Flodesk vs. Listrak

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Flodesk
Score 10.0 out of 10
N/A
N/A
$38
per month
Listrak
Score 9.3 out of 10
N/A
Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…N/A
Pricing
FlodeskListrak
Editions & Modules
Unlimited Everything
$38
per month
No answers on this topic
Offerings
Pricing Offerings
FlodeskListrak
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
FlodeskListrak
Features
FlodeskListrak
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Flodesk
9.8
Ratings
21% above category average
Listrak
-
Ratings
WYSIWYG email editor10.00 Ratings00 Ratings
Dynamic content10.00 Ratings00 Ratings
Ability to test dynamic content10.00 Ratings00 Ratings
Landing pages10.00 Ratings00 Ratings
A/B testing9.00 Ratings00 Ratings
Mobile optimization9.00 Ratings00 Ratings
Email deliverability reporting10.00 Ratings00 Ratings
List management10.00 Ratings00 Ratings
Triggered drip sequences10.00 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Flodesk
9.5
Ratings
21% above category average
Listrak
-
Ratings
Dashboards10.00 Ratings00 Ratings
Standard reports9.00 Ratings00 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Flodesk
8.0
Ratings
0% above category average
Listrak
-
Ratings
Email Accessibility Tools8.00 Ratings00 Ratings
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FlodeskListrak
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User Ratings
FlodeskListrak
Likelihood to Recommend
10.0
(0 ratings)
7.1
(0 ratings)
Usability
10.0
(0 ratings)
-
(0 ratings)
User Testimonials
FlodeskListrak
Likelihood to Recommend
If you have a small business and are selling services, products, etc I think Flodesk is fantastic! It's clean, has great design, is easy to use and integrate with other software, and most importantly, it makes setting up marketing funnels and getting paid a breeze!
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We use Listrak to send cart abandonment emails, welcome emails, and sales emails. We also use the segmentation tool to find specific customers if we are looking for feedback on new products or specific issues. This has been a great way to reach out to them in a very personalized way.
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Pros
  • checkouts
  • sales pages
  • automations
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  • The conductor email builder is easy to use.
  • They have improved their customer service team.
  • Open to suggestions and will work collaboratively.
  • Help build insights from campaigns and recommend improvements.
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Cons
  • Being able select a link within Flodesk - for instance when setting up a sign up form or waitlist and wanting it to lead directly to the sales page or checkout next.
  • Improved brand kit settings where you don't have to reset the font every single time.
  • Default footer settings would be amazing!
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  • Difficult and steep learning curve
  • Email builder is complicated and not intuitive
  • CONTRACTS ARE UNCLEAR
  • Company will not honor cancellation requests made in a timely manner
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Usability
I love Flodesk - I think it's very easy to learn/use and unlike most other email software, it's biggest benefit is being able to build sales pages, checkouts, waitlists, etc. in addition to email newsletters.
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No answers on this topic
Alternatives Considered
I selected Flodesk because it has the most important features available of the similar products listed but is way more cost-effective and user-friendly. Plus, their designs/aesthetics are great!
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The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
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Return on Investment
  • Flodesk has had an incredibly positive impact on my business by streamlining my email marketing, waitlists and checkouts, and therefore helped my revenue go up!
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  • Ability to execute dynamic content & intricately segmented email campaigns has made a hugely positive impact on our marketing capabilities while maintaining a large database.
  • Listrak does cost slightly more than its competition, therefore making me (the consumer) look a little harder at our ROI since implementing Listrak as our primary digital marketing platform. All-in-all, it is safe to say that Listrak has definitely had a positive impact on our overall business goals of creating campaigns that increase customer engagement, click-thru rates, and most importantly conversions.
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ScreenShots