Emplifi vs. Social Report

- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.

Incentivized

If you want to really understand your social media, track how well it's performing and monitor how well you're reaching your goals and KPI's then Social Report is the best tool available. It is also particularly useful if you work in a team and need to grant and control access to your accounts to team members, produce reports for senior management and clients.

Incentivized

• Publishing - takes a bit of time, but publishing all content together makes planning and execution much more efective
• Community - really simple one board collecting of all our social messages makes replying simple
• dashboards - widgets and customisation allow for multiple dashboards tracking various campaigns and goals

Incentivized

• Bulk upload of social media posts
• Tracking conversions for posts
• Granular data from your social media profiles

Incentivized

• Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
• Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
• The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators

• The UTM feature works really well for automatically appending your social media updates with Google tracking. I would just like a little more control over a couple of the fields. A minor thing quite personal to me really.
• I dont believe it has a mobile app.

Incentivized

the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy

Incentivized

Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.

Incentivized

Every time I've reached out to our account manager or even support in general, they've been there. I love the fact that I can always ask for help. Also, the chat function within the tool is helpful as well. It is something I always look for in a solution because when you're in the middle of working, and there is an issue, you can quickly reach out and get an answer.

Incentivized

Very supportive, personal and informed. They really want to understand the problem and often solutions become features. Great support

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The online training was fine but, in the end, the best way to learn any product is by actually using it.

The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!

Its so much better and more stable and easier to work with their team If you're on Agora you should switch, you wont regret it and you'll probably get a better price. I used to deal with Agora breaking in some odd way every week, and Emplifi Service Cloud hasn't broken in any way in the almost a year we've used it.

I used Hootsuite alongside Social Report for a long time, over the last couple of years though I found myself using Social Report more. Today it is the primary choice for social media management. I value the fact that reporting is not an expensive add-on and that the customer service is so personal. It could be argued that the streams / columns layout of Hootsuite gives a social media manager better view of topics, influencers and channels but in my experience very few companies work at this level of sophistication. They want ease and success. Social Report gives you that.

Incentivized

• Volaris was able to improve their positive sentiment by 7% in their user-generated content (UGC).
• The optimization of content management workflows led to them becoming the second-most-popular airline brand in Mexico and the USA in 2022 according to Emplifi.
• By tracking our content performance with Emplifi, we were able to improve our creatives and increase the total shares by 15% vs. previous the year.

Incentivized

• Social Report has a feature that allows you to place tracking code on your website. Your social media updates can then be attributed to conversions. This is very useful for monitoring conversions from your activity.
• The Evergreen and scheduling functions of Social Report allow you to work effectively and efficiently. Taking informed actions based on results, leads to greater success.
• The reporting tools and features save time right across your organisation, which also contributes to the ROI of your digital marketing activity.

Incentivized