Data.com (discontinued) vs. LinkedIn Sales Navigator for Gmail

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Data.com (discontinued)
Score 6.9 out of 10
N/A
Salesforce launched Data.com in 2011, in partnership with D&B, but has since decided to gradually sunset the platform. Data.com offered a store of company and customer data for use in sales and prospecting.N/A
LinkedIn Sales Navigator for Gmail
Score 8.9 out of 10
N/A
LinkedIn Sales Navigator for Gmail (formerly Rapportive) is a free Chrome Extension that shows an email recipient's LinkedIn details within the user's Gmail inbox, and allows users to jump to the contact's LinkedIn profile. Rapportive was acquired by LinkedIn in 2012. In November 2017, LinkedIn released a new version of Rapportive called Sales Navigator Lite for Gmail, which makes some features of LinkedIn Sales Navigator accessible from within user's email inbox. A subscription toN/A
Pricing
Data.com (discontinued)LinkedIn Sales Navigator for Gmail
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Data.com (discontinued)LinkedIn Sales Navigator for Gmail
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Data.com (discontinued)LinkedIn Sales Navigator for Gmail
Features
Data.com (discontinued)LinkedIn Sales Navigator for Gmail
Prospecting
Comparison of Prospecting features of Product A and Product B
Data.com (discontinued)
6.9
Ratings
11% below category average
LinkedIn Sales Navigator for Gmail
8.3
Ratings
7% above category average
Advanced search6.50 Ratings9.00 Ratings
Identification of new leads7.60 Ratings7.50 Ratings
List quality7.40 Ratings9.00 Ratings
List upload/download7.10 Ratings8.00 Ratings
Ideal customer targeting6.40 Ratings8.50 Ratings
Load time/data access6.40 Ratings8.00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Data.com (discontinued)
7.8
Ratings
1% above category average
LinkedIn Sales Navigator for Gmail
9.0
Ratings
15% above category average
Contact information7.90 Ratings8.00 Ratings
Company information7.40 Ratings9.00 Ratings
Industry information8.00 Ratings10.00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Data.com (discontinued)
7.0
Ratings
6% below category average
LinkedIn Sales Navigator for Gmail
6.9
Ratings
7% below category average
Lead qualification process8.90 Ratings8.00 Ratings
Smart lists and recommendations6.70 Ratings8.00 Ratings
Salesforce integration7.20 Ratings5.50 Ratings
Company/business profiles7.40 Ratings7.50 Ratings
Alerts and reminders6.10 Ratings8.00 Ratings
Data hygiene5.60 Ratings4.00 Ratings
Automatic data refresh7.10 Ratings7.50 Ratings
Tags6.90 Ratings7.00 Ratings
Filters and segmentation6.80 Ratings6.50 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Data.com (discontinued)
7.6
Ratings
2% above category average
LinkedIn Sales Navigator for Gmail
7.5
Ratings
1% above category average
Sales email templates7.30 Ratings8.00 Ratings
Append emails to records7.90 Ratings7.00 Ratings
Best Alternatives
Data.com (discontinued)LinkedIn Sales Navigator for Gmail
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
Lead411
Lead411
Score 9.1 out of 10
Lead411
Lead411
Score 9.1 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Data.com (discontinued)LinkedIn Sales Navigator for Gmail
Likelihood to Recommend
6.9
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(0 ratings)
Usability
9.0
(0 ratings)
8.5
(0 ratings)
Support Rating
9.0
(0 ratings)
-
(0 ratings)
User Testimonials
Data.com (discontinued)LinkedIn Sales Navigator for Gmail
Likelihood to Recommend
Data.com is a good prospecting and data information tool for any agency or company doing outbound prospecting. Data.com requires you to also have Salesforce CRM, so this tool is really only suited for those companies that can afford Salesforce. Because of this, Data.com seems like a better fit for companies with at least 30 or more employees (total in the company) and at least 5 Salesforce users. Data.com is not a good fit for small businesses.
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This product allows seamless integration between Gmail and LinkedIn Sales Navigator and imports data directly into our sales intel system. It is valuable to help map relationships and create timely sales pushes for key accounts. It would be valuable to have more robust integration with CRM systems like Salesforce and more reliable and robust contact information as well.
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Pros
  • The contact information the website provides tends to be accurate.
  • I like that it is free and works on a point system- the more info you give, the more info you get.
  • I like that you can update contact information as needed.
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  • Has many filter capabilities for me to find exactly who I am looking for.
  • Integrates with other prospecting tools to create a well rounded with the information it can collect.
  • Integrates with SFDC- automatically uploads them as leads.
  • Integrates with Salesloft for me to easily start the cadence.
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Cons
  • Even though it has a lot of features, sometimes it gets overwhelming for a newbie. So I would really appreciate it if the user interface gets more friendly.
  • There are some digital advertising channels that Data.com struggles to connect. Also, within some channels like LinkedIn, it would be great if data.com could get more granular on ad type, ad targeting level (speaking from a marketing perspective).
  • It has limited visualization capabilities where there is a lot of scope for improvement.
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  • Sometimes it tells me I need to log into my LinkedIn profile when I've already logged in. It's weird. It seems to be when the email address is not found. Instead of just saying the email is not found, it tells me I need to log in. Just something I've noticed.
  • Sometimes I get this weird thing where I go to compose an email and instead of having it open all the way to the right, it opens all the way to my left. I'm pretty sure Rapportive is what's causing it. It doesn't happen very often but sometimes I see that.
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Likelihood to Renew
No answers on this topic
Rapportive is simple and great at what it does. Plus I anticipate they'll probably add more features in the future.
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Usability
Very intuitive to use and I've never had any confusion with features. Anyone can create an account and use the platform simply by adding a contact or company into the database to earn points. It's a great option if you don't have budget for lists or pay services. It is easy to use and anyone can benefit from it.
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The user interface is very user-friendly and easy to navigate. The workflow is an easy thing to incorporate into your day-to-day as a sales person. It’s very rare that I come across a glitch or website slowness. The collaborative Aspect is also a plus when I am working with others on my sales team
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Support Rating
Whenever I've had a question their support has responded pretty quickly and gives me exactly what I am looking for. I have not had any technical issues so I can't speak to issues there, but as far as general questions from a free user they have impressed me with how quickly they get back to me and the thoroughness of their answers.
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I have never used Their support
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Alternatives Considered
The accuracy of Data.com versus SalesIntel is second to none. Data.com integrates with our current Salesforce platform, which takes out a lot of the manual manipulation of lists that we used to have to do when we had other platforms. This is particularly helpful because time is money.
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LinkedIn Sales Navigator continues to be a key part of our marketing strategy. We use it to manage our lead pipeline, connect with new potential customers and manage our existing clients. We started using Sales Navigator because our sales reps weren't as connected as they should be on LinkedIn. The product allows our reps to be more connected, and we're finding more opportunities by being more connected.
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Return on Investment
  • As a freelancer, I've made thousands of dollars building sales lists, for what began as a $50 trial.
  • Cross referencing with LinkedIn helps to explain to clients the job title progression a person has had, which can add to your credibility and strengthen your report content.
  • Data.com hasn't had a negative return for me. Every dollar and minute of effort I have used it was worth it.
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  • Really lets me leverage my entire business network
  • Empowers me to see the prospect's whole picture (who they know, where they went, what they do) and take advantage of that opening
  • We have no other system like it, so it's irreplaceable for us
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ScreenShots