ExoClick vs. TripleLift

ExoClick

TripleLift

3 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
ExoClick	N/A	N/A	ExoClick's ad exchange aims to enable publishers to monetize their traffic not only with ExoClick’s ad network, but also with other ad networks and DSPs. Currently ExoClick’s ad exchange boasts over 30 partners plugged in and the vendor states they are adding more demand platforms each day.	N/A
TripleLift	Score9.1 out of 10	N/A	TripleLift is an advertising technology from the New York based company of the same name which emphasizes bringing visual content to native advertising with persuasive publisher integration, as well as analytics. Founded in 2012, Triplelift has been backed by approximately $6.1 million in funding since its inception.	N/A

Pricing

ExoClick

TripleLift

No answers on this topic

No answers on this topic

Pricing Offerings
ExoClick	TripleLift
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

No setup fee

No setup fee

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User Ratings
	ExoClick	TripleLift
Likelihood to Recommend	- (0 ratings)	8.0 (1 ratings)

User Testimonials
	ExoClick	TripleLift
Likelihood to Recommend	ExoClick No answers on this topic	Triplelift TripleLift is very well suited for native campaigns and sponsored content posts that can mimic the look and feel of the original content. I would not use them for retargeting campaigns or performance-driven objectives. They have partnerships with top media publishers in the US, but those premium CPMs are not cheap. Incentivized Kimberly Smith Director digital Read full review
Pros	ExoClick No answers on this topic	Triplelift Great Support team. Custom made ad formats to drive exposure. Very competitive CPMs. Incentivized Kimberly Smith Director digital Read full review
Cons	ExoClick No answers on this topic	Triplelift Reporting not very granular. Not enough data integrations on the exchange. PMPs on the platforms are expensive compared to the open exchange. Incentivized Kimberly Smith Director digital Read full review
Alternatives Considered	ExoClick No answers on this topic	Triplelift The main advantage that TripleLift has over its competitors is the native custom-made format that ensures the programmatic traffic bought through the platform blends with the original content in a convincing way to boost campaign results. Unlike AppNexus, their focus is not CTV and more focused on in-app inventory. Incentivized Kimberly Smith Director digital Read full review
Return on Investment	ExoClick No answers on this topic	Triplelift Increases reach and budgets for more revenue. Provides new formats to diversify media mix. Margins are a bit high, decreasing ROI. Incentivized Kimberly Smith Director digital Read full review
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