Digioh vs. Listrak

Anyone looking for a robust form builder or lightbox builder that requires minimal coding should consider Digioh. We've used it for 5 years and love how easy it is to use, and they are always adding new features to improve the service.

We use Listrak to send cart abandonment emails, welcome emails, and sales emails. We also use the segmentation tool to find specific customers if we are looking for feedback on new products or specific issues. This has been a great way to reach out to them in a very personalized way.

Incentivized

• Simple to use, but robust interface
• Flexibility to target narrow user groups
• Reporting metrics

• The conductor email builder is easy to use.
• They have improved their customer service team.
• Open to suggestions and will work collaboratively.
• Help build insights from campaigns and recommend improvements.

Incentivized

• Our biggest negative with Digioh is simply the library of images - there's not a clear way to organize images, resulting in a lot of scrolling to find what you're looking for.

• Difficult and steep learning curve
• Email builder is complicated and not intuitive
• CONTRACTS ARE UNCLEAR
• Company will not honor cancellation requests made in a timely manner

Our marketing department is small, so having a service that allows for a single user to create, test and make the box live is very valuable to us. This usability allows us to literally have promotions and boxes go live in minutes - no waiting for developers to insert code.

The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.

Incentivized

• The leads generated through Digioh boxes have allowed us to convert a higher percentage of these users to our paid subscription.

• Ability to execute dynamic content & intricately segmented email campaigns has made a hugely positive impact on our marketing capabilities while maintaining a large database.
• Listrak does cost slightly more than its competition, therefore making me (the consumer) look a little harder at our ROI since implementing Listrak as our primary digital marketing platform. All-in-all, it is safe to say that Listrak has definitely had a positive impact on our overall business goals of creating campaigns that increase customer engagement, click-thru rates, and most importantly conversions.

Incentivized