Funnel IQ vs. Qubit OpenTag

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Funnel IQ
Score 8.4 out of 10
N/A
The Funnel IQ product provides a platform that delivers GTM data.N/A
Qubit OpenTag
Score 8.7 out of 10
N/A
Opentag is an open source enterprise tag management solution that runs on Qubit's open Universal Variable data model. Some key features include: Container Tag, CPA De-duplication and Privacy Consent.N/A
Pricing
Funnel IQQubit OpenTag
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Funnel IQQubit OpenTag
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsContact vendor for pricing information.
More Pricing Information
Community Pulse
Funnel IQQubit OpenTag
Features
Funnel IQQubit OpenTag
Security
Comparison of Security features of Product A and Product B
Funnel IQ
7.8
Ratings
2% below category average
Qubit OpenTag
10.0
Ratings
22% above category average
Role-based user permissions7.80 Ratings10.00 Ratings
Tag Management
Comparison of Tag Management features of Product A and Product B
Funnel IQ
8.0
Ratings
2% above category average
Qubit OpenTag
8.6
Ratings
9% above category average
Tag library8.60 Ratings9.00 Ratings
Tag variable mapping8.20 Ratings5.00 Ratings
Ease of writing custom tags8.80 Ratings9.00 Ratings
Rules-driven tag execution8.00 Ratings10.00 Ratings
Tag performance monitoring8.80 Ratings10.00 Ratings
Page load times6.80 Ratings7.00 Ratings
Mobile app tagging7.50 Ratings9.00 Ratings
Library of JavaScript extensions7.30 Ratings10.00 Ratings
Data Management & Integrity
Comparison of Data Management & Integrity features of Product A and Product B
Funnel IQ
8.3
Ratings
4% above category average
Qubit OpenTag
10.0
Ratings
23% above category average
Event tracking8.20 Ratings10.00 Ratings
Mobile event tracking8.50 Ratings10.00 Ratings
Data distribution management8.50 Ratings10.00 Ratings
Universal data layer8.40 Ratings10.00 Ratings
Automated error checking8.00 Ratings10.00 Ratings
Best Alternatives
Funnel IQQubit OpenTag
Small Businesses
Google Tag Manager
Google Tag Manager
Score 8.8 out of 10
Google Tag Manager
Google Tag Manager
Score 8.8 out of 10
Medium-sized Companies
Google Tag Manager
Google Tag Manager
Score 8.8 out of 10
Google Tag Manager
Google Tag Manager
Score 8.8 out of 10
Enterprises
Tealium Customer Data Hub
Tealium Customer Data Hub
Score 8.2 out of 10
Tealium Customer Data Hub
Tealium Customer Data Hub
Score 8.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Funnel IQQubit OpenTag
Likelihood to Recommend
8.4
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
8.2
(0 ratings)
Usability
8.6
(0 ratings)
10.0
(0 ratings)
Support Rating
8.4
(0 ratings)
10.0
(0 ratings)
User Testimonials
Funnel IQQubit OpenTag
Likelihood to Recommend
I think that this saas application is going to be the best leveraged by marketing teams that like to make data-driven decisions when developing and executing their various go-to-market plans. The size of your operations is definitely going to be an important factor in making a purchase decision for this product. Smaller start-ups may not feel the need for a service like this but more established and those quickly growing are likely to benefit the most from this tool and how I can help you scale.
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If needed to deploy pixels in no time, fast - this is an ideal candidate. Less if you need special targeting rules as these are a bit behind - compares with Google Tag Manager.
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Pros
  • Configurable Revenue Dashboard
  • Configurable Alert and Notifications
  • Incident tracking and actions
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  • Data analysis
  • Configurable Alerts and Notifications
  • Quick & easy tagging process
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Cons
  • Improvable loading times.
  • Limited data export options.
  • No integration with some languages.
  • Occasional connection failures.
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  • Reporting part is lacking
  • Copy pixels between containers no longer exists
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Likelihood to Renew
No answers on this topic
Qubit has supported us with our business goals and continues to do so.
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Usability
The Funnel has a great user interface and less complex to understand when you got the gist of it. Tracking revenue reports and engagement report is easier. Trending is a very powerful tool that helps a lot. we can save more time with the funnel rather than going on the dashboard of various integrations. It basically gives more control over the data.
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Easy to set up and integrate with other tools, boosts efficiencies within the team, provides great insights, custom dashboards, and notifications.
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Support Rating
The support was great. From every aspect whether it was training, getting set up, best practices, implementation, or problem-solving, the team was there to help. We really valued this as we have had different experiences in the past with similar solutions. Feeling supported throughout the process was a great attribute.
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Friendly and knowledgeable customer support team.
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Alternatives Considered
if we compare Funnel IQ with improved both are pretty much similar some features here and there are a bit advanced. like It has more integrations, the initial setup in Improvado is a little bit trickier whereas it is simple in Funnel. Improvado has more robust features but the funnel does the same in a cost-effective manner.
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Easier to set up & integrate with other tools, cost-efficient, great KPI dashboard interface, custom alerts, and notifications.
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Return on Investment
  • Real time insights generation.
  • Improved revenue growth.
  • Data integration across different softwares involved, in our revenue generation operations.
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  • One of the most obvious and beneficial features is the huge reduction in HTTP requests, giving us a great site performance benefit.
  • Managing all of our tags in one place has removed a lot of potential complications.
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ScreenShots

Qubit OpenTag Screenshots

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