Dreamdata vs. Kochava

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Dreamdata
Score 8.3 out of 10
N/A
Dreamdata, from the company in Copenhagen, is a customer journey mapping tool that gathers, joins and cleans all revenue-related data into what are presented as transparent, actionable analysis of what drives B2B revenue.
$0
per month
Kochava
Score 10.0 out of 10
N/A
Kochava is a mobile attribution and analytics platform for enterprises.N/A
Pricing
DreamdataKochava
Editions & Modules
Free
$0
per month
Activation Starter
Starting at $750
per month
Attribution Advanced
Custom
Activation Pro + Attribution Advanced
Custom
No answers on this topic
Offerings
Pricing Offerings
DreamdataKochava
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
DreamdataKochava
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DreamdataKochava
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User Ratings
DreamdataKochava
Likelihood to Recommend
8.0
(0 ratings)
8.5
(0 ratings)
Usability
8.0
(0 ratings)
3.0
(0 ratings)
Support Rating
-
(0 ratings)
5.0
(0 ratings)
User Testimonials
DreamdataKochava
Likelihood to Recommend
I am quite likely to recommend Dreamdata to a colleague or connection in a number of scenarios, in particular I have found it to be appropriate for the tracking of Marketing multi touch attribution across all our activities and where we have impacted lead, handraiser and client journeys with our various different marketing materials.
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Kochava is effective because it is integrated with networks and publishers, making it useful for compiling a quarterly report of the best sources of high-quality campaign data for the company's marketing department.
Kochava is a handy marketing tool for running mobile app campaigns and analyzing data.
Kochava assists employees in completing their demanding duties while also ensuring the security of business data.
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Pros
  • Multi touch attribution
  • Visualisation of brands
  • Visualisation of data
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  • Tracking of clicks, views, add to cart, order etc. Across various marketing channels.
  • Attribution of channels basis last click, first click etc.
  • Analytics, Insights, user CAC and LTV etc.
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Cons
  • Condensed overview
  • Quicker loading data
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  • Team members had a hard time getting started with this tool, setup was a bit challenging at first, but customer support has been excellent.
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Usability
Dream data has a really user friendly user experience and user interface - I like the colours, the logos make things a lot easier to read and navigate between, and it is a generally intuitive experience. It is easy to find your way to the data that you need to see
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Not user friendly, poor reporting.
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Support Rating
No answers on this topic
They have been a bit slow in responding, that's the only reason for the low rating. Otherwise, they are smart and helpful.
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Alternatives Considered
No answers on this topic
It is a wonderful option
with favorable virtues to be applied in the company's marketing process, it
allows us to obtain information through consultation and analysis, they are attentive
and friendly when offering their service and support, it also includes
functions such as a fraud tool for the management of push consent, very useful
for additional reports in analysis teams, is also competitive because it is
providing adequate payment alternatives.
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Return on Investment
  • Ability to prove marketing spend worth
  • Ability to track multi touch attribution
  • Deeper understanding of client journeys in order to optimize funnel
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  • We have had issues with quality due to the poor reporting
  • Lost several opportunities based on lack of visibility
  • not user friendly dashboard, and therefore harder to use than other common platforms
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ScreenShots