Salesforce launched Data.com in 2011, in partnership with D&B, but has since decided to gradually sunset the platform. Data.com offered a store of company and customer data for use in sales and prospecting.
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Winmo
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
Winmo is a sales intelligence solution that is a resource for advertiser-agency relationships and marketing decision-maker contact information. This solution includes personalized email alerts, lead recommendations,
N/A
Pricing
Data.com (discontinued)
Winmo
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Data.com (discontinued)
Winmo
Free Trial
No
Yes
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Data.com (discontinued)
Winmo
Features
Data.com (discontinued)
Winmo
Prospecting
Comparison of Prospecting features of Product A and Product B
Data.com (discontinued)
6.9
Ratings
11% below category average
Winmo
8.2
Ratings
6% above category average
Advanced search
6.50 Ratings
8.50 Ratings
Identification of new leads
7.60 Ratings
7.60 Ratings
List quality
7.40 Ratings
8.00 Ratings
List upload/download
7.10 Ratings
8.00 Ratings
Ideal customer targeting
6.40 Ratings
8.10 Ratings
Load time/data access
6.40 Ratings
9.00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Data.com (discontinued)
7.8
Ratings
1% above category average
Winmo
8.2
Ratings
6% above category average
Contact information
7.90 Ratings
8.20 Ratings
Company information
7.40 Ratings
8.40 Ratings
Industry information
8.00 Ratings
8.10 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Data.com (discontinued)
7.0
Ratings
6% below category average
Winmo
7.8
Ratings
5% above category average
Lead qualification process
8.90 Ratings
7.20 Ratings
Smart lists and recommendations
6.70 Ratings
7.30 Ratings
Salesforce integration
7.20 Ratings
8.30 Ratings
Company/business profiles
7.40 Ratings
7.90 Ratings
Alerts and reminders
6.10 Ratings
7.90 Ratings
Data hygiene
5.60 Ratings
7.10 Ratings
Automatic data refresh
7.10 Ratings
8.20 Ratings
Tags
6.90 Ratings
7.70 Ratings
Filters and segmentation
6.80 Ratings
8.50 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Data.com is a good prospecting and data information tool for any agency or company doing outbound prospecting. Data.com requires you to also have Salesforce CRM, so this tool is really only suited for those companies that can afford Salesforce. Because of this, Data.com seems like a better fit for companies with at least 30 or more employees (total in the company) and at least 5 Salesforce users. Data.com is not a good fit for small businesses.
Winmo is best suited when you know which company you are looking for, but are missing some information, including key contacts, agency relationships, and quarterly advertising budgets. Scenarios where it is less appropriate are when you already know which company/contact you are looking for, and you are merely looking for company info to provide context
Even though it has a lot of features, sometimes it gets overwhelming for a newbie. So I would really appreciate it if the user interface gets more friendly.
There are some digital advertising channels that Data.com struggles to connect. Also, within some channels like LinkedIn, it would be great if data.com could get more granular on ad type, ad targeting level (speaking from a marketing perspective).
It has limited visualization capabilities where there is a lot of scope for improvement.
Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
The accuracy of Data.com versus SalesIntel is second to none. Data.com integrates with our current Salesforce platform, which takes out a lot of the manual manipulation of lists that we used to have to do when we had other platforms. This is particularly helpful because time is money.
I've used a few different services like Winmo, one of them being seamless. Winmo was a lot easier to use and the information that I gather from Winmo seems to be a lot more accurate and easy to navigate. User experience is a big deal, the easier to find information the better.
As a freelancer, I've made thousands of dollars building sales lists, for what began as a $50 trial.
Cross referencing with LinkedIn helps to explain to clients the job title progression a person has had, which can add to your credibility and strengthen your report content.
Data.com hasn't had a negative return for me. Every dollar and minute of effort I have used it was worth it.
I can say that acquiring this software has been profitable for the agency because we have increased our client portfolio, and we have also reduced the hours we used to invest in the search for new clients and contacts. The list of contacts it provides us with is always very useful and they almost always become clients.
