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Epsilon PeopleCloud vs. Yesmail360i

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Epsilon PeopleCloud

    Score8 out of 10
    N/AEpsilon PeopleCloud (formerly the Agility platform with Agility Harmony) is an enterprise-level email marketing and cross-channel campaign management platform competing with Responsys, Cheetah Mail, ExactTarget, etc. The vendor has a strong international presence with staff in 14 countries.N/A

    Yesmail360i

    Score7.9 out of 10
    N/AYes Lifecycle Marketing (formerly Yesmail) offers Yesmail360i as a cross-channel marketing campaign management and marketing analytics solution to enhance CRM information richness and improve email marketing (and other channel) effectiveness. Emphasizing a move away from the company's former focus on email, Yesmail360i offers display and social media campaign management capabilities and integration with advanced market and competitive intelligence, as well as customer demographic and…N/A
    Pricing
    Epsilon PeopleCloudYesmail360i
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Epsilon PeopleCloudYesmail360i
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Features
    Epsilon PeopleCloudYesmail360i
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Epsilon PeopleCloud and Yesmail360i
    Feature
    Epsilon PeopleCloud
    -
    Ratings
    Yesmail360i
    9.9
    5 Ratings
    22% above category average
    WYSIWYG email editor00 Ratings9.95 Ratings
    Dynamic content00 Ratings9.93 Ratings
    Ability to test dynamic content00 Ratings9.93 Ratings
    Landing pages00 Ratings9.82 Ratings
    A/B testing00 Ratings9.94 Ratings
    Mobile optimization00 Ratings9.93 Ratings
    Email deliverability reporting00 Ratings10.03 Ratings
    List management00 Ratings9.94 Ratings
    Triggered drip sequences00 Ratings9.93 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Epsilon PeopleCloud and Yesmail360i
    Feature
    Epsilon PeopleCloud
    -
    Ratings
    Yesmail360i
    9.9
    4 Ratings
    25% above category average
    Dashboards00 Ratings9.94 Ratings
    Standard reports00 Ratings9.94 Ratings
    Custom reports00 Ratings9.94 Ratings
    User Ratings
    Epsilon PeopleCloudYesmail360i
    Likelihood to Recommend
    7.0
    (1 ratings)
    10.0
    (8 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    3.9
    (4 ratings)
    Usability
    -
    (0 ratings)
    5.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    Epsilon PeopleCloudYesmail360i
    Likelihood to Recommend
    Epsilon
    Appropriate for large organizations who want customization in their emails. The tool - while intuitive if you have previous background - is hefty and large in scope of capabilities. It's great for organizations who have multiple users and shows the name of person who last made changes. The reporting is really good - but may be a bit overwhelming for organizations who don't need a lot of detailed information
    Incentivized
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    Yes Lifecycle Marketing
    For all outbound messaging, YesMail is perfect. For Social Media management, or for customer service management, where customers or subscribers need a place to "talk back" to your organization, YesMail might not be the best platform.
    Incentivized
    Read full review
    Pros
    Epsilon
    • Fairly intuitive if you have previous experience with high-end email tools.
    • The training opportunities are good - they offer both online and/or live training.
    • The support we receive is very good.
    • The reporting feature is good - a lot of detailed information.
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    • Large Enterprise email campaigns for Fortune 500 clients.
    • Account managers are very easy to work with and contact. I usually can get a response within a few hours to solve an issue.
    • Software is very easy to use and ramp up time was short.
    Read full review
    Cons
    Epsilon
    • The tool could be improved to "remember" where you last left off (specific user). Having to constantly retrace steps if you get logged out is annoying.
    • Hitting the "back" arrow sends you back to a main section, when it should send you back to where you previously were.
    • It would be nice to see performance reports available within the campaign itself, as well as within the reporting section.
    • Ability to NOT be able to change anything in a campaign after it has launched. This has happened multiple times. We usually copy a previous campaign to start a new one but often, we end up changing content on the version we are copying from -- this is very annoying and dangerous.
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    • The ramp up time for new users is pretty poor. Since it is not an intuitive interface non tech savvy users have a hard time getting the most out of it
    • A lot of common functionality has to be built in... Which costs extra
    • Support isn't the best, they do respond but not at the speed I would like.
    Incentivized
    Read full review
    Likelihood to Renew
    Epsilon
    No answers on this topic
    Yes Lifecycle Marketing
    I do not have the buying decision to renew/change providers, but do have the ability to provide my feedback to those who do. Yesmail has a lot of kinks that need to be worked out. But, for those that just need to deploy emails, and house subscriptions, this is a decent platform to do so. Companies with more advanced campaign targeting/analysis needs should explore other service providers.
    Read full review
    Usability
    Epsilon
    No answers on this topic
    Yes Lifecycle Marketing
    Overall it is easy to use but there's several different portals you must log into instead of having everything at your disposal in one place (reporting, emails, extracting data, etc).
    Read full review
    Support Rating
    Epsilon
    No answers on this topic
    Yes Lifecycle Marketing
    Very easy to get a hold of an actual person and quick responses.
    Read full review
    Alternatives Considered
    Epsilon
    While both Epsilon Agility Harmony and Oracle Responsys are great for larger organizations that send a lot of emails, I think Epsilon Agility Harmony is more robust than Responsys and is easier to use. It is significantly more complex than HubSpot and requires previous knowledge of using an email tool that has content blocks and or dynamic content.
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    We currently use MailChimp for automation campaigns. While there are limitations with MailChimp segmentation, it was much faster to get set up. We still use Yesmail for the bulk of our sending, and could probably do all the same things we do with MailChimp but it would just take a bit longer to get it set up
    Incentivized
    Read full review
    Return on Investment
    Epsilon
    • Increased email production = more communication to customers.
    • Better reporting = determine areas for improvement or scale up efforts.
    • Working on getting our triggered emails optimized - there's a great opportunity for this with this tool.
    Incentivized
    Read full review
    Yes Lifecycle Marketing
    • We spend quite a bit of time troubleshooting, so it has had a negative impact on employee efficiency. When there is an issue we have to give them step by step examples of what went wrong so they can re-create it. 8 times out of 10, they can't recreate the issue.
    Read full review
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