Emplifi vs. Viralheat (Discontinued)

- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.

Incentivized

Viralheat is great for those who have to report back with hard numbers or proof backing a specific campaign or initiative. If this is important to you, make sure you ask to see examples for the monitoring and reporting features. Also, the amount of monitoring you do will impact your quote, so have that information in mind.

• Publishing - takes a bit of time, but publishing all content together makes planning and execution much more efective
• Community - really simple one board collecting of all our social messages makes replying simple
• dashboards - widgets and customisation allow for multiple dashboards tracking various campaigns and goals

Incentivized

• Simplicity: The software is very easy to use and took very little time to start optimizing my social media campaigns.
• Set up time: I was up and running in no time. With social media you cannot wait days or weeks to get started. By having a quick start up process, it allowed me to get started ASAP.
• Reporting: The foundation of all business decisions has been a very tedious process in the past. By using Viralheat, I save time on reporting and have better reports to give more actionable insights.
• Data: Not only is the reporting awesome, there are many more insights you can get by using the large amount of demographic data that is in the software.

• Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
• Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
• The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators

• Some trouble that we ran into with Viralheat was with the daylight savings time change. All the posts that we previously scheduled out before the daylight savings ended up coming out late an hour. I thought Viralheat should have fixed this on their end and should have reached out to their clients about the time change and to tell us if we needed to change anything on our end.
• I also want to see Pinterest and Instagram soon on Viralheat. I know this component is not entirely up to Viralheat, but seeing that Pinterest and Instagram are a big part of the social media game, I think scheduling out posts for both these platforms would benefit alot of community managers.

Incentivized

the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy

Incentivized

There are no other tools out there that offer an equivalent level of functionality for the cost. We continue to monitor the space to see if we can find a tool that includes paid digital marketing analytics, but all tools that include this functionality are 3-5x the cost. Viralheat continues to be the best value.

Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.

Incentivized

I found it really easy to use and I use it on a daily basis and can easily find my way around. It has the usability of a consumer application for an Enterprise product that does very complex things in a very elegant manner.

Every time I've reached out to our account manager or even support in general, they've been there. I love the fact that I can always ask for help. Also, the chat function within the tool is helpful as well. It is something I always look for in a solution because when you're in the middle of working, and there is an issue, you can quickly reach out and get an answer.

Incentivized

The customer success team clearly cares about how well we do. They are quick to get back to us and they always offer to jump on a screen share so we can understand and learn new features.

The online training was fine but, in the end, the best way to learn any product is by actually using it.

The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!

We were up and running within an hour.

Its so much better and more stable and easier to work with their team If you're on Agora you should switch, you wont regret it and you'll probably get a better price. I used to deal with Agora breaking in some odd way every week, and Emplifi Service Cloud hasn't broken in any way in the almost a year we've used it.

We selected Viralheat for a number of reasons but the biggest factors were because it had the lowest TCO (total cost of ownership) for the features available and the fact that we only had to purchase one tool. During the selection process we demoed with a handful of other SMM tools but realized that we would need to purchase two or more subscriptions if we wanted to get what Viralheat was offering in one.

• Volaris was able to improve their positive sentiment by 7% in their user-generated content (UGC).
• The optimization of content management workflows led to them becoming the second-most-popular airline brand in Mexico and the USA in 2022 according to Emplifi.
• By tracking our content performance with Emplifi, we were able to improve our creatives and increase the total shares by 15% vs. previous the year.

Incentivized

• Viralheat has helped me understand how real-life users react to things I build and/or test.
• I’ve gotten a better understanding of my space and the relevant news surrounding it. This helps me build a better product.
• It saves me a lot of time. I’m able to quickly monitor what’s important to me.