Epom Ad Server vs. TechTarget Data-Driven Display

I started using Epom for its multi-platform capabilities, as I needed a network which would allow managing desktop and mobile ad inventory simultaneously. Epom works with desktop, mobile web, video, and mobile app ads, all within one account. It is really convenient when it comes to analytics - Epom delivers combined data, providing the whole picture on your ad campaigns. Advanced targeting and real-time statistics are another great advantage

• Offers detailed reporting and analytics, providing insights into campaign performance.
• Epom Ad Server offers faster ad serving times
• Extended customization and targeting options

• The user interface has a lot of functionality, but is not always user-friendly.
• Hardly any predefined analytics templates available. Even some of the obvious dashboards and filters must be created manually.

A combination of useful features for publishers and advertisers turns Epom into a very universal ad network with diverse functionality. It is a great solution for multi-platform advertising.

Epom supports various ad formats, providing us with options for display ads, video ads, in-apps, native ads, and more. We also like the flexibility and customization options that Epom provides for businesses regarding specific requirements, allowing us to tailor the ad server to our needs.

• Epom Ad Server met all the expectations of our ad network, our publishers, and our advertisers. The easy management and high scalability is a very nice bonus.