Duda vs. Optimizely Commerce Connect

Duda is great for small to medium sized websites building, where some level of animation is ok and mostly for presenting online information, and its SEO performance is very good then. But for very large or heavily interactive websites it may not be the best choice.

Incentivized

Very strong fit for mid-sized organizations that need more flexibility and customization as compared to canned or template-based offerings, but also want the efficiency and externalization that comes with a pre-existing, cloud-hosted platform (as compared to a full custom offering). Works well with a PIM and more mature catalog data in order to fully leverage the dynamic data capabilities.

Incentivized

• Ongoing Education for agencies and users. Anton has done what he does best and turned Duda into a go-to-source for information, ideas, and practical implementation.
• UX - The ability to create simple yet highly customizable sites.
• Speed - Sites take much less time to build and maintain, allowing agencies to scale and business owners to spend more time on growing their core revenue channels.
• Reliability - From technical reliability, reduced down-time to support, Duda is a reliability option.

• Web content management -- the interface is drag and drop and makes it very easy for business users to create product pages.
• In site search with Episerver Find -- it is easy to promote attributes and make quick tweaks to fine-tune results.
• Integrate with other systems -- we have integrated with our ERP, our product information management system, our digital asset management system and our marketing automation system to take advantage of investments we have already made in content and customer data.

Incentivized

• Ecommerce can use some improvement--but this should be taken care of in 2023
• A more robust app marketplace
• More custom widgets

• Support. Episerver used to have direct support and access to the tech team to discuss and resolve issues. The new support portal is not enough for developer needs.
• Quality Assurance. We find issues in the Episerver code that should have been resolved in QA before release.
• Sales. Episervers sells the framework as a solution while showing Alloy. While it helps Episerver sell more, it puts the implementation partner into trouble as the client thinks they bought the solution. Episerver does not provide a solution. It provides a framework that you can build a solution on.

Incentivized

Really want to be able to spend more time and resources on rolling out new things with Episerver but at the moment we seem to be fixing alot of issues and pain points with the way our system was setup.

Incentivized

Upon using the builder for the first time, I found Duda to be extremely intuitive and easy to figure out, but also has a high skill-ceiling. After 5 years of building in the drag-and-drop builder, I continue to teach myself new tricks and methods to continually improve my process and design capabilities within the platform. I've built dozens of Duda sites and each one is better than the last.

Incentivized

The job functionality is one of the strongest benefits Optimizely offers. It allows a savvy user to quickly go in to a given job, see the job history to find errors and then even take the steps of a job, copy the code and paste it back into your source to diagnose a potential issue.

Incentivized

We had an incredible team at Episerver Supporting us with the go live, reviewing our integration, and pushing our integration partner to deliver a quality product

Incentivized

Fully understand what is OOTB feature of the platform before proceeding to develop. Then implement a customization of key features once you can prove they are working as OOTB to make them more user friendly and productive for the business. Eg pre order and e gift card

Incentivized

Duda lets me customize the entire page. With Squarespace, many of the templates were limiting on editing the header and footer. Also in the past, I couldn't change the page title and page header to be different in Squarespace. This was not good for SEO. Wix is good but also a little bulky and glitchy.

Incentivized

Stibo STEP MDM was a powerhouse. It seems we could do anything we could dream up, but we also had an in-house IT dev team to support it. The cost was the reason we went with Optimizely Commerce Connect. We did not explore HubSpot for this project.

Incentivized

• Duda has allowed our team to function quicker
• Duda has allowed us to have more clients
• Our clients are happier with their sites now

Incentivized

• Positive: We have a usable website - better than what we had before and we are seeing a constant increase in adoption.
• Positive: Counter associates are using the website to help customers.
• Negative: Too much time being spent QCing previous work.

Incentivized