eClincher vs. Loomly

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
eClincher
Score 7.9 out of 10
N/A
eClincher aims to be the most powerful, complete and intuitive social media management software. According to the vendor, the product is designed to help users, businesses, and agencies manage social media presence with one platform, and offers the following capabilities: advanced publishing publishing automation (queues, RSS feeds, recycle evergreen content) engagement with unified social inbox & live social feeds monitoring content…
$149
per month
Loomly
Score 8.1 out of 10
N/A
Loomly is a brand success platform with solutions for brands of all sizes. Users can plan, create, publish, optimize, promote, and track social content across a variety of channels. Currently, Loomly supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google My Business, YouTube, Snapchat, TikTok, and additional custom channels. Loomly was built for collaboration and organization, and is presented as an ideal tool for brands and agencies with multiple social accounts, locations,…
$0
up to 1 user
Pricing
eClincherLoomly
Editions & Modules
Standard
$149
per month
Professional
$349
per month
Enterprise
Contact Vendor
Free
$0
up to 1 user
Enterprise
Contact Vendor
Enterprise
Custom
Offerings
Pricing Offerings
eClincherLoomly
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsA discount is offered for annual billing.
More Pricing Information
Community Pulse
eClincherLoomly
Features
eClincherLoomly
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
eClincher
7.0
Ratings
10% below category average
Loomly
-
Ratings
Boolean keyword searches7.00 Ratings00 Ratings
Filtering out noise/spam7.00 Ratings00 Ratings
Broad channel coverage7.00 Ratings00 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
eClincher
6.0
Ratings
29% below category average
Loomly
8.4
Ratings
4% above category average
Content planning and scheduling8.00 Ratings8.90 Ratings
Audience targeting1.00 Ratings7.50 Ratings
Content optimization9.00 Ratings9.00 Ratings
Workflow management6.00 Ratings8.50 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
eClincher
6.3
Ratings
23% below category average
Loomly
7.7
Ratings
3% below category average
Automated routing and prioritization7.00 Ratings00 Ratings
Customer interaction histories4.80 Ratings8.00 Ratings
Bulk actions7.00 Ratings7.40 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
eClincher
1.0
Ratings
154% below category average
Loomly
8.0
Ratings
3% above category average
Lead generation1.00 Ratings00 Ratings
Content marketing1.10 Ratings8.00 Ratings
Paid media management00 Ratings8.00 Ratings
Campaigns and promotions00 Ratings8.00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
eClincher
6.8
Ratings
21% below category average
Loomly
8.7
Ratings
3% above category average
Twitter7.00 Ratings8.90 Ratings
Facebook8.00 Ratings8.90 Ratings
LinkedIn6.00 Ratings9.40 Ratings
Google+9.90 Ratings8.00 Ratings
Instagram8.00 Ratings8.90 Ratings
Pinterest8.00 Ratings8.90 Ratings
YouTube1.00 Ratings8.00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
eClincher
4.0
Ratings
66% below category average
Loomly
8.0
Ratings
1% above category average
Campaign success analytics4.00 Ratings9.00 Ratings
Real-time tracking4.00 Ratings7.00 Ratings
Account management
Comparison of Account management features of Product A and Product B
eClincher
4.5
Ratings
56% below category average
Loomly
7.8
Ratings
3% below category average
Role-based user permissions & privileges8.00 Ratings8.50 Ratings
Mobile access1.10 Ratings7.00 Ratings
Best Alternatives
eClincherLoomly
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
eClincherLoomly
Likelihood to Recommend
1.0
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
10.0
(0 ratings)
-
(0 ratings)
Usability
1.0
(0 ratings)
8.4
(0 ratings)
Support Rating
1.0
(0 ratings)
-
(0 ratings)
Implementation Rating
8.0
(0 ratings)
-
(0 ratings)
User Testimonials
eClincherLoomly
Likelihood to Recommend
If you are on a tight budget and sick of comparable options, this is the ideal solution. For an incredibly reasonable price, this can do everything I need to manage social media for a handful of mobile apps simultaneously. If you have infinite money, handle massive brands, and harbor huge expectations for powerful social media tools, you should go with one of the pricier options. But keep in mind, this will end up being the difference between $99 USD a month, and $3,000 USD a month. You need to really decide what you need before making that leap because, in the mobile world, it's often the case that money like that is best allocated elsewhere.
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Loomly is the best. Truly I love it. It has been super helpful to send quick videos to remote co-workers and feel like we are sitting face to face getting work done. It's increased productivity and its great for managing my calendar and sending what I need to, when I need to
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Pros
  • We use eClincher to schedule posts and reply to messages on various social platforms.
  • The platform compiles all of the social outlets so that we can see and reply to all outlets in the same dashboard.
  • The reporting is wonderful! Easy to generate and easy for clients to read.
  • There are so many outlets to post your message, the more on one platform the better. There are a couple of things that we've requested from eClincher and they've always been able to deliver.
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  • Overview of all accounts is extremely helpful when managing multiple accounts
  • Approval flow for team members and clients
  • Simplicity of use
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Cons
  • It's not very visually appealing, but this is not a dealbreaker.
  • The reporting features could definitely use some work. I still get more value from the native SNS pages, but this is quickly changing. They removed the "export to CSV" functionality, but they plan to reintroduce it soon. As mentioned previously, they really respond to criticism well and update the tool constantly.
  • The inbox could use some work. I don't like being directed offsite to view certain comments deemed "requests for further info" when they could just easily display them there.
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  • Ability to change the background
  • Takes a while to create a drafted post for scheduling
  • More post ideas around holidays and observances
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Likelihood to Renew
Unless the price of eClincher moves to a point where it is too much to justify, I don't see any reason why we wouldn't continue to use eClincher for our agency. The value at this price-point is unbelievable and we'd be foolish to move to a pricier program purely for the sake of slicker graphics or UI. eClinchers pricing is fantastic, and is only matched by its functionality—it matches or beats any of the major Social Media Manager SaaS programs out there for a fraction of the cost. This tool is great for growing agencies, but would also be useful for any marketing department or large agency that wants to streamline their social media workflow.
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These services that Loomly offers when integrating multiple social media platforms is invaluable. It makes this side of the business a breeze.
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Usability
Its usability was good until they changed their plans and stopped their LTD program for its early adopters who helped raise the tool by giving it positive reviews. I don't think eClincher is ethical in any sense based on the recent actions.
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It's easy to use. I think that's one of the key selling points. I've used trials of other social media management platforms, and they've been more difficult to introduce to my clients, which drives a wedge. Loomly has been fairly easy to introduce my clients to, therefore optimising review timelines and ease.
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Support Rating
[In my experience,] due to the fact that they did a bait and switch on their plans and blamed AppSumo for the lifetime program ending is simply wrong. [I believe that] it's unethical to get support and reviews from their early adopters then take the plan away later.
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The chat feature is 10/10
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Implementation Rating
Be patient. eClincher isn't perfect and has some software issues. These issues will be exacerbated if you get frustrated or have a slow connection. If something "breaks" or locks up, just refresh the page and re-do that step. It may take your team a couple weeks to get use to using the new system. Once they've gotten the hang of it, I'm sure they'll love the amount of time they save. I'd recommend taking your time with the set-up. Though there aren't a lot of steps to get everything squared away, you can break the process into small chunks to make sure you're managing your time. To just hook-up all the social accounts, it may only take an hour or so. But, if you want to set-up all the extra tools (such as user accounts, listening feeds, posting groups, schedules, etc.) it'll take longer. I think it took around a day to set-up completely, but your mileage my vary.
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No answers on this topic
Alternatives Considered
I used Sprout in a past life and while it does have some more features and might be a bit more aesthetically pleasing and a tad more intuitive, it doesn't have the queues feature eClincher has, and it is much more expensive. The only feature I miss from Sprout really is the customer history feature.
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I found Loomly, while more simple, to be the most worth the price. Especially because I specifically can view analytics on client accounts directly, there's no need for me to have it within my platform. However, I know this is crucial for a lot of people. If they're looking for that, I'd probably say another platform might be better. But for me, Loomly is perfect!
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Return on Investment
  • Improved staff productivity tenfold.
  • Have not been able to calculate an ROI however, it has enabled us to take on more client accounts therefore improving turnover.
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  • Easy to use for all members
  • Can schedule all your content for many accounts in one place
  • Makes it more effective as both team members and clients have access to it
  • It is effective to cover everything about social media from scheduling to replying to comments and audience
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ScreenShots

eClincher Screenshots

Screenshot of eClincher Publishing/Draft workspaceScreenshot of eClincher Inbox/Assignment/Tags workspaceScreenshot of eClincher Analytics workspaceScreenshot of eClincher Reporting workspaceScreenshot of eClincher Content Curation workspace

Loomly Screenshots

Screenshot of Loomly DashboardScreenshot of Loomly List ViewScreenshot of Loomly Calendar ViewScreenshot of Loomly Post BuilderScreenshot of Loomly Post FinetuningScreenshot of Loomly Post View