Data.com (discontinued) vs. RainKing (discontinued)

Data.com is a good prospecting and data information tool for any agency or company doing outbound prospecting. Data.com requires you to also have Salesforce CRM, so this tool is really only suited for those companies that can afford Salesforce. Because of this, Data.com seems like a better fit for companies with at least 30 or more employees (total in the company) and at least 5 Salesforce users. Data.com is not a good fit for small businesses.

Incentivized

RainKing is awesome if your organization is planning on using it to help you acquire more targeted leads that fit well in the space you are going after. I love that there is no limit as to how many companies you can go after. The CSM that I worked with (Will Elchorn) did a superb job of answering any and all questions that I had.

Incentivized

• The contact information the website provides tends to be accurate.
• I like that it is free and works on a point system- the more info you give, the more info you get.
• I like that you can update contact information as needed.

Incentivized

• Being able to search for companies that are currently evaluating solutions in your space.
• The contact information for people and related people is also great, I have used dozens of other data solutions and prefer Rainking.
• Rainking also gives you the ability to create lists of your ideal buyer and download them which was great for my team and I pull new contacts to prospect!
• I can't get over how impressive the org chart info is in RainKing, it allowed myself and my team to find other involved prospects and get a good feel for organizations.

Incentivized

• Even though it has a lot of features, sometimes it gets overwhelming for a newbie. So I would really appreciate it if the user interface gets more friendly.
• There are some digital advertising channels that Data.com struggles to connect. Also, within some channels like LinkedIn, it would be great if data.com could get more granular on ad type, ad targeting level (speaking from a marketing perspective).
• It has limited visualization capabilities where there is a lot of scope for improvement.

Incentivized

• I'm not a fan of my account manager. He's not the most responsive.
• There are limitations to the software (ex: I've found several instances where I get a message that says I need to pay more to get information about certain people/companies).

Incentivized

Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.

Incentivized

Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.

Incentivized

The accuracy of Data.com versus SalesIntel is second to none. Data.com integrates with our current Salesforce platform, which takes out a lot of the manual manipulation of lists that we used to have to do when we had other platforms. This is particularly helpful because time is money.

Incentivized

We actually originally went with another product but changed our minds because of the price. While it may be pricey, it costs less than other products we looked at; however, this doesn't include [the hefty price tag that comes with] federal data. We're still deciding whether to purchase government/federal data. I also really like RK's customer support - they seemed very nice and genuinely wanted to make sure we were getting the best ROI.

Incentivized

• As a freelancer, I've made thousands of dollars building sales lists, for what began as a $50 trial.
• Cross referencing with LinkedIn helps to explain to clients the job title progression a person has had, which can add to your credibility and strengthen your report content.
• Data.com hasn't had a negative return for me. Every dollar and minute of effort I have used it was worth it.

Incentivized

• In general can help with more accurate targeting (competitors provide more accurate and granular department designations)
• It can help with account penetration since it does provide the family tree and it is quite accurate
• Alerts do help in understanding companies initiatives (however competitors do provide similar service)