ChurnZero vs. Custify

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
ChurnZero
Score 9.6 out of 10
N/A
ChurnZero is a Customer Success platform designed to help subscription businesses succeed through improved customer experiences. ChurnZero helps Customer Success team spot potential churn risks early and see renewal and expansion opportunities faster. Its automation and personalization, in-app communications, and Customer Success AI™ support engagement with customers and lead them to value. The platform offers journeys, health scores, survey tools, segmentation, plays,…N/A
Custify
Score 9.9 out of 10
Small Businesses (1-50 employees)
Custify is a customer success platform designed for B2B SaaS businesses. It helps users better meet customers' needs, reduce churn and increase lifetime value. The user can see in-product usage insights as well as data from CRM, support, billing, and other systems in one place. Relevant customer success KPIs and client interactions are displayed in its dashboard. Custify also identifies clients that get stuck during onboarding, those whose trial is about to expire, and those whose usage has…N/A
Pricing
ChurnZeroCustify
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
ChurnZeroCustify
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ChurnZeroCustify
Features
ChurnZeroCustify
Security
Comparison of Security features of Product A and Product B
ChurnZero
9.8
Ratings
10% above category average
Custify
7.0
Ratings
24% below category average
Role-based user permissions9.80 Ratings7.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
ChurnZero
9.7
Ratings
11% above category average
Custify
8.0
Ratings
8% below category average
API9.60 Ratings8.00 Ratings
Integration with Salesforce.com9.80 Ratings8.00 Ratings
Customer Data Extraction / Integration
Comparison of Customer Data Extraction / Integration features of Product A and Product B
ChurnZero
9.8
Ratings
10% above category average
Custify
9.0
Ratings
1% above category average
Product usage9.60 Ratings9.00 Ratings
Help desk / support tickets9.90 Ratings9.10 Ratings
Customer Success Management
Comparison of Customer Success Management features of Product A and Product B
ChurnZero
9.2
Ratings
6% above category average
Custify
8.3
Ratings
4% below category average
NPS surveys9.90 Ratings8.00 Ratings
Sponsor tracking6.00 Ratings8.00 Ratings
Customer profiles9.50 Ratings8.00 Ratings
Automated workflow9.70 Ratings9.00 Ratings
Internal collaboration9.80 Ratings7.00 Ratings
Customer health scoring9.70 Ratings9.00 Ratings
Customer segmentation9.70 Ratings9.00 Ratings
CSM Reporting & Analytics
Comparison of CSM Reporting & Analytics features of Product A and Product B
ChurnZero
9.5
Ratings
9% above category average
Custify
9.0
Ratings
4% above category average
Customer health trends9.70 Ratings9.00 Ratings
Engagement analytics9.60 Ratings9.00 Ratings
Revenue forecasting9.30 Ratings00 Ratings
Dashboards9.40 Ratings9.00 Ratings
User Ratings
ChurnZeroCustify
Likelihood to Recommend
9.9
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
8.2
(0 ratings)
-
(0 ratings)
Usability
7.2
(0 ratings)
9.0
(0 ratings)
Availability
9.1
(0 ratings)
-
(0 ratings)
Performance
6.4
(0 ratings)
-
(0 ratings)
Support Rating
6.5
(0 ratings)
9.0
(0 ratings)
In-Person Training
6.4
(0 ratings)
-
(0 ratings)
Online Training
7.3
(0 ratings)
-
(0 ratings)
Implementation Rating
8.3
(0 ratings)
-
(0 ratings)
Configurability
6.4
(0 ratings)
-
(0 ratings)
Ease of integration
7.3
(0 ratings)
-
(0 ratings)
Product Scalability
9.1
(0 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(0 ratings)
-
(0 ratings)
User Testimonials
ChurnZeroCustify
Likelihood to Recommend
If you are a SaaS business with a high volume of customers, having ChurnZero is a must. If you have a subscription based business and a customer success or account management function in your company, I would highly recommend ChurnZero.
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Two big use cases where it's very well suited: onboarding of our clients and churn prevention. It just saves me so much time and helps me recommend more strategic suggestions. At the end of the day I can see my productivity being a lot higher than before having Custify.
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Pros
  • Plays: Allows you to bulk send emails out to clients based on easy to make segments. Also, allows us to track success of a play. Previously, we had to work with our marketing team to send out any emails and it was an extremely bulky process that took far too long for the payout.
  • Segments: Better than any other CRM reporting functionality. Allows us to more accurately look at portions of our clients based on different factors that are extremely easy to use.
  • Health Scores: The customization allows us to really play around with different health scores as we figure out what good health across clients and services really look like.
  • Transparency: Allows me as a manager to see a much better comprehensive look at my team's performance.
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  • 360 degree view of anything that has to do with a single account, including health score history across many elements, all the lifecycles of that account, different usage and adoption trends on multiple users in the same account, and more.
  • Getting multiple health scores and trends on one screen.
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Cons
  • More clarity around our usage (event) data - it can be difficult to understand all the terminology ChurnZero uses
  • Add more functionality for use cases of Operations teams - currently focused mainly on CSM usage
  • Ability to set defaults when viewing dashboards and command center - currently all choices reset
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  • My biggest surprise was that we needed to dedicate more time than I thought at the beginning to learn the software more deeply. The interface is the easiest I've used, but there are just many possibilities this software opened up for us, and we wanted to make sure we're familiar with them.
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Likelihood to Renew
Our team is very happy with the product after evaluating multiple vendors, including Gainsight, Totango and Planhat. We like the additional functionality that CZ offers on its enterprise version. We were strongly considering other products if the price was right and functionality worked, but the change management would have been too heavy and taken too long. The ChurnZero team has been a good partner to rely on and allowed us to free up our time and resources to focus on more pressing matters
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No answers on this topic
Usability
ChurnZero makes my work life a complete game changer. I say it all the time ChurnZero is a one stop shop for data! I don't fumble through numerous different programs, try to remember different passwords, I literally login to CZ and it is right there in front of me
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Overall a great tool with very useful features. It's UI seems a bit clunky and there is no full dashboard. Without these it takes a bit of work to find what you need and get an overview of current activity. Also, implementing everything takes a bit of work. I would recommend it to any saas that is serious about scaling and has a customer success dept
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Reliability and Availability
Quick response by the CZ team.
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No answers on this topic
Support Rating
I recently had the opportunity to interact with ChurnZero's customer support team, and I must say, I am thoroughly impressed. Their responsiveness and willingness to solve problems are exemplary. From the moment I reached out, their team displayed a level of professionalism and dedication that truly stood out.
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I personally have never used their support but i know our business has had multiple calls with them and they have always been helpful. I would imagine they are helpful as they have always had responses for our questions and have never left us hanging. Highly rate their support team
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Online Training
The training and onboarding have been very helpful. Since I was not a part of the team when ChurnZero was implemented, it was important to get brought up to speed as quickly as possible and our CSM has been incredibly receptive in that regard.
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No answers on this topic
Implementation Rating
I implemented CZ in 4 months. When I look back, this is not a long time where I needed to get to know CZ by myself (as I did not have knowledge of it at all..) study the Academy, playing around in the test environment and setting up in live environment.
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No answers on this topic
Alternatives Considered
We've used several products such as HubSpot, Asana, and Chameleon. ChurnZero gave us all of the features we were looking for including product usage, health scores, automations, journeys, in app walk-throughs and in app announcements. We were able to replace several platforms with ChurnZero and ended up with more functionality.
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Hubspot is defintiely more robust in what you can do with it, but Custify is great for customer success specific activities. We do use hubspot in line with custify, but we wouldn't be able to use one without the other. Custify can measure some product engagement metrics that hubspot cannot
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Scalability
Easy to escalate.
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No answers on this topic
Return on Investment
  • Already allowing us to do some data-clean up and better identify struggling accounts
  • Gives us the tools to re-teach our team on being proactive, not reactive
  • We can more easily identify accounts that are positioned well for cross sell
  • Over time, we hope to see higher renewal retention
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  • Connecting all these data points has been a game-changer. We're seeing higher conversions both from free trials and from starter plans to premium plans. We're now developing an upsell offering for our most premium plan and figuring out how to integrate it into Custify. We're ambitious and want to see what's possible to pull off.
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ScreenShots

ChurnZero Screenshots

Screenshot of an overview of ChurnZero's customer success AI. It is used to automate content creation, turn scattered data into clear insights, and track customer sentiment. The tools offer deeper visibility, better engagement, and more time to focus on building lasting customer relationships.Screenshot of an overview of ChurnZero's customer insights, which provide a real-time, 360° view of every customer. These are used to track engagement, monitor health, and drive action without guesswork.Screenshot of an overview of how ChurnZero guides customers through key milestones, providing real-time visibility into their progress, and collaboration on personalized success strategies.Screenshot of how ChurnZero keeps customers informed and engaged. With in-app communications, WalkThroughs, and Success Centers, customer success agents can deliver targeted messages, guide users through key features, and provide on-demand resources—all without disrupting their workflow.Screenshot of how ChurnZero defines Data-driven automation = The right actions, for the right customers, at the right time. ChurnZero helps automate key touchpoints, jumpstart engagement with templates, and stay informed with instant updates.Screenshot of how ChurnZero helps to predict risks, seize opportunities, and drive revenue growth. ChurnZero provides real-time insights to identify at-risk accounts, track key trends, and forecast revenue with precision. This helps agents to proactively manage churn, uncover expansion opportunities, and make data-driven decisions that fuel long-term success.

Custify Screenshots

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