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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Duda

    Score8.5 out of 10
    N/ADuda, the eponymous platform from the company in Palo Alto, is a web design platform for companies that offer web design services to small businesses. The company serves customers from freelance web professionals to digital agencies, all the way up to the large hosting companies, SaaS platforms and online publishers.

    $25

    per month

    Optimizely Commerce Connect

    Score6.1 out of 10
    N/AOptimizely Commerce Connect is a PaaS e-commerce backend solution coupled with Optimizely's PaaS CMS to help e-commerce organizations, of any type, create highly customized websites and buying experiences with a two-in-one content and commerce solution.N/A
    Pricing
    DudaOptimizely Commerce Connect
    Editions & Modules
    Basic
    $25
    per month
    Team
    $39
    per month
    Agency
    $69
    per month
    White Label
    $199
    per month
    Custom
    Contact Sales
    No answers on this topic
    Offerings
    Pricing Offerings
    DudaOptimizely Commerce Connect
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeRequired
    Additional Details25% discount available for annual pricing.—
    More Pricing Information
    Community Pulse
    DudaOptimizely Commerce Connect
    Considered Both Products
    Duda
    No answer on this topic
    Optimizely
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    9 Answers
    86%
    Would buy again
    6 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    9 Answers
    100%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    9 Answers
    71%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    8 Answers
    86%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    8 Answers
    71%
    Implementation went as expected
    5 Answers
    Features
    DudaOptimizely Commerce Connect
    Security
    Comparison of Security features of Duda and Optimizely Commerce Connect
    Feature
    Duda
    8.9
    4 Ratings
    10% above category average
    Optimizely Commerce Connect
    -
    Ratings
    Role-based user permissions8.94 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Duda and Optimizely Commerce Connect
    Feature
    Duda
    8.6
    4 Ratings
    13% above category average
    Optimizely Commerce Connect
    -
    Ratings
    API9.13 Ratings00 Ratings
    Internationalization / multi-language8.14 Ratings00 Ratings
    Web Content Creation
    Comparison of Web Content Creation features of Duda and Optimizely Commerce Connect
    Feature
    Duda
    8.8
    4 Ratings
    13% above category average
    Optimizely Commerce Connect
    -
    Ratings
    WYSIWYG editor9.14 Ratings00 Ratings
    Code quality / cleanliness8.94 Ratings00 Ratings
    Admin section9.34 Ratings00 Ratings
    Page templates7.94 Ratings00 Ratings
    Library of website themes8.34 Ratings00 Ratings
    Mobile optimization / responsive design9.34 Ratings00 Ratings
    Publishing workflow9.34 Ratings00 Ratings
    Form generator8.54 Ratings00 Ratings
    Web Content Management
    Comparison of Web Content Management features of Duda and Optimizely Commerce Connect
    Feature
    Duda
    8.6
    4 Ratings
    16% above category average
    Optimizely Commerce Connect
    -
    Ratings
    Content taxonomy8.74 Ratings00 Ratings
    SEO support8.64 Ratings00 Ratings
    Bulk management8.64 Ratings00 Ratings
    Availability / breadth of extensions8.24 Ratings00 Ratings
    Community / comment management8.84 Ratings00 Ratings
    Online Storefront
    Comparison of Online Storefront features of Duda and Optimizely Commerce Connect
    Feature
    Duda
    -
    Ratings
    Optimizely Commerce Connect
    8.8
    27 Ratings
    12% above category average
    Product catalog & listings00 Ratings9.126 Ratings
    Product management00 Ratings9.126 Ratings
    Bulk product upload00 Ratings6.422 Ratings
    Branding00 Ratings9.124 Ratings
    Mobile storefront00 Ratings9.121 Ratings
    Product variations00 Ratings9.122 Ratings
    Website integration00 Ratings9.125 Ratings
    Visual customization00 Ratings9.124 Ratings
    CMS00 Ratings9.126 Ratings
    Online Shopping Cart
    Comparison of Online Shopping Cart features of Duda and Optimizely Commerce Connect
    Feature
    Duda
    -
    Ratings
    Optimizely Commerce Connect
    8.2
    20 Ratings
    7% above category average
    Abandoned cart recovery00 Ratings8.216 Ratings
    Checkout user experience00 Ratings8.220 Ratings
    Online Payment System
    Comparison of Online Payment System features of Duda and Optimizely Commerce Connect
    Feature
    Duda
    -
    Ratings
    Optimizely Commerce Connect
    8.2
    18 Ratings
    1% below category average
    eCommerce security00 Ratings8.218 Ratings
    eCommerce Marketing
    Comparison of eCommerce Marketing features of Duda and Optimizely Commerce Connect
    Feature
    Duda
    -
    Ratings
    Optimizely Commerce Connect
    8.8
    26 Ratings
    13% above category average
    Promotions & discounts00 Ratings8.222 Ratings
    Personalized recommendations00 Ratings9.122 Ratings
    SEO00 Ratings9.122 Ratings
    eCommerce Business Management
    Comparison of eCommerce Business Management features of Duda and Optimizely Commerce Connect
    Feature
    Duda
    -
    Ratings
    Optimizely Commerce Connect
    8.0
    26 Ratings
    0% below category average
    Multi-site management00 Ratings9.121 Ratings
    Order processing00 Ratings7.320 Ratings
    Inventory management00 Ratings7.316 Ratings
    Shipping00 Ratings7.317 Ratings
    Custom functionality00 Ratings9.124 Ratings
    Best Alternatives
    DudaOptimizely Commerce Connect
    Small Businesses
    Umbraco CMS
    Score6.8 out of 10
    Ecwid by Lightspeed
    Score10 out of 10
    Medium-sized Companies
    Square Online
    Score7.4 out of 10
    Shopify Plus
    Score9 out of 10
    Enterprises
    RWS Tridion Sites
    Score9 out of 10
    IBM Digital Commerce
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    DudaOptimizely Commerce Connect
    Likelihood to Recommend
    9.3
    (4 ratings)
    7.1
    (27 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    4.6
    (2 ratings)
    Usability
    -
    (0 ratings)
    7.7
    (8 ratings)
    Support Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    2.7
    (1 ratings)
    User Testimonials
    DudaOptimizely Commerce Connect
    Likelihood to Recommend
    Duda
    Duda is great for agencies. There is a good client management area. It's even good for small businesses. They can choose a template and build out their own site. It's easy to customizes a website from a barebones template. There are many customizations in the each widget. The pricing is good for all size businesses. There is no tech headache with updates and backups.
    Incentivized
    Read full review
    Optimizely
    Our experience may be unique because we opted for an Optimizely team to implement our website/console set-up and connection to our PIM and ERP. The experience may have been different with a 3rd party or it may not have. That said, we have been live with our primary website for almost 2 years and I still do not consider it was ever "done". We have been going back and forth on functionality issues and bugs since launch. I have low confidence that changes made the previous day will 100% be online the next - so my team rechecks the work they did the previous day to ensure everything is online. The addition of a second channel and enhancement requests have compounded the issues. I feel this product would work fine with singular or less complex market SKU offerings.
    Incentivized
    Read full review
    Pros
    Duda
    • Very easy to learn and master
    • Builds beautiful, feature rich and easy to maintain cool websites
    • Provides an efficient management platform for agencies
    • Has a very good and responsive support team
    • Is continually expanding features and new add-on partners
    Incentivized
    Read full review
    Optimizely
    • Episerver has a robust discount engine. This engine, combined with "visitor groups" allow our marketing department to categorize customers and offer a variety of discounts to targeted customers at specific times.
    • Episerver has a full-featured, storefront experience that can handle everything you might want for an e-commerce website.
    • Episerver offers A/B testing that can be helpful for trying out new content ideas and tracking the results.
    Incentivized
    Read full review
    Cons
    Duda
    • Ecommerce can use some improvement--but this should be taken care of in 2023
    • A more robust app marketplace
    • More custom widgets
    Read full review
    Optimizely
    • Support. Episerver used to have direct support and access to the tech team to discuss and resolve issues. The new support portal is not enough for developer needs.
    • Quality Assurance. We find issues in the Episerver code that should have been resolved in QA before release.
    • Sales. Episervers sells the framework as a solution while showing Alloy. While it helps Episerver sell more, it puts the implementation partner into trouble as the client thinks they bought the solution. Episerver does not provide a solution. It provides a framework that you can build a solution on.
    Incentivized
    Read full review
    Likelihood to Renew
    Duda
    No answers on this topic
    Optimizely
    Really want to be able to spend more time and resources on rolling out new things with Episerver but at the moment we seem to be fixing alot of issues and pain points with the way our system was setup.
    Incentivized
    Read full review
    Usability
    Duda
    Again, this platform has to be one of the easiest web development sites I have ever used in my life. From creating pages to linking buttons, hiding pages, and more, it makes it so much easier to develop websites for clients, including forms and custom membership login portals. It really is the best.
    Incentivized
    Read full review
    Optimizely
    The administrative interface is largely intuitive and relatively easy to use. The complexity of business needs and ability to customize can affect this (i.e. you have to set up and develop with the user in mind), but the basic structure is largely solid. There are some areas of redundancy (such as Commerce Manager overlapping with other administrative areas) that can sometimes cause confusion or offer some functions in one place, whereas other related functions are managed on a completely different page.
    Incentivized
    Read full review
    Support Rating
    Duda
    No answers on this topic
    Optimizely
    We had an incredible team at Episerver Supporting us with the go live, reviewing our integration, and pushing our integration partner to deliver a quality product
    Incentivized
    Read full review
    Implementation Rating
    Duda
    No answers on this topic
    Optimizely
    Fully understand what is OOTB feature of the platform before proceeding to develop. Then implement a customization of key features once you can prove they are working as OOTB to make them more user friendly and productive for the business. Eg pre order and e gift card
    Incentivized
    Read full review
    Alternatives Considered
    Duda
    I can't speak to why my agency selected Duda, but I can say from personal experience that building a website in Duda is much easier, and backed by better support than any other website builder I've used. Duda allows me, as a web designer, to still create great looking and unique websites. I find that other platforms, while they may provide nice templates, make it very difficult to deviate from the guardrails they put in place. Through the years, even the most basic site that I've built in Duda is significantly better than those built in other platforms
    Incentivized
    Read full review
    Optimizely
    Optimizely Commerce Connect offers a very wide range of features for admin users. There is less a need for an IT specialist or programmer to be involved when changes need to be made.
    Incentivized
    Read full review
    Return on Investment
    Duda
    • Much faster project turnaround
    • Easy for non-tech staff to handle some of the work
    • Costs are lower than we were paying for less capabilities before we switched to Duda
    Incentivized
    Read full review
    Optimizely
    • Positive: We have a usable website - better than what we had before and we are seeing a constant increase in adoption.
    • Positive: Counter associates are using the website to help customers.
    • Negative: Too much time being spent QCing previous work.
    Incentivized
    Read full review
    ScreenShots

    Optimizely Commerce Connect Screenshots

    Screenshot of the customizable checkout workflow, used to tailor the customer checkout experience.Screenshot of where catalogs, custom attributes, UOM, catalog restrictions, and multiple sites are managed at once.Screenshot of an example of a personalized promotion based on user web activity, used to drive conversion and increase average order value.Screenshot of customized recommendations reportingScreenshot of Optimizely Commerce Connect's personalization