Elite Email vs. Listrak

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Elite Email
Score 8.0 out of 10
N/A
Elite Email is a cloud-based email and mobile marketing solution from the Canadian company of the same name founded in 2003, used to manage mailing lists, create marketing campaigns and send emails and SMS without need of technical skills, and track results with real-time analytics. As expected, Elite Email can be used for email newsletters, promotions, announcements, coupons and more, and it has over 200 customizable templates. Elite Email also supplies strategic or creative consulting, and…N/A
Listrak
Score 9.3 out of 10
N/A
Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…N/A
Pricing
Elite EmailListrak
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Elite EmailListrak
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Elite EmailListrak
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Elite EmailListrak
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User Ratings
Elite EmailListrak
Likelihood to Recommend
-
(0 ratings)
7.1
(0 ratings)
User Testimonials
Elite EmailListrak
Likelihood to Recommend
No answers on this topic
We use Listrak to send cart abandonment emails, welcome emails, and sales emails. We also use the segmentation tool to find specific customers if we are looking for feedback on new products or specific issues. This has been a great way to reach out to them in a very personalized way.
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Pros
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  • The conductor email builder is easy to use.
  • They have improved their customer service team.
  • Open to suggestions and will work collaboratively.
  • Help build insights from campaigns and recommend improvements.
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Cons
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  • Difficult and steep learning curve
  • Email builder is complicated and not intuitive
  • CONTRACTS ARE UNCLEAR
  • Company will not honor cancellation requests made in a timely manner
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Alternatives Considered
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The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
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Return on Investment
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  • Ability to execute dynamic content & intricately segmented email campaigns has made a hugely positive impact on our marketing capabilities while maintaining a large database.
  • Listrak does cost slightly more than its competition, therefore making me (the consumer) look a little harder at our ROI since implementing Listrak as our primary digital marketing platform. All-in-all, it is safe to say that Listrak has definitely had a positive impact on our overall business goals of creating campaigns that increase customer engagement, click-thru rates, and most importantly conversions.
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ScreenShots