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  • Allowing the import of audience/customers from Mailchimp or ActiveCampaign (they are working on this as we speak)
  • The unique visitors number is different in Spokal from Google Analytics. Not sure why this is.
  • The blog editor is better in Wordpress, so I end up creating my posts directly on my Wordpress site rather than through Spokal. I'll try this again but I had an easier time creating the post in my Wordpress site.
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Likelihood to Renew
As I mentioned before. I believe that the platform is easy to use. Simple and easy process from start to finish. Email efficient and get to the client quickly. Catch errors that would prevent getting to where i need it to go. Overall great experience and would renew without question
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Best combined product I've seen so far to run a WordPress based website. When it comes to solutions that replace multiple others and even to the combined feature set, it's a no brainer to start using that solution. Spokal is one of these tools I felt to have found that I want to use every day as it saves a ton of time.
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Usability
No answers on this topic
Spokal takes away some of the complexity and noise that Wordpress has. Offering a separate login and dashboard to allow a user to create blog posts, check on backlinks, see ranking keywords, social engagement and tracks visitors/ contacts. Spokal provides a lot of functionality that would typically require the purchase of several products e.g. Hootsuite, SEO Moz, SEO pressor, Hubspot. What I really like is the content calendar. I simply drag and drop of my blog posts into my calendar to post to twitter, linkedin and facebook. This is an easy way to repost evergreen content and build my following on twitter. The twitter builder is constantly looking for relevant profiles and conversations based on my defined criteria. The tool automatically likes the twitter user which drives traffic to my sight and actually helps me find followers and potential influencers. This product is ideal for people new to internet marketing or small business owners who don't want to be overwhelmed by the effort to learn, manage and run several tools or wordpress plugins. I have been with Spokal since the start and I continue to be impressed by the support and raft of new functionality being added.
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Support Rating
Excellent general support. However, in case of an escalation, their turnaround time over email (follow through) can go higher
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The guys at Spokal listen and act upon every single message I send. Nothing escapes their attention and they always seem delighted to be going out of their way for me and deliver outstanding customer service - probably the best I've ever received. That's no exageration, they show a genuine care for feedback and a practical approach to executing requests. When you see something you've suggested being implemented into the software you're using, there is no greater indicator that somebody is listening. Great guys, can't praise them enough.
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Alternatives Considered
Over the years we have worked with quite a few email platforms. We feel that GetResponse is a solid competitor. The CRM side is not as strong as a product like Keep but we don't expect it to be. If we are really being fair and comparing apples to apples, then GetResponse is as good as any of these other products. Especially in the area of the visual builder, I honestly think it is just about as good as Keep. And it is better than some of these other products. Again, keeping in mind the cost and the niche GetResponse fills, it stacks up very well against the other products we have used.
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Know and like Hubspot. Its solid but may be cost prohibitive for some firms. It also has bit of a learning curve and 3rd party skills are not cheap if you need help from external agencies. Looked at Orbtr - this is an excellent product, also wordpress based. Looked at Leadius. A swedish company that has a very solid looking platform leaning more towards the hubspots but somewhat more affordable
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Return on Investment
  • Our marketing emails have been much more professional, scheduled, beautiful, and manageable since switching AWAY from GetResponse, so in that sense the platform did not provide the kind of ROI we'd prefer.
  • For delivering our regular daily newsletter, GetResponse has served us well and has delivered at an above-average rate to our mailing list.
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  • More engaged Twitter following
  • We procured a client because of our blogging & Spokal's platform to marketing the blog posts on social media
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ScreenShots