GetResponse vs. Kartra

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
GetResponse
Score 9.3 out of 10
N/A
GetResponse is an online marketing platform optimized for use by small businesses. It provides tools which support email marketing, autofunnel, landing pages, marketing automation, webinars, autoresponders, and enterprise marketing needs.
$0
per month Up to 500 contacts
Kartra
Score 8.2 out of 10
N/A
Kartra is an all-in-one business platform to monetize knowledge and services online. The platform includes a suite of tools that help market and sell digital products–like pages, email marketing, membership sites, checkouts, and analytics.
$99
per month
Pricing
GetResponseKartra
Editions & Modules
FREE
$0
per month Up to 500 contacts
Email Marketing
$19
per month Up to 1,000 contacts
Marketing Automation
$59
per month Up to 1,000 contacts
Ecommerce Marketing
$119
per month Up to 1,000 contacts
MAX and MAX²
Custom (contact sales)
per year
Starter
$99
per month
Growth
$189
per month
Professional
$429
per month
Offerings
Pricing Offerings
GetResponseKartra
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional DetailsSave $240 a year on an annual Starter subscription. Save $480 a year on an annual Growth subscription. Save $1440 a year on an annual Professional subscription.
More Pricing Information
Community Pulse
GetResponseKartra
Features
GetResponseKartra
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
GetResponse
8.9
Ratings
16% above category average
Kartra
9.0
Ratings
20% above category average
WYSIWYG email editor9.00 Ratings8.00 Ratings
Dynamic content8.00 Ratings9.00 Ratings
Ability to test dynamic content8.70 Ratings8.00 Ratings
Landing pages9.00 Ratings10.00 Ratings
A/B testing9.00 Ratings00 Ratings
Mobile optimization9.00 Ratings9.00 Ratings
Email deliverability reporting10.00 Ratings9.00 Ratings
List management9.00 Ratings9.00 Ratings
Triggered drip sequences8.20 Ratings10.00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
GetResponse
9.0
Ratings
14% above category average
Kartra
8.5
Ratings
23% above category average
Lead nurturing automation9.00 Ratings8.00 Ratings
Lead scoring and grading9.00 Ratings00 Ratings
Data quality management9.00 Ratings9.00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
GetResponse
9.0
Ratings
20% above category average
Kartra
8.0
Ratings
2% below category average
Event/webinar marketing9.00 Ratings8.00 Ratings
Calendaring00 Ratings8.00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
GetResponse
9.0
Ratings
18% above category average
Kartra
7.0
Ratings
6% above category average
Social profile integration9.00 Ratings7.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
GetResponse
9.7
Ratings
28% above category average
Kartra
9.0
Ratings
28% above category average
Dashboards10.00 Ratings9.00 Ratings
Standard reports10.00 Ratings00 Ratings
Custom reports9.00 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
GetResponse
8.3
Ratings
11% above category average
Kartra
10.0
Ratings
44% above category average
API10.00 Ratings00 Ratings
Customizability9.00 Ratings10.00 Ratings
Third-party software integrations6.00 Ratings00 Ratings
Best Alternatives
GetResponseKartra
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
LocaliQ
LocaliQ
Score 9.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
LocaliQ
LocaliQ
Score 9.0 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Kentico Xperience
Kentico Xperience
Score 8.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GetResponseKartra
Likelihood to Recommend
9.0
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
-
(0 ratings)
Support Rating
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
GetResponseKartra
Likelihood to Recommend
GetResponse is good for marketing automation newbies that want a powerful platform without a steep learning curve. It appears to have a strong set of tools for creating automated sequences, but it's not your solution for large enterprise usage. Also, seeing as how competitive the market's become, while it's not expensive per se, it is a bit on the pricey side relative to some.
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Kartra is a great platform for a service-based business that needs a moderate cost solution and one-stop shop for their business needs. Kartra has a marketplace of professionals that can train and or get your services set up in the system. The access to Kartra experts is valuable since the platform does have a bit of a learning curve and is not user-friendly when just starting out.
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Pros
  • If you understand coding the ability to use dynamic content based on smart searches was very useful.
  • The drop and drag workflows were very easy to create and use
  • Allowed for simple automation and nurture campaigns to occur off of events
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  • Email Marketing
  • Sales Pages
  • CRM
  • Payment processor
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Cons
  • Lists are rejected on baseless grounds.
  • They recommend a service to clean lists and even after being cleaned, emails and lists are rejected.
  • They purged 80% of our email list because they were not interacting regularly enough with our emails.
  • Their drag and drop editor is set up poorly, if you have similar look and feel emails there is no way to know which you are in.
  • Often email templates do not save and you have to start over.
  • Sometimes scheduled emails don't even send.
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  • Training and onboarding
  • Customer Service
  • Initial set up
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Likelihood to Renew
As I mentioned before. I believe that the platform is easy to use. Simple and easy process from start to finish. Email efficient and get to the client quickly. Catch errors that would prevent getting to where i need it to go. Overall great experience and would renew without question
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No answers on this topic
Support Rating
Excellent general support. However, in case of an escalation, their turnaround time over email (follow through) can go higher
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No answers on this topic
Alternatives Considered
Over the years we have worked with quite a few email platforms. We feel that GetResponse is a solid competitor. The CRM side is not as strong as a product like Keep but we don't expect it to be. If we are really being fair and comparing apples to apples, then GetResponse is as good as any of these other products. Especially in the area of the visual builder, I honestly think it is just about as good as Keep. And it is better than some of these other products. Again, keeping in mind the cost and the niche GetResponse fills, it stacks up very well against the other products we have used.
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I switched from Teachable to Karta. Teachable was at a lower price point but I found it harder to use and didn't provide all of the features the Kartra offers. I also experienced holding on to funds for a long period of time after a transaction has been completed. I'm happy that I switched.
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Return on Investment
  • Our marketing emails have been much more professional, scheduled, beautiful, and manageable since switching AWAY from GetResponse, so in that sense the platform did not provide the kind of ROI we'd prefer.
  • For delivering our regular daily newsletter, GetResponse has served us well and has delivered at an above-average rate to our mailing list.
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  • Great return on investment because you are able to get rid of many of the other programs you may be using.
  • Access to Kartra experts to get you up to speed on how to use the platform is a great value added within the Kartra marketplace. You can also add your services to the marketplace.
  • The CRM within Karta is top-notch. Allowing you to segment and tag your clients based on your own criteria.
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ScreenShots