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Etiya Digital Interaction Management vs. SmartFocus, now part of Actito

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Etiya Digital Interaction Management

    N/AN/AEtiya Digital Interaction Management provides critical enrichment to support seamless communication with customers under all circumstances. With the platform, social listening and media tracking through digital channels are enabled. In addition, all notifications from social media and e-mail channels can be collected in a single environment and can be managed with the power of artificial intelligence. In this way, customer complaint management can be performed in digital channels.N/A

    SmartFocus, now part of Actito

    Score7.3 out of 10
    N/ASmartFocus offers real-time interaction management software. Their messaging cloud marketing platform encompasses email, social, mobile and analytics capabilities. Founded in 1999 as EmailVision, SmartFocus has grown to serve customers across the globe; SmartFocus boasts over 2,500 customers of its Message Cloud, including HP, Mercedes-Benz, and others. It's features are relatively broad and encompassing, though central to it is the ability to build and launch email marketing campaigns. It also…N/A
    Pricing
    Etiya Digital Interaction ManagementSmartFocus, now part of Actito
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Etiya Digital Interaction ManagementSmartFocus, now part of Actito
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    User Ratings
    Etiya Digital Interaction ManagementSmartFocus, now part of Actito
    Likelihood to Recommend
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    Etiya Digital Interaction ManagementSmartFocus, now part of Actito
    Likelihood to Recommend
    Etiya
    No answers on this topic
    Actito
    Before we used SmartFocus we had a simple bespoke drag and drop builder, where we could add as many "templates" as we wanted. In SmartFocus, the drag and drop builder is smoother and better, but you can't add your own templates. If you are happy with the provided templates, then building newsletters will be really good experience.
    Incentivized
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    Pros
    Etiya
    No answers on this topic
    Actito
    • Push newsletters to customers
    • Managing campaigns
    • Drag and drop builder
    Incentivized
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    Cons
    Etiya
    No answers on this topic
    Actito
    • Drag and drop builder
    • 2-factor authentication
    • Internal integration (the system is too big for an average user what make it hard to use sometimes)
    • Image gallery reliability
    Incentivized
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    Alternatives Considered
    Etiya
    No answers on this topic
    Actito
    We need a service where we can have support when necessary and a system that will handle a high amount of campaigns, with the functionality where even a junior member of the team can create a campaign from assets provided by the graphic team. SmartFocus has that.
    Incentivized
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    Return on Investment
    Etiya
    No answers on this topic
    Actito
    • By using Smart Focus we massively cut the cost of creating a new e-mail campaign
    • On the other hand, the cost of SmartFocus is much higher than a competitor
    Incentivized
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    ScreenShots