Twitter analytics: Understand followers, influencers; competitive research.
Formerly from Moz, Followerwonk is presently its own company since 2017.
$29
per month
Publer
Score 9.4 out of 10
N/A
Publer is a social media management tool used by individuals and businesses in crafting, scheduling, and analyzing their online presence across various social platforms. Publer aims to simplify the complexity of social media management, as a companion for digital marketers, influencers, and businesses of all sizes. Key Features: Scheduling: Publer enables users to plan and schedule posts across multiple social media platforms, to ensure a consistent…
$5
per month per user
Pricing
Followerwonk
Publer
Editions & Modules
Target
$29.00
per month
Multitask
$79.00
per month
Professional
$5
per month per user
Business
$10
per month per user
Enterprise
Custom Pricing
Offerings
Pricing Offerings
Followerwonk
Publer
Free Trial
No
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
—
VAT not included in the price. 14 days money back guarantee. Discount available for annual pricing.
More Pricing Information
Community Pulse
Followerwonk
Publer
Features
Followerwonk
Publer
Publishing
Comparison of Publishing features of Product A and Product B
Followerwonk
-
Ratings
Publer
9.3
Ratings
15% above category average
Content planning and scheduling
00 Ratings
9.70 Ratings
Content optimization
00 Ratings
9.60 Ratings
Workflow management
00 Ratings
8.80 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Followerwonk
-
Ratings
Publer
9.0
Ratings
13% above category average
Automated routing and prioritization
00 Ratings
8.80 Ratings
Bulk actions
00 Ratings
9.10 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Followerwonk
-
Ratings
Publer
9.7
Ratings
14% above category average
Twitter
00 Ratings
9.70 Ratings
Facebook
00 Ratings
9.90 Ratings
LinkedIn
00 Ratings
9.70 Ratings
Google+
00 Ratings
9.40 Ratings
Instagram
00 Ratings
9.90 Ratings
Pinterest
00 Ratings
9.90 Ratings
YouTube
00 Ratings
9.70 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Followerwonk
-
Ratings
Publer
9.4
Ratings
17% above category average
Campaign success analytics
00 Ratings
9.30 Ratings
Competitor analysis
00 Ratings
9.50 Ratings
Account management
Comparison of Account management features of Product A and Product B
Followerwonk is well-suited for those who are active and at least semi-influential on Twitter. Conversely, it is also very helpful for those just starting out on Twitter as the compare users tab allows for deep comparison to competitors or to those users who you aspire to become more like me in terms of Twitter activity and influence. The many, many analyzation metrics make Followerwonk a very valuable tool for Twitter users looking to grow or just polish their presence, both businesses and individuals alike. I'd recommend Follwerwonk for those who seek to better analyze and refine their social media influence
Publer works really well when you just need to plan and schedule social media posts across a few different platforms. It’s especially handy for small teams or solo marketers who want to keep things organized without dealing with overly complicated tools. I’ve found it great for queuing up Facebook posts, Instagram reels, and even LinkedIn content all in one place, and the interface is pretty easy to get the hang of.
It would be good to see better integration of the Instagram platform, when it comes to using trending audio, getting template inspiration etc, but this may be limited by the available API.
Hashtag analysis and suggestion is pretty limited, and this is a feature in the higher paid accounts.
We will keep using it as long as it remains part of our Moz Pro subscription. If it were separated and the price point did not rise astronomically, we would be very likely to continue using the platform.
its very useful tool and I am giving this rating because this website made my sales increase in the last week and also in the last month and lets see if my sales will be great at Christmas, because i am using this tool to sell everything.
Honestly, I haven't used many other services that compete specifically with Followeronk. One of the reasons for this is that the service Followerwonk offers is typically lumped into other services as additional features or buy-in options. What I like about Followerwonk is that it is easy to use, fast, and I don't have to spend hours or any additional money to get the information I need to be successful.
This is my answer: We tested Hootsuite, Buffer, and Postcron before choosing Publer. Hootsuite offered the features we needed, but its pay-per-seat pricing quickly became too costly for our small, in-house team. Buffer provided a good experience and reliable network coverage, but it felt “just okay." Postcron was the budget-friendly option, but its outdated UI and limited features, especially for bulk uploads and LinkedIn document posts, slowed down our workflow. Publer combines the best parts of all three: a clean, easy-to-use interface, unlimited scheduling on every platform we need, built-in AI captioning, and responsive support, all at a flat rate suitable for small and medium-sized businesses. That balance of features and affordability made Publer the clear choice.
One initiative our team launched was a series of educational webinars. We have been able to add an average of six new leads per webinar because of social media. If the messages had been delivered at non-peak times, there would be less likelihood of success.
When it comes to social media, it's difficult to nail down specific ROI without referencing a specific campaign. However, our team has seen a consistent follower growth with increasing RT's and Favorites. I attribute this to the right content hitting the right people at the right time.
Our team has uncovered a number of valuable relationships with other Twitter users in our industry that have helped us increase the reach of our overall marketing message. These relationships were uncovered using Followerwonk's keyword search.