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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Buffer

    Score8.4 out of 10
    Small Businesses (1-50 employees)
    Buffer is a social sharing tool. When browsing content, clicking on the Buffer icon automatically stores the content and schedules posts to social media channels throughout the day.

    $6

    per month per channel

    eClincher

    Score7.9 out of 10
    N/AeClincher aims to be the most powerful, complete and intuitive social media management software. According to the vendor, the product is designed to help users, businesses, and agencies manage social media presence with one platform, and offers the following capabilities: advanced publishing publishing automation (queues, RSS feeds, recycle evergreen content) engagement with unified social inbox & live social feeds monitoring content…

    $149

    per month

    Pricing
    BuffereClincher
    Editions & Modules
    Free
    $0
    Essentials
    $6
    per month per channel
    Team
    $12
    per month per channel
    Standard
    $149
    per month
    Professional
    $349
    per month
    Enterprise
    Contact Vendor
    Offerings
    Pricing Offerings
    BuffereClincher
    Free Trial
    YesYes
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsA discount is offered for annual billing.A discount is offered for annual billing.
    More Pricing Information
    Community Pulse
    BuffereClincher
    Considered Both Products
    Buffer
    Chose Buffer
    I feel that Buffer is very much an entry level product because it lacks some of the additional functionality offered by other tools. In that sense I recommend it only for small companies, or those just starting out with scheduling. In terms of scheduling content it does that …
    Incentivized
    Eclincher
    No answer on this topic
    Key User Insights
    Would buy again
    90%
    Would buy again
    27 Answers
    No answers on this topic
    Delivers good value for the price
    93%
    Delivers good value for the price
    25 Answers
    No answers on this topic
    Happy with the feature set
    83%
    Happy with the feature set
    25 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    23 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    26 Answers
    No answers on this topic
    Features
    BuffereClincher
    Publishing
    Comparison of Publishing features of Buffer and eClincher
    Feature
    Buffer
    8.6
    68 Ratings
    7% above category average
    eClincher
    6.0
    6 Ratings
    29% below category average
    Content planning and scheduling9.068 Ratings8.06 Ratings
    Content optimization8.061 Ratings9.04 Ratings
    Workflow management8.857 Ratings6.06 Ratings
    Audience targeting00 Ratings1.03 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Buffer and eClincher
    Feature
    Buffer
    8.3
    63 Ratings
    5% above category average
    eClincher
    4.0
    6 Ratings
    66% below category average
    Campaign success analytics8.363 Ratings4.05 Ratings
    Real-time tracking00 Ratings4.06 Ratings
    Account management
    Comparison of Account management features of Buffer and eClincher
    Feature
    Buffer
    9.0
    65 Ratings
    12% above category average
    eClincher
    4.5
    6 Ratings
    56% below category average
    Role-based user permissions & privileges9.052 Ratings8.06 Ratings
    Mobile access9.062 Ratings1.16 Ratings
    Listening/monitoring
    Comparison of Listening/monitoring features of Buffer and eClincher
    Feature
    Buffer
    -
    Ratings
    eClincher
    7.0
    5 Ratings
    10% below category average
    Boolean keyword searches00 Ratings7.04 Ratings
    Filtering out noise/spam00 Ratings7.04 Ratings
    Broad channel coverage00 Ratings7.05 Ratings
    Engagement
    Comparison of Engagement features of Buffer and eClincher
    Feature
    Buffer
    -
    Ratings
    eClincher
    6.3
    5 Ratings
    23% below category average
    Automated routing and prioritization00 Ratings7.05 Ratings
    Customer interaction histories00 Ratings4.83 Ratings
    Bulk actions00 Ratings7.05 Ratings
    Marketing
    Comparison of Marketing features of Buffer and eClincher
    Feature
    Buffer
    -
    Ratings
    eClincher
    1.0
    3 Ratings
    154% below category average
    Lead generation00 Ratings1.01 Ratings
    Content marketing00 Ratings1.13 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Buffer and eClincher
    Feature
    Buffer
    -
    Ratings
    eClincher
    6.8
    6 Ratings
    21% below category average
    Twitter00 Ratings7.05 Ratings
    Facebook00 Ratings8.06 Ratings
    LinkedIn00 Ratings6.05 Ratings
    Google+00 Ratings9.93 Ratings
    Instagram00 Ratings8.05 Ratings
    Pinterest00 Ratings8.03 Ratings
    YouTube00 Ratings1.03 Ratings
    User Ratings
    BuffereClincher
    Likelihood to Recommend
    8.8
    (88 ratings)
    1.0
    (6 ratings)
    Likelihood to Renew
    8.0
    (14 ratings)
    10.0
    (1 ratings)
    Usability
    9.0
    (24 ratings)
    1.0
    (2 ratings)
    Availability
    8.2
    (2 ratings)
    -
    (0 ratings)
    Performance
    8.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    6.1
    (23 ratings)
    1.0
    (1 ratings)
    Implementation Rating
    8.0
    (2 ratings)
    8.0
    (1 ratings)
    Configurability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    8.6
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    BuffereClincher
    Likelihood to Recommend
    Buffer
    It helps me save hours by devoting only half an hour in a month's worth of posting, in addition to that it is quite simple to use. Buffer for scheduling social posts well in advance, but I have begun using it instead of posting natively on the social apps themselves because it makes it super easy to post the same messages to more than one platform.
    Read full review
    Eclincher
    Best suited for a marketer that cares about reports, needs a social media management platform and doesn't want to pay more for a more aesthetically pleasing version of a platform with the same or less functionality, such as Hootsuite or Sprout Social. For a social media marketer that wants to automate some of their postings, the queues feature is great for this functionality. Not best suited for beginners to social media, as their platform is best utilized with someone familiar with the industry that knows what they are doing. Their chat support team is very good though, but this type of individual might find themselves spending a lot of time on the platform.
    Incentivized
    Read full review
    Pros
    Buffer
    • I can plan and publish content on social channels.
    • Buffer's interface is quite tidy and generates the necessary facilities to save us time in publishing consistent content.
    • It has a special price; it is pretty affordable.
    • It has the possibility of integrating with other tools to improve its functions.
    Incentivized
    Read full review
    Eclincher
    • eClincher supports nearly every social network and connects to a large number of sources (blogs, bit.ly, Google Analytics, Google My Business). This makes workflow tremendously easy.
    • Posting Groups. At higher levels of service, eClincher allows you to set-up individual brand accounts. My agency isn't at that level, so we utilize eClincher's posting groups to make 1-click groups that post to all of the profiles for each client. This allows us to quickly post a cohesive message across all channels.
    • Workflow management: eClincher adds plenty of additional tools to make your workflow fast. Connections to free stock photo services make it easy to add generic pictures to your content. Google Analytics and bit.ly can keep track of statistics and measure success. The Inbox allows you to handle all your clients' accounts from one screen (including comments, messages, reviews, and more). The Feeds and Influencers tabs allow you to understand your market and what's being said. Altogether, eClincher makes a 1-app solution for Social Media Management.
    Incentivized
    Read full review
    Cons
    Buffer
    • Expensive Analytics: The upgrade you need to access your analytics is quite expensive, and I have come across other tools that provide the same or even more for a lesser priced plan.
    • No Media Library: The one feature I have found on another social media planning tool that I wish Buffer had is a media library. This allows you to upload photos you aren't using right away to have them readily available when you do decide to use them. This is not a feature in Buffer.
    Incentivized
    Read full review
    Eclincher
    No answers on this topic
    Likelihood to Renew
    Buffer
    I am giving buffer this rating because of a couple issues that it has compared to other platforms. It does not always post to instagram and you will need to go in an manually post. Also, one of the biggest qualms that we have with buffer is the price it costs to have robust analytics
    Incentivized
    Read full review
    Eclincher
    Unless the price of eClincher moves to a point where it is too much to justify, I don't see any reason why we wouldn't continue to use eClincher for our agency. The value at this price-point is unbelievable and we'd be foolish to move to a pricier program purely for the sake of slicker graphics or UI. eClinchers pricing is fantastic, and is only matched by its functionality—it matches or beats any of the major Social Media Manager SaaS programs out there for a fraction of the cost. This tool is great for growing agencies, but would also be useful for any marketing department or large agency that wants to streamline their social media workflow.
    Incentivized
    Read full review
    Usability
    Buffer
    No answers on this topic
    Eclincher
    Its usability was good until they changed their plans and stopped their LTD program for its early adopters who helped raise the tool by giving it positive reviews. I don't think eClincher is ethical in any sense based on the recent actions.
    Read full review
    Reliability and Availability
    Buffer
    Buffer is always on hand and very reliable, their software suite rarely has outages
    Incentivized
    Read full review
    Eclincher
    No answers on this topic
    Performance
    Buffer
    Buffer performs well on both desktop and mobile platforms. The one area as I have stated before is that it does not always want to automatically push to Instagram and the user will have to go do it manually. Buffer works very well pushing to other platforms. The instagram issue is the only reason buffer does not get a 10 on this section
    Incentivized
    Read full review
    Eclincher
    No answers on this topic
    Support Rating
    Buffer
    No answers on this topic
    Eclincher
    [In my experience,] due to the fact that they did a bait and switch on their plans and blamed AppSumo for the lifetime program ending is simply wrong. [I believe that] it's unethical to get support and reviews from their early adopters then take the plan away later.
    Read full review
    Implementation Rating
    Buffer
    We were very satisfied with the implementation of Buffer. We had no issues switching from the platform that we were using over to buffer. Our staff did not even miss a beat when it came to posting content. It was an easy transition and I feel that is something that buffer has really done well. They have an "out of the box" usability platform
    Incentivized
    Read full review
    Eclincher
    Be patient. eClincher isn't perfect and has some software issues. These issues will be exacerbated if you get frustrated or have a slow connection. If something "breaks" or locks up, just refresh the page and re-do that step. It may take your team a couple weeks to get use to using the new system. Once they've gotten the hang of it, I'm sure they'll love the amount of time they save. I'd recommend taking your time with the set-up. Though there aren't a lot of steps to get everything squared away, you can break the process into small chunks to make sure you're managing your time. To just hook-up all the social accounts, it may only take an hour or so. But, if you want to set-up all the extra tools (such as user accounts, listening feeds, posting groups, schedules, etc.) it'll take longer. I think it took around a day to set-up completely, but your mileage my vary.
    Incentivized
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    Alternatives Considered
    Buffer
    I also used Combin which is easy and free to use. However, Combin only posts when the computer is active and connected to the internet. So, posting while you are not actively using your computer at that moment is not possible, therefore Buffer is much more efficient as you can even post while being on vacation without working.
    Incentivized
    Read full review
    Eclincher
    There are loads of social scheduling tools out there. I was using Buffer but then found it was limited in terms of listening and reporting so I started to look at a more professional software. I tried Hootsuite but hated the interface, way too busy with the primary focus being on feeds rather than scheduling. Sprout Social I found clunky and hard to use. eClincher was recommended to me by a friend. I think the interface (desktop and mobile) is easy to use but what sets it apart is its support - the live chat is brilliant.
    Incentivized
    Read full review
    Scalability
    Buffer
    Buffer does what it say on tin as they say! you can always count on Buffer. Buffer can be scale to 25 social account with 2,000 scheduled post which is enough for most agencies or businesses
    Incentivized
    Read full review
    Eclincher
    No answers on this topic
    Return on Investment
    Buffer
    • It has saved money by allowing us to automate our social using one person
    • It allows us to connect one channel at a time instead of wasting money on larger account management tools
    • We are making money, because it has already delivered several clients
    Incentivized
    Read full review
    Eclincher
    • Makes it much easier to manage our social publishing
    • Makes it much easier to manage our social engagement
    • Makes it much easier to manage our social reporting
    Incentivized
    Read full review
    ScreenShots

    Buffer Screenshots

    Screenshot of The Buffer dashboardScreenshot of Customizable posting scheduleScreenshot of Tailored PostsScreenshot of List or calendar view of scheduled postsScreenshot of Browser extensionScreenshot of Social media analytics

    eClincher Screenshots

    Screenshot of eClincher Publishing/Draft workspaceScreenshot of eClincher Inbox/Assignment/Tags workspaceScreenshot of eClincher Analytics workspaceScreenshot of eClincher Reporting workspaceScreenshot of eClincher Content Curation workspace