Emplifi offers a platform that enables brands to manage social marketing, commerce, and care. At the core of this platform is Emplifi Fuel — the outcome and enablement layer that connects all modules across marketing, commerce, and care. Fuel empowers brands to optimize the customer journey, unifying data, automation, and AI-driven insights to ensure every interaction drives meaningful business outcomes. The platform's core capabilities include:…
N/A
MavSocial
Score9 out of 10
Small Businesses (1-50 employees)
MavSocial is a social media visual content management, publishing and advertising platform for brands and agencies. The platform comprises of a number of modules:
Visual Content Management: Upload, store and manage to a cloud based library, all images, photo, videos etc., for owned, licensed and UGC License Content: Access over 100m free stock images Plan Campaigns: Create social media cross platform campaigns, including campaign calendar Schedule and…
$78
per month
Pricing
Emplifi
MavSocial
Editions & Modules
No answers on this topic
Pro
$78
per month
Business
$199
per month
Enterprise
$499
per month
Offerings
Pricing Offerings
Emplifi
MavSocial
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
Yes
Yes
Entry-level Setup Fee
No setup fee
Optional
Additional Details
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More Pricing Information
Features
Emplifi
MavSocial
Listening/monitoring
Comparison of Listening/monitoring features of Emplifi and MavSocial
Feature
Emplifi
7.8
4 Ratings
1% above category average
MavSocial
-
Ratings
Boolean keyword searches
8.52 Ratings
00 Ratings
Filtering out noise/spam
7.13 Ratings
00 Ratings
Sentiment analysis
8.02 Ratings
00 Ratings
Broad channel coverage
7.54 Ratings
00 Ratings
Publishing
Comparison of Publishing features of Emplifi and MavSocial
Feature
Emplifi
7.4
5 Ratings
8% below category average
MavSocial
9.0
2 Ratings
11% above category average
Content planning and scheduling
7.85 Ratings
9.52 Ratings
Audience targeting
7.04 Ratings
9.01 Ratings
Content optimization
6.85 Ratings
9.01 Ratings
Workflow management
8.24 Ratings
8.52 Ratings
Engagement
Comparison of Engagement features of Emplifi and MavSocial
Feature
Emplifi
6.3
4 Ratings
23% below category average
MavSocial
-
Ratings
Automated routing and prioritization
6.64 Ratings
00 Ratings
Customer interaction histories
6.43 Ratings
00 Ratings
Bulk actions
5.83 Ratings
00 Ratings
Marketing
Comparison of Marketing features of Emplifi and MavSocial
Feature
Emplifi
7.8
3 Ratings
1% above category average
MavSocial
9.0
1 Ratings
15% above category average
Lead generation
8.01 Ratings
00 Ratings
Content marketing
7.33 Ratings
00 Ratings
Paid media management
8.02 Ratings
9.01 Ratings
Campaigns and promotions
8.01 Ratings
9.01 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Emplifi and MavSocial
Feature
Emplifi
7.2
5 Ratings
16% below category average
MavSocial
9.6
2 Ratings
13% above category average
Twitter
6.75 Ratings
9.52 Ratings
Facebook
8.05 Ratings
10.02 Ratings
LinkedIn
5.95 Ratings
10.02 Ratings
Google+
8.01 Ratings
00 Ratings
Instagram
7.05 Ratings
9.52 Ratings
Pinterest
7.03 Ratings
00 Ratings
YouTube
8.02 Ratings
9.01 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Emplifi and MavSocial
Feature
Emplifi
7.6
5 Ratings
4% below category average
MavSocial
7.5
2 Ratings
5% below category average
Campaign success analytics
8.34 Ratings
7.02 Ratings
Real-time tracking
7.25 Ratings
8.02 Ratings
Competitor analysis
7.44 Ratings
00 Ratings
Account management
Comparison of Account management features of Emplifi and MavSocial
- Very well suited to grabbing top-level and more in-depth social performance data, across campaigns and BAU activity. - Not as well suited for moments where you need benchmarking or context of your performance compared with a previous time frame. This can be a bit clunky to go back and forth with as it requires multiple dashboards or consistent manual time-frame changes.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
MavSocial is best suited for small businesses with 10 profiles to manage or less. The next best would be businesses with 11-30 profiles to manage. Above that, I believe there is other software that may be able to provide the same/similar features for similar cost and with more quality control on their system.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Would love more robust search parameters for labels. ex. search for tickets labeled 'Availability' AND 'United States' but excluding any that are only one of those labels
Ability to break conversations into multiple tickets; so labels can be more accurate if the same person reaches out again after 3 months with a totally different question
The social account quick view doesn't always load the follower count for people reaching out to us. it makes it slower to manager messages from high level creators
The reporting features of MavSocial are amazing; however, they tend to be a bit buggy. Some of this is due to the social media platforms changing their API so frequently; however, this feature was a huge selling point for me so I'd like to see them keep up with this a little better.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
the balance between quality and price si perfectperfect for agency that have many client to manage, because it helps us to save time (we don't have to plan content from every single account, only one click to look at different community and moderate...)it also help the team works: senior can review content direcly from emplifi; labeling DM/comments as done help us to track where a collegue stop and we have to startIt makes the content approval from clients very easy
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Since the main use of the Live Advisor is on the website that doesn't have e-commerce capabilities, it has been challenging to attach an specific metric to Emplifi's solutions and their usability in our websites. The Live Advisor is helping us to deliver our unique sale proposition in digital channels, which is great, but it is difficult to assign a higher mark in usability due to the limitation just explained.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We have a dedicated Customer Success manager, and that is very helpful. Anytime we have questions or need support, they are always there to answer. If thety do not know the solution, they always go around the bend to find one and provide it to us. They are always very kind.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We have used Sprinklr to source UGC content as well, but found the platform to be much more time intensive when searching for the desired images. Additionally, Emplifi's UGC tool has incremental tools the other platforms do not provide, including the ability to share images on digital screens within the property and put carousels on our websites.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info