Force Management vs. memoryBlue

I loved incorporating and practicing "the mantra" in my presentations and business meetings. The discovery flow is really intelligent as well because you first get a sense of where the team currently stands with their business challenges, then are able to speak to your product later. The whole idea of mapping specific services to a company's issues, using their own language and metrics, is really paramount to build rapport and see if it's possible to solve their business problems

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MB is much too rigid and has folks working with them who don't think outside the box. Unless you specifically outline every single scenario, you will not be happy with their results

• Questions throughout the Sales Process
• How to create Executive Summaries and align with initiatives going on within a Customer Org
• Training on uncovering Pain/Value Hypothesis
• Training on presenting at each stage in the buyers journey

Incentivized

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• Verticalized Training
• Segments content for SMB, Mid, Ent

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FM is geared towards the Enterprise sellers and although it has a few modules for the Business Development Reps, we also needed to bring in Sandler Training in conjunction with FM to ensure our BDRs were reaping these benefits as well. Another unfortunate issue we noticed with FM was the out-of-box integrations available and we would have sync issues with SFDC

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We have some employees that worked with memoryblue, so we assumed we had some insider knowledge and would have an effective campaign. Those very people are now quite frustrated with memoryblue, and wish nothing more than to separate from them. They are MUCH too rigid in how they approach lead gen.

• Speaking the prospective client's language to vet out ICPs faster
• Telling more customer stories with similar use cases
• We now have a cohesive company-wide language to qualify deals

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info