Drip Ecommerce CRM vs. Spokal

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Drip Ecommerce CRM
Score 8.0 out of 10
N/A
Drip is an ECRM–an Ecommerce CRM offering email marketing automation software specifically for B2C online retailers. The vendor’s value proposition is that with Drip's simple, user-friendly visual campaign builder, users can design email campaigns based on specific subscriber behavior—so they always send the right message, to the right person, at the right time. Drip starts at $41/mo (with email sending and every feature enabled).
$19
per month
Spokal
Score 9.0 out of 10
N/A
Spokal is an inbound marketing platform for small businesses and freelancers. It offers a drag & drop content editor and social media sharing calendar, as well as real-time SEO analysis, keyword research, rank tracking, lead scoring, and lead nurturing.
$49
per month (1 user)
Pricing
Drip Ecommerce CRMSpokal
Editions & Modules
Up to 500 people in account
$19
per month
550 - 2,000
$29
per month
2,001 - 5,000
$89
per month
5,001 - 8,000
$124
per month
8,001 - 15,000
$209
per month
15,001 - 22,500
$329
per month
22,501 - 27,500
$409
per month
27,501 - 35,000
$529
per month
35,001 - 50,000
$699
per month
Starter
$49
per month (1 user)
Essentials
$99
per month (3 users)
Team
$169
per month (5 users)
Offerings
Pricing Offerings
Drip Ecommerce CRMSpokal
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Drip Ecommerce CRMSpokal
Features
Drip Ecommerce CRMSpokal
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Drip Ecommerce CRM
8.4
Ratings
6% above category average
Spokal
9.2
Ratings
19% above category average
WYSIWYG email editor9.40 Ratings9.00 Ratings
Dynamic content7.00 Ratings10.00 Ratings
Ability to test dynamic content5.10 Ratings8.00 Ratings
A/B testing8.80 Ratings9.00 Ratings
Mobile optimization7.10 Ratings10.00 Ratings
Email deliverability reporting10.00 Ratings8.00 Ratings
List management10.00 Ratings9.00 Ratings
Triggered drip sequences10.00 Ratings10.00 Ratings
Landing pages00 Ratings10.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Drip Ecommerce CRM
6.9
Ratings
11% below category average
Spokal
9.3
Ratings
24% above category average
Dashboards7.70 Ratings10.00 Ratings
Standard reports7.90 Ratings10.00 Ratings
Custom reports5.00 Ratings8.00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Drip Ecommerce CRM
-
Ratings
Spokal
9.5
Ratings
20% above category average
Lead nurturing automation00 Ratings10.00 Ratings
Lead scoring and grading00 Ratings10.00 Ratings
Data quality management00 Ratings10.00 Ratings
Automated sales alerts and tasks00 Ratings8.00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Drip Ecommerce CRM
-
Ratings
Spokal
9.0
Ratings
20% above category average
Calendaring00 Ratings10.00 Ratings
Event/webinar marketing00 Ratings8.00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Drip Ecommerce CRM
-
Ratings
Spokal
9.0
Ratings
18% above category average
Social sharing and campaigns00 Ratings9.00 Ratings
Social profile integration00 Ratings9.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Drip Ecommerce CRM
-
Ratings
Spokal
9.3
Ratings
22% above category average
API00 Ratings9.00 Ratings
Role-based workflow & approvals00 Ratings10.00 Ratings
Customizability00 Ratings10.00 Ratings
Integration with Salesforce.com00 Ratings9.00 Ratings
Integration with Microsoft Dynamics CRM00 Ratings10.00 Ratings
Integration with SugarCRM00 Ratings8.00 Ratings
Best Alternatives
Drip Ecommerce CRMSpokal
Small Businesses
Vbout
Vbout
Score 9.9 out of 10
Vbout
Vbout
Score 9.9 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 9.4 out of 10
PFL Direct Mail Platform
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Score 9.0 out of 10
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User Ratings
Drip Ecommerce CRMSpokal
Likelihood to Recommend
9.4
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.3
(0 ratings)
Usability
-
(0 ratings)
8.2
(0 ratings)
Performance
-
(0 ratings)
9.1
(0 ratings)
Support Rating
-
(0 ratings)
9.3
(0 ratings)
User Testimonials
Drip Ecommerce CRMSpokal
Likelihood to Recommend
Drip is my top recommendation for most people who have an existing business and audience and want to move beyond basic email broadcast and drip campaigns and start building out more personalized sequences. I don't recommend the tool for people starting out, or for anyone that isn't bringing in solid profit every month as there are cheaper tools out there to get started with.
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For current Wordpress users Spokal is outstanding and highly recommended. For clients who don't already have a Wordpress blog it's a bit tricky as I need to first sell the benefits of using Wordpress in order to get them on board, but in all honestly I would recommend Wordpress anyway, it just slows the process down having to design and install Wordpress before we can get started.
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Pros
  • I think the workflows from Drip are particularly well done. It is easy to see how someone might work their way through my system.
  • It is easy to set up the campaigns as Drip walks you through each step.
  • Drip shows you how many people have been on your website and how your forms are performing well.
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  • Very clear interface that easily guides you through the necessary steps to post content.
  • Great customer service!
  • Keyword recommendations that are helpful in creating content.
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Cons
  • Pricing is a bit on the higher side but well worth it so long as you're using it
  • Direct integration with Salesmate vs going through Zapier
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  • Allowing the import of audience/customers from Mailchimp or ActiveCampaign (they are working on this as we speak)
  • The unique visitors number is different in Spokal from Google Analytics. Not sure why this is.
  • The blog editor is better in Wordpress, so I end up creating my posts directly on my Wordpress site rather than through Spokal. I'll try this again but I had an easier time creating the post in my Wordpress site.
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Likelihood to Renew
No answers on this topic
Best combined product I've seen so far to run a WordPress based website. When it comes to solutions that replace multiple others and even to the combined feature set, it's a no brainer to start using that solution. Spokal is one of these tools I felt to have found that I want to use every day as it saves a ton of time.
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Usability
No answers on this topic
Spokal takes away some of the complexity and noise that Wordpress has. Offering a separate login and dashboard to allow a user to create blog posts, check on backlinks, see ranking keywords, social engagement and tracks visitors/ contacts. Spokal provides a lot of functionality that would typically require the purchase of several products e.g. Hootsuite, SEO Moz, SEO pressor, Hubspot. What I really like is the content calendar. I simply drag and drop of my blog posts into my calendar to post to twitter, linkedin and facebook. This is an easy way to repost evergreen content and build my following on twitter. The twitter builder is constantly looking for relevant profiles and conversations based on my defined criteria. The tool automatically likes the twitter user which drives traffic to my sight and actually helps me find followers and potential influencers. This product is ideal for people new to internet marketing or small business owners who don't want to be overwhelmed by the effort to learn, manage and run several tools or wordpress plugins. I have been with Spokal since the start and I continue to be impressed by the support and raft of new functionality being added.
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Support Rating
No answers on this topic
The guys at Spokal listen and act upon every single message I send. Nothing escapes their attention and they always seem delighted to be going out of their way for me and deliver outstanding customer service - probably the best I've ever received. That's no exageration, they show a genuine care for feedback and a practical approach to executing requests. When you see something you've suggested being implemented into the software you're using, there is no greater indicator that somebody is listening. Great guys, can't praise them enough.
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Alternatives Considered
We decided to move away from Mailchimp when they announced the changes to their service plans. We cast a wide net and ended up boiling it down to Drip, Klaviyo, Omnisend, and Constant Contact. They all have a similar set of features, but Drip was willing to work with us on price instead of simply referring us to their tiered plans. Even though they don't have a direct integration with our e-commerce platform it was obvious they were willing to help us make the connection via their API.
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Know and like Hubspot. Its solid but may be cost prohibitive for some firms. It also has bit of a learning curve and 3rd party skills are not cheap if you need help from external agencies. Looked at Orbtr - this is an excellent product, also wordpress based. Looked at Leadius. A swedish company that has a very solid looking platform leaning more towards the hubspots but somewhat more affordable
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Return on Investment
  • We've seen a 45 percent increase in customer survey completions, due to automated reminders and campaigns.
  • We've seen a 10 percent increase in customer traffic on our website.
  • We've seen a 300 percent increase in online credit applications on our website and form conversions.
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  • More engaged Twitter following
  • We procured a client because of our blogging & Spokal's platform to marketing the blog posts on social media
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ScreenShots

Drip Ecommerce CRM Screenshots

Screenshot of Get a deeper look into when and how often your customers are up to something. Tracking Events in Drip lets you understand all the times someone takes a peek at their favorite product, when they make a purchase, and more so you can personalize experiences based on real-life behaviors and engagement.Screenshot of Not only do Tags help you quickly see how people interact with your brand, but they also provide an intuitive way of segmenting your people when it comes time to tailor your messaging.Screenshot of Drip’s one-time setup makes it simple to start collecting all the revenue attribution data you need in one place for confident decision-making for the long haul.