DemandScience vs. HubSpot Content Hub

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
DemandScience
Score 9.7 out of 10
N/A
DemandScience is a data-driven marketing platform that offers lead generation and data services that accelerate the technology sales process by identifying intent among technology buyers. Founded in 2009, DemandScience helps marketers meet the ever-changing demands of B2B sales.N/A
HubSpot Content Hub
Score 8.5 out of 10
N/A
Hubspot Content Hub is used to take control of content assets. The unified platform is used to manage, update, and distribute content from a central location, ensuring everyone has access to the most up-to-date and relevant materials.
$20
per month per seat
Pricing
DemandScienceHubSpot Content Hub
Editions & Modules
No answers on this topic
Starter
$20
per month per seat
Content Hub Professional
$500
per month 3 seats included, $50 for each additional seat
Content Hub Enterprise
$1500
per month 5 seats included, $75 for each additional seat
Offerings
Pricing Offerings
DemandScienceHubSpot Content Hub
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsAnnual commitment required. A discount is offered for annual billing.
More Pricing Information
Community Pulse
DemandScienceHubSpot Content Hub
Features
DemandScienceHubSpot Content Hub
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
DemandScience
7.8
Ratings
1% below category average
HubSpot Content Hub
-
Ratings
Audience profiling and targeting8.60 Ratings00 Ratings
Content performance analytics7.60 Ratings00 Ratings
Campaign optimization dashboard7.20 Ratings00 Ratings
Best Alternatives
DemandScienceHubSpot Content Hub
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Vyond
Vyond
Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
DemandScienceHubSpot Content Hub
Likelihood to Recommend
7.6
(0 ratings)
8.9
(0 ratings)
Likelihood to Renew
6.0
(0 ratings)
-
(0 ratings)
Usability
6.9
(0 ratings)
10.0
(0 ratings)
Support Rating
5.0
(0 ratings)
10.0
(0 ratings)
Implementation Rating
1.5
(0 ratings)
-
(0 ratings)
User Testimonials
DemandScienceHubSpot Content Hub
Likelihood to Recommend
DemandScience is great if you are looking for the ability to target very specific titles, roles, companies, etc., and receive high quality leads. They have an incredible scale compared to other partners my team has worked with, but their leads also perform very well down the funnel. This is not always the case because oftentimes, a partner will have room to scale well, but the leads are colder. I'm really impressed with how well DemandScience targets and also with how quickly they respond to me when I have any questions. Recently, my DemandScience rep reached out because he wanted to get our targeting more honed in on our ideal customer. He wanted to work with me to see down-funnel data (where possible and allowed) so that we could create a more targeted campaign. Other partners have never put this kind of time into our partnership.
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HubSpot CMS HUB is a great fit for $1 Million+ orgs looking to take the next step in their online marketing and presence. If you need a more streamlined approach to your website, with more purposeful tools to convert online visitors, HubSpot CMS HUB is definitely at the top of the list. The only scenario where HubSpot CMS HUB would not work well is for e-commerce sites looking to sell directly on their main site. HubSpot does not cater to e-commerce and would be a poor fit for online stores selling their products
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Pros
  • Client Service/ Account Management
  • Flexible in terms of reporting and can provide more than one per week
  • Prompt in turning around previews and other client deliverables
  • Competitive pricing and good coverage across EMEA markets and Middle East
  • Access to senior decision makers in the business
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  • Search engine optimization is a major strength of this software as it helps content writers in creating effective content.
  • It is fully equipped with marketing tools.
  • We give much importance to reporting features and HubSpot CMS Hub reports are very useful.
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Cons
  • Management and attention to detail - several items slip through the cracks.
  • Coordination between account management and invoicing has been sloppy.
  • Better intent data to match profiles.
  • Connecting the download to the actual sponsor - often heard, "We never downloaded XYZ."
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  • Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
  • There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
  • It's expensive.
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Likelihood to Renew
It works well for lead generation but renewal will depend on the strategy and budget at the point we need to renew to see if it will align.
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I don't think we justify the amount of usage we have of CMS Hub professional. We might discontinue it to save some bucks. But if we ever need an extensive solution, we'll come back to it, as we already other products of Hubspot (Sales Hub, Reporting, Automations)
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Usability
The leads were pretty straight forward. However, their appointment setting did not integrate well into our system and many of the meetings didn't occur. I had to chase a lot of prospects and many times Demand Science didn't provide direct dials.
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HubSpot CMS Hub provides small, medium and even large companies with the basic requirements to launch their marketing business, but to provide an all-in-1 solution will take some more time and creativity to avoid the necessity of working with competitors to complete the package.
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Reliability and Availability
No answers on this topic
As of now we didn't face any application errors and unplanned outages.
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Performance
No answers on this topic
Yes the pages load fastly and this tool is pretty good in integration with other tools like zapier, calendly and so on.
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Support Rating
The DemandScience Activate CSM team is always helpful and attentive to our organization's needs and goals. We receive thorough attention and detail from the team through regular touch bases and a standard reporting cadence. The team always asks where they can improve, and works to provide insights that matter to our organization and help us to try new things.
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They are always there to help in any way possible. Our account manager works out any situations we may encounter during business hours
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Online Training
No answers on this topic
Pretty easy and resources available at fingertips.
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Implementation Rating
They did extremely well. However, our executives did a poor job in defining our ICP so we didn't get the maximum benefit out of it.
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Yes, recreation of landing pages, forms and email templates.
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Alternatives Considered
Demand Science was less expensive when quoting cost per lead than Tech Target. Other than that, the program sounded almost the same. I selected Demand Science because I was price sensitive while trying to test whether the tactic of content syndication was effective for us.
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it is a much much simpler tool to use, the pick up and go nature of the software lends well to a busy team. with minimal training almost everyone can figure out the software just playing around with it. and if you want to learn more complex parts of the system there is the academy to help
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Scalability
No answers on this topic
Because it aligns with our goals and streamlined all the hubspot at one place.
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Return on Investment
  • Delivered quality leads that had engaged with our top of funnel content
  • Added quality contacts to our marketing database
  • Cost per lead slightly higher than some other vendors
  • Quick to set up, launch and deliver the campaign once everything in place
  • Excellent account management and named-person support
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  • When I was using it I couldn't see the direct return on investment since I was only seeing web development.
  • Practicality when creating articles and content
  • Efficiency when creating landing pages, basically content and interactions, but no return on investment in money.
  • Cuando lo estuve usando no pude ver el retorno de inversión directa ya que solo veía desarrollo web
  • Practicidad al momento de crear artículos y contenido
  • Eficiencia al momento de crear landings, basicamente contenido e interacciones pero no retorno de inversion en dinero
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ScreenShots