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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Custify

    Score9.9 out of 10
    Small Businesses (1-50 employees)
    Custify is a customer success platform designed for B2B SaaS businesses. It helps users better meet customers' needs, reduce churn and increase lifetime value. The user can see in-product usage insights as well as data from CRM, support, billing, and other systems in one place. Relevant customer success KPIs and client interactions are displayed in its dashboard. Custify also identifies clients that get stuck during onboarding, those whose trial is about to expire, and those whose usage has…N/A

    UserTesting

    Score7.9 out of 10
    N/AUserTesting helps UX researchers, designers, product teams, and marketers gather actionable insights through research, testing, and feedback. With a network of real people ready to share their perspectives, UserTesting enables organizations to make customer-first decisions at scale.N/A
    Pricing
    CustifyUserTesting
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CustifyUserTesting
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    CustifyUserTesting
    Considered Both Products
    Custify
    No answer on this topic
    UserTesting
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    95%
    Would buy again
    116 Answers
    Delivers good value for the price
    No answers on this topic
    93%
    Delivers good value for the price
    85 Answers
    Happy with the feature set
    No answers on this topic
    92%
    Happy with the feature set
    114 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    96%
    Lived up to sales and marketing promises
    76 Answers
    Implementation went as expected
    No answers on this topic
    98%
    Implementation went as expected
    82 Answers
    Features
    CustifyUserTesting
    Security
    Comparison of Security features of Custify and UserTesting
    Feature
    Custify
    7.0
    11 Ratings
    24% below category average
    UserTesting
    -
    Ratings
    Role-based user permissions7.011 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Custify and UserTesting
    Feature
    Custify
    8.0
    11 Ratings
    8% below category average
    UserTesting
    -
    Ratings
    API8.011 Ratings00 Ratings
    Integration with Salesforce.com8.01 Ratings00 Ratings
    Customer Data Extraction / Integration
    Comparison of Customer Data Extraction / Integration features of Custify and UserTesting
    Feature
    Custify
    9.0
    11 Ratings
    1% above category average
    UserTesting
    -
    Ratings
    Product usage9.011 Ratings00 Ratings
    Help desk / support tickets9.11 Ratings00 Ratings
    Customer Success Management
    Comparison of Customer Success Management features of Custify and UserTesting
    Feature
    Custify
    8.3
    11 Ratings
    4% below category average
    UserTesting
    -
    Ratings
    NPS surveys8.01 Ratings00 Ratings
    Sponsor tracking8.02 Ratings00 Ratings
    Customer profiles8.011 Ratings00 Ratings
    Automated workflow9.011 Ratings00 Ratings
    Internal collaboration7.011 Ratings00 Ratings
    Customer health scoring9.011 Ratings00 Ratings
    Customer segmentation9.011 Ratings00 Ratings
    CSM Reporting & Analytics
    Comparison of CSM Reporting & Analytics features of Custify and UserTesting
    Feature
    Custify
    9.0
    11 Ratings
    4% above category average
    UserTesting
    -
    Ratings
    Customer health trends9.011 Ratings00 Ratings
    Engagement analytics9.011 Ratings00 Ratings
    Dashboards9.03 Ratings00 Ratings
    Best Alternatives
    CustifyUserTesting
    Small Businesses
    ClientSuccess
    Score8.4 out of 10
    No answers on this topic
    Medium-sized Companies
    ChurnZero
    Score9.6 out of 10
    Dovetail
    Score8.3 out of 10
    Enterprises
    Gainsight CS
    Score8.9 out of 10
    Optimal
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CustifyUserTesting
    Likelihood to Recommend
    9.0
    (11 ratings)
    8.1
    (179 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.4
    (8 ratings)
    Usability
    9.0
    (2 ratings)
    8.1
    (157 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (1 ratings)
    Performance
    -
    (0 ratings)
    9.1
    (1 ratings)
    Support Rating
    9.0
    (2 ratings)
    8.3
    (157 ratings)
    Implementation Rating
    -
    (0 ratings)
    4.6
    (4 ratings)
    Configurability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Product Scalability
    -
    (0 ratings)
    7.3
    (1 ratings)
    Vendor post-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (1 ratings)
    User Testimonials
    CustifyUserTesting
    Likelihood to Recommend
    Custify
    Two big use cases where it's very well suited: onboarding of our clients and churn prevention. It just saves me so much time and helps me recommend more strategic suggestions. At the end of the day I can see my productivity being a lot higher than before having Custify.
    Read full review
    UserTesting
    Well suited to its original purpose- usability testing and interviews. This can be performed at pace, given the large audience (although our brands are very well known so this should not be a barrier) and there is a decent level of task customisation when conducting unmoderated testing. Its less appropriate for survey where you are looking to capture genuine intent/behaviour, even with screeners the data skews more positively than onsite survey, makes me question the quality of survey respondents.
    Incentivized
    Read full review
    Pros
    Custify
    • 360 degree view of anything that has to do with a single account, including health score history across many elements, all the lifecycles of that account, different usage and adoption trends on multiple users in the same account, and more.
    • Getting multiple health scores and trends on one screen.
    Read full review
    UserTesting
    • Product Manager who follows up on your UserTesting usage and gives advice/support when you need it.
    • UserTesting University is a great platform to learn how to use UT and general information about research.
    • UserTesting can find participants quickly, so you won't need to wait long before you can start the analysis.
    Incentivized
    Read full review
    Cons
    Custify
    • There was a problem integrating our CRM at first, and to be honest, I almost switched to another product because it's a big deal for us, but they got it worked out significantly faster than any of us guessed it would take, so we stayed, and I'm glad it worked out.
    • The main data point still missing is global revenue. I reached out and they said it's in the works. The software is making us money, so we're staying and hope this works out as fast as the CRM issue.
    Read full review
    UserTesting
    • Quality of participant pool - many are career testers, and many are untruthful. Since sessions are auto-scheduled if the screener is past, you often don't know until they've completed the test. Allow double screening or be more stringent in removing users from the platform.
    • Unfinished products - focus on making one product the best it can be before moving on to a new one. Unmoderated testing is still missing features (randomization of 3 or more prototypes, etc.)
    Incentivized
    Read full review
    Likelihood to Renew
    Custify
    No answers on this topic
    UserTesting
    I'm very happy with my experience of the product and the level of service and learning resources they provide. If the service becomes more expensive than it currently is then we might not be able to justify additional cost - but this is theoretical. I would recommend UserTesting and would ideally renew our contract.
    Incentivized
    Read full review
    Usability
    Custify
    I like custify because it does exactly what you think it would. It's reliable and delivers quality organization and analytics for our usage. It's only downfall is it's lack of specific analytics and combination with sales tools that make customer transferring easy. Overall highly recommend using custify and are in a smaller business.
    Incentivized
    Read full review
    UserTesting
    It can be difficult to organize our tests and go back and find information. I think the AI tools are helping and will help with this, but for now it is time consuming to sort through all of the tests and information and then synthesize it and share it with others. It just takes a lot of time.
    Incentivized
    Read full review
    Reliability and Availability
    Custify
    No answers on this topic
    UserTesting
    Never encountered any problems
    Incentivized
    Read full review
    Performance
    Custify
    No answers on this topic
    UserTesting
    Perfectly fine. Never had any problems.
    Incentivized
    Read full review
    Support Rating
    Custify
    Philipp has been there for us throughout the process. Very nice guy and a great help. He guided us in setting KPIs, goals, healthscores. Really gave us a lot more than we wanted. We also had some custom integrations and even though they did not support them, their team released a patch for our CRM so we could integrate it
    Read full review
    UserTesting
    I have contacted UserTesting's customer service online, by email, or by phone a few times, and each time, I have encountered the same professionalism and expertise. Even in person during a work event, they were there, and it was the same experience.
    Incentivized
    Read full review
    Implementation Rating
    Custify
    No answers on this topic
    UserTesting
    From a technical perspective, the implementation was extremely smooth. Most of the change management / implementation hurdles were clearing use of the tool through our various security, legal, and information privacy teams. Once these concerns were addressed (UserTesting.com was very helpful in providing all the needed documentation), the implementation process was very simple and we were able to get going right away.
    Incentivized
    Read full review
    Alternatives Considered
    Custify
    This software makes it easy to analyze your data and optimize your onboarding - maybe the easiest I've seen, but you've got to be willing to dig into its features and setting. And of course without their Concierge Onboarding this is not so easy.
    Read full review
    UserTesting
    The quality of the participants: they usually have good feedback and act like "professional" users. Which is good when we want a few insights in a short amount of time. Also, the interface is good. I miss having more features, like a good transcription tool like we have in Condens
    Incentivized
    Read full review
    Scalability
    Custify
    No answers on this topic
    UserTesting
    The package we have limits the number of people who can set up tests. This prevents us from scaling the use of the platform.
    Incentivized
    Read full review
    Return on Investment
    Custify
    • Free to paid conversions have gone up, and we see more customers choosing premium options than before, since we're using the automatic workflows to make sure the trial is a lot more focused on helping them see results before they pay a single dollar.
    Read full review
    UserTesting
    • Content is key to the sign up journey and UserTesting helps me improve that.
    • UserTesting has helped me improve the Cashier on our site, making it easier for users to deposit money.
    • UserTesting is helping me iterate all our content decisions, helping us improve the UX across all platforms.
    Incentivized
    Read full review
    ScreenShots

    Custify Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    UserTesting Screenshots

    Screenshot of UserTesting's several solutions for gathering rich customer experience narratives.Screenshot of Interactive Path Flows
Built on recent research in data mining, the Interactive Path Flow aggregates interaction data across multiple participant sessions to visualize the customer journey, surface unexpected behaviors, and locate key moments in the customer journey.Screenshot of Keyword Mapping
Similar keywords are automatically grouped based on overall sentiment (positive, negative, or neutral) to identify themes. Highlight reels associated with each keyword are grouped together, to discover the why behind each sentiment.Screenshot of Video capture and live streaming
Digital and real-world customer experiences are recorded on desktop and mobile devices or live streamed for in-platform viewing.Screenshot of Audience targeting
Audiences are specified by screening contributors from UserTesting’s global network of contributors or connecting to any preferred network.