Klarity by DemandScience vs. RainKing (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Klarity
Score 6.3 out of 10
N/A
Klarity is a B2B marketing and sales prospecting tool used to build and view prospect lists with varying levels of features. It is backed by data cleaning and enrichment processes that ensure the contacts it provides are valid and reachable.N/A
RainKing (discontinued)
Score 7.7 out of 10
N/A
RainKing is a sales intelligence software solution offered by RainKing Software.N/A
Pricing
Klarity by DemandScienceRainKing (discontinued)
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
KlarityRainKing (discontinued)
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Klarity by DemandScienceRainKing (discontinued)
Features
Klarity by DemandScienceRainKing (discontinued)
Prospecting
Comparison of Prospecting features of Product A and Product B
Klarity by DemandScience
-
Ratings
RainKing (discontinued)
8.3
Ratings
7% above category average
Advanced search00 Ratings8.00 Ratings
Identification of new leads00 Ratings8.90 Ratings
List quality00 Ratings8.00 Ratings
List upload/download00 Ratings7.10 Ratings
Ideal customer targeting00 Ratings8.90 Ratings
Load time/data access00 Ratings9.00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Klarity by DemandScience
-
Ratings
RainKing (discontinued)
8.6
Ratings
10% above category average
Contact information00 Ratings8.90 Ratings
Company information00 Ratings8.10 Ratings
Industry information00 Ratings9.00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Klarity by DemandScience
-
Ratings
RainKing (discontinued)
8.4
Ratings
12% above category average
Lead qualification process00 Ratings8.90 Ratings
Smart lists and recommendations00 Ratings8.00 Ratings
Salesforce integration00 Ratings8.00 Ratings
Company/business profiles00 Ratings8.90 Ratings
Alerts and reminders00 Ratings7.10 Ratings
Data hygiene00 Ratings8.90 Ratings
Automatic data refresh00 Ratings8.00 Ratings
Tags00 Ratings9.00 Ratings
Filters and segmentation00 Ratings8.90 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Klarity by DemandScience
-
Ratings
RainKing (discontinued)
9.0
Ratings
19% above category average
Append emails to records00 Ratings9.00 Ratings
Best Alternatives
Klarity by DemandScienceRainKing (discontinued)
Small Businesses
Lead Forensics
Lead Forensics
Score 9.4 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead Forensics
Lead Forensics
Score 9.4 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
DiscoverOrg (discontinued)
DiscoverOrg (discontinued)
Score 6.0 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Klarity by DemandScienceRainKing (discontinued)
Likelihood to Recommend
6.4
(0 ratings)
8.8
(0 ratings)
Usability
6.4
(0 ratings)
-
(0 ratings)
User Testimonials
Klarity by DemandScienceRainKing (discontinued)
Likelihood to Recommend
It might be suited for someone with a straightforward product based in the US. With a simple proposition that aligns with BI categories on the platform. Someone who has time to check if the data for the leads is correct. Less so for those based abroad or with limited resources.
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RainKing is awesome if your organization is planning on using it to help you acquire more targeted leads that fit well in the space you are going after. I love that there is no limit as to how many companies you can go after. The CSM that I worked with (Will Elchorn) did a superb job of answering any and all questions that I had.
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Pros
  • Identifies companies within a particular industry
  • Presents intent data
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  • Being able to search for companies that are currently evaluating solutions in your space.
  • The contact information for people and related people is also great, I have used dozens of other data solutions and prefer Rainking.
  • Rainking also gives you the ability to create lists of your ideal buyer and download them which was great for my team and I pull new contacts to prospect!
  • I can't get over how impressive the org chart info is in RainKing, it allowed myself and my team to find other involved prospects and get a good feel for organizations.
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Cons
  • Better UI for selecting fields within a filter interface E.G., tech Install, and have the fields appear immediately.
  • Be able to deselect a filter box without needing to deselect sub-filter features within.
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  • I'm not a fan of my account manager. He's not the most responsive.
  • There are limitations to the software (ex: I've found several instances where I get a message that says I need to pay more to get information about certain people/companies).
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Usability
Fine but could be improved. There are some issues with selecting contacts etc. that could be sorted out without much fuss.
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No answers on this topic
Alternatives Considered
Price is a big point of choosing DemandScience Intelligence to supplement ZoomInfo. I actually use both platforms. I like ZoomInfo's larger database but the best thing about DemandScience Intelligence is confirmed connect, the ability to easily apply multiple filters, and apply confirmed connect - which is one of the best features.
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We actually originally went with another product but changed our minds because of the price. While it may be pricey, it costs less than other products we looked at; however, this doesn't include [the hefty price tag that comes with] federal data. We're still deciding whether to purchase government/federal data. I also really like RK's customer support - they seemed very nice and genuinely wanted to make sure we were getting the best ROI.
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Return on Investment
  • connection rate is increasing providing SDR's with more opportunities to have conversations, learn messaging quicker and navigate through the company to find the correct poc
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  • In general can help with more accurate targeting (competitors provide more accurate and granular department designations)
  • It can help with account penetration since it does provide the family tree and it is quite accurate
  • Alerts do help in understanding companies initiatives (however competitors do provide similar service)
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ScreenShots

Klarity Screenshots

Screenshot of Step 1: Build ListsScreenshot of Step 2: Activate TeamScreenshot of Step 3: Monitor Team ActivityScreenshot of Step 4: CRM Export