Encoura Platform vs. TargetX, from Liaison

Encoura Platform

TargetX, from Liaison

10 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Encoura Platform	N/A	N/A	Encoura (formerly NRCCUA) provides custom technology solutions that combine Eduventures thought leadership research, data science, strategic enrollment and multi-channel marketing services to serve, according to Encoura, over 2,000 higher ed institutions. The Encoura Platform is an enrollment management technology platform that combines student intelligence data, advanced analytics, and education-specific research so institutions can make informed decisions that optimize fit and create the…	N/A
TargetX, from Liaison	Score10 out of 10	N/A	TargetX, now from Liaison (acquired October, 2020) is a CRM for higher education institutions. It's built on the Salesforce.com development platform, tailored for student recruitment and retention. It also includes instant messaging (UChat) and the ability to build communities for particular classes/groups of students (Schools App).	N/A

Pricing

Encoura Platform

TargetX, from Liaison

No answers on this topic

No answers on this topic

Pricing Offerings
Encoura Platform	TargetX, from Liaison
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

No setup fee

No setup fee

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User Ratings
	Encoura Platform	TargetX, from Liaison
Likelihood to Recommend	- (0 ratings)	7.5 (3 ratings)

User Testimonials
	Encoura Platform	TargetX, from Liaison
Likelihood to Recommend	Encoura No answers on this topic	Liaison Most of the reason I'd recommend the solution is for their email capabilities. The email builder is par excellence, almost if not more competitive than capabilities provided by some actual Email Marketing solutions. Additionally, it runs on Salesforce, and thus allows for automated emails and campaigns with information integrated into them from SF records. It is truly remarkable and a very well-developed capability. Incentivized Verified User Read full review
Pros	Encoura No answers on this topic	Liaison Bulk Email Analytics Event Management 3rd party product bundling & support Incentivized Timothy Hardin Salesforce Adminstrator Read full review
Cons	Encoura No answers on this topic	Liaison When sending large volumes of email the campaigns can be slow to send The events functions are not as robust as some of the competition Their telemarketing component has not been updated in a while and leaves a bit for current call centers. Incentivized Verified User Read full review
Alternatives Considered	Encoura No answers on this topic	Liaison Given that it's an older solution and addresses a lot more use cases, there's a lot more bulk and technical debt in the solution. This may make it overwhelming for first-time users and administrators. The email builder though is truly par excellence. Incentivized Verified User Read full review
Return on Investment	Encoura No answers on this topic	Liaison Increases in enrollment! More efficient funnel Incentivized Timothy Hardin Salesforce Adminstrator Read full review
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