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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Emplifi

    Score7.6 out of 10
    Mid-Size Companies (51-1,000 employees)
    Emplifi offers a platform that enables brands to manage social marketing, commerce, and care. At the core of this platform is Emplifi Fuel — the outcome and enablement layer that connects all modules across marketing, commerce, and care. Fuel empowers brands to optimize the customer journey, unifying data, automation, and AI-driven insights to ensure every interaction drives meaningful business outcomes. The platform's core capabilities include:…N/A

    OpusClip

    Score8 out of 10
    N/AOpusClip is a generative AI video editing platform that turns long footage into viral-ready shorts with a single click. Opus Clip is designed to ease video content creation, making it accessible to anyone with a story to tell or a passion to share, not just those with expertise in content creation or video editing.

    $8

    per month

    Pricing
    EmplifiOpusClip
    Editions & Modules
    No answers on this topic
    Starter
    $9
    per month 150 processing minutes per month
    Pro
    $19
    per month 300 processing minutes per month, available instantly
    Offerings
    Pricing Offerings
    EmplifiOpusClip
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Discount available for annual pricing.
    More Pricing Information
    Features
    EmplifiOpusClip
    Listening/monitoring
    Comparison of Listening/monitoring features of Emplifi and OpusClip
    Feature
    Emplifi
    7.8
    4 Ratings
    1% above category average
    OpusClip
    -
    Ratings
    Boolean keyword searches8.52 Ratings00 Ratings
    Filtering out noise/spam7.13 Ratings00 Ratings
    Sentiment analysis8.02 Ratings00 Ratings
    Broad channel coverage7.54 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Emplifi and OpusClip
    Feature
    Emplifi
    7.4
    5 Ratings
    8% below category average
    OpusClip
    -
    Ratings
    Content planning and scheduling7.85 Ratings00 Ratings
    Audience targeting7.04 Ratings00 Ratings
    Content optimization6.85 Ratings00 Ratings
    Workflow management8.24 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Emplifi and OpusClip
    Feature
    Emplifi
    6.3
    4 Ratings
    23% below category average
    OpusClip
    -
    Ratings
    Automated routing and prioritization6.64 Ratings00 Ratings
    Customer interaction histories6.43 Ratings00 Ratings
    Bulk actions5.83 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Emplifi and OpusClip
    Feature
    Emplifi
    7.8
    3 Ratings
    1% above category average
    OpusClip
    -
    Ratings
    Lead generation8.01 Ratings00 Ratings
    Content marketing7.33 Ratings00 Ratings
    Paid media management8.02 Ratings00 Ratings
    Campaigns and promotions8.01 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Emplifi and OpusClip
    Feature
    Emplifi
    7.2
    5 Ratings
    16% below category average
    OpusClip
    -
    Ratings
    Twitter6.75 Ratings00 Ratings
    Facebook8.05 Ratings00 Ratings
    LinkedIn5.95 Ratings00 Ratings
    Google+8.01 Ratings00 Ratings
    Instagram7.05 Ratings00 Ratings
    Pinterest7.03 Ratings00 Ratings
    YouTube8.02 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Emplifi and OpusClip
    Feature
    Emplifi
    7.6
    5 Ratings
    4% below category average
    OpusClip
    -
    Ratings
    Campaign success analytics8.34 Ratings00 Ratings
    Real-time tracking7.25 Ratings00 Ratings
    Competitor analysis7.44 Ratings00 Ratings
    Account management
    Comparison of Account management features of Emplifi and OpusClip
    Feature
    Emplifi
    7.3
    5 Ratings
    9% below category average
    OpusClip
    -
    Ratings
    Role-based user permissions & privileges8.25 Ratings00 Ratings
    Mobile access6.42 Ratings00 Ratings
    Best Alternatives
    EmplifiOpusClip
    Small Businesses
    Sendible
    Score7.6 out of 10
    PromoRepublic
    Score7.4 out of 10
    Medium-sized Companies
    Vista Social
    Score9.5 out of 10
    No answers on this topic
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    EmplifiOpusClip
    Likelihood to Recommend
    8.8
    (74 ratings)
    -
    (0 ratings)
    Likelihood to Renew
    9.1
    (6 ratings)
    -
    (0 ratings)
    Usability
    7.3
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (42 ratings)
    -
    (0 ratings)
    Online Training
    6.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.1
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    EmplifiOpusClip
    Likelihood to Recommend
    Emplifi Inc
    - Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.
    Incentivized
    Read full review
    OpusClip
    It's great for taking long-form content and clipping it out to short form content and then distributing it to social platforms. It's not great as a long-form captioning and editing platform. If your goal is to create shorter-form content and get it distributed to most major platforms, this will be a great time-saver
    Incentivized
    Read full review
    Pros
    Emplifi Inc
    • Helps us prioritize requests based on urgency and tone
    • Helps us divide work between several teams
    • Helps us keep an eye on how our posts are being recieved and are performing
    • Helps us stay in contact with customers, and helps us understand particular customers needs
    • Helps us separate the chaff from the wheat
    Read full review
    OpusClip
    • Content repurposing
    • Content clipping and distribution
    • Content captioning
    • Content editing
    • Adding B-roll to short-form and long-form content
    • Content scheduling
    Incentivized
    Read full review
    Cons
    Emplifi Inc
    • Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
    • Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
    • The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators
    Read full review
    OpusClip
    • There is an opportunity to integrate some workflows. For example, you can't add captions, b-roll, and music to long-form content AND then clip them. Those are two separate workflows.
    • It would be good if the distribution and scheduling were broader. Right now you can post to LinkedIn, TitTok, Facebook, and YouTube. A wider range of platform posting integrations would be useful.
    • The AI B-roll and stock-footage B-roll is a bit wonky. It will need better contextual matching to be bulletproof.
    Incentivized
    Read full review
    Likelihood to Renew
    Emplifi Inc
    the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
    Incentivized
    Read full review
    OpusClip
    No answers on this topic
    Usability
    Emplifi Inc
    Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.
    Incentivized
    Read full review
    OpusClip
    Easy to use and pretty turnkey. Prompting engine on the B-roll is pretty solid. Would be better if the lower-end versions had the ability to store more brand templates. Overall a very solid platform and a game-changer for smaller marketing and sales teams that want to push-button their content marketing efforts
    Incentivized
    Read full review
    Support Rating
    Emplifi Inc
    We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
    Incentivized
    Read full review
    OpusClip
    No answers on this topic
    Online Training
    Emplifi Inc
    The online training was fine but, in the end, the best way to learn any product is by actually using it.
    Read full review
    OpusClip
    No answers on this topic
    Implementation Rating
    Emplifi Inc
    The platform is so easy to understand that no "expensive consulting firm" is necessary to implement it!
    Read full review
    OpusClip
    No answers on this topic
    Alternatives Considered
    Emplifi Inc
    We have used Sprinklr to source UGC content as well, but found the platform to be much more time intensive when searching for the desired images. Additionally, Emplifi's UGC tool has incremental tools the other platforms do not provide, including the ability to share images on digital screens within the property and put carousels on our websites.
    Incentivized
    Read full review
    OpusClip
    I've used Descript to create clips but that process was manual. OpusClip took a manual process and automated it significantly. Each clip used to take me around 15-20 minutes to create (captions, branding, music, b-roll, etc). With OpusClip, I've taken that down to 5 minutes per clip or less. Massive time savings.
    Incentivized
    Read full review
    Return on Investment
    Emplifi Inc
    • reporting - this has massively reduced the time spent on creating reports for social media activities
    • paid ads - has provided detailed analysis of how our ads are performing
    • community - reduced the time taken to respond to social messages, resulting in more leads
    Incentivized
    Read full review
    OpusClip
    • Significant growth on most of the platforms I'm posting to
    • Significant boost to overall content marketing
    • Substantial reduction in clip creation and editing
    Incentivized
    Read full review
    ScreenShots

    Emplifi Screenshots

    Screenshot of Emplifi Fuel Command CenterScreenshot of Emplifi Fuel ObjectivesScreenshot of Emplifi Unified AnalyticsScreenshot of social listening with AI-Powered Spike Alerts.Screenshot of the integrated social care interface.