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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Curata

    Score8 out of 10
    N/ACurata's content marketing platform (Curata CMP) enables more efficient content creation with greater impact on pipeline. According to the vendor, this solution enables users to: Analyze marketing and sales pipeline impact: Instantly access content metrics such as leads generated/touched and sales opportunities generated/touched by gated, un-gated and off-site content. Streamline content production: An easy to use editorial calendar to keep your team on the same page and…

    $699

    per Instance (no seat limits)

    Storyteller

    N/AN/AStoryteller has been designed to get an app and website ready to launch Stories as soon as possible. It is presented as having a simple to use UX and a powerful CMS that gives the user authoring & publishing tools used to create, schedule & preview Stories. Users can import Stories directly from social to avoid doubling the work. Storyteller adds interactive elements like quizzes, polls, shares, swipe-ups, and deep links to help deepen engagement and increase usage, and to make Stories…

    $349

    per month per user

    Pricing
    CurataStoryteller
    Editions & Modules
    Curata Software
    $699
    per Instance (no seat limits)
    Free
    $0
    per month 25k MAU on iOS & Android. 100k Page Views on Web.
    Startup
    $349
    per month 100k MAU on iOS & Android. 500k Page Views on Web.
    Growth
    $699
    per month 500k MAU on iOS & Android. 1m Page Views on Web.
    Pro
    $999
    per month 1m MAU on iOS & Android. 2m Page Views on Web.
    Offerings
    Pricing Offerings
    CurataStoryteller
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsWe have 2 solutions: - Curata CCS content curation software - Curata CMP content marketing platform (e.g., editorial calendar, analytics engine)Pricing is also available on an annual plan with a 15% discount. Enterprise pricing is also available, contact our sales team to discuss how we can tailor a bespoke response to your use case.
    More Pricing Information
    Features
    CurataStoryteller
    Content Creation
    Comparison of Content Creation features of Curata and Storyteller
    Feature
    Curata
    8.3
    1 Ratings
    3% above category average
    Storyteller
    -
    Ratings
    Ideation8.01 Ratings00 Ratings
    Approval workflows8.01 Ratings00 Ratings
    Content collaboration9.01 Ratings00 Ratings
    Content calendar8.01 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of Curata and Storyteller
    Feature
    Curata
    8.0
    2 Ratings
    1% below category average
    Storyteller
    -
    Ratings
    Content hub8.02 Ratings00 Ratings
    Embedded CTAs8.01 Ratings00 Ratings
    Content distribution8.02 Ratings00 Ratings
    Content promotion8.01 Ratings00 Ratings
    Content automation8.01 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Curata and Storyteller
    Feature
    Curata
    8.3
    2 Ratings
    6% above category average
    Storyteller
    -
    Ratings
    Closed-loop tracking and reporting8.02 Ratings00 Ratings
    Content performance analytics9.02 Ratings00 Ratings
    Campaign optimization dashboard8.01 Ratings00 Ratings
    Competitive analytics8.01 Ratings00 Ratings
    User Ratings
    CurataStoryteller
    Likelihood to Recommend
    8.0
    (3 ratings)
    -
    (0 ratings)
    Likelihood to Renew
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    CurataStoryteller
    Likelihood to Recommend
    Curata
    I liked Curata, but it depends on the use case of how it will be used as to how effective it is for someone. If you are trying to curate content it works great. Had I not been so put off by the issue mentioned earlier I would have given more effort to learn the CMS, so I am not sure how effective it really is.
    Incentivized
    Read full review
    Storyteller
    No answers on this topic
    Pros
    Curata
    • Curata is great at curating in content that is relevant to our audience. It is easy to add many different sources to the feed from all around the web and we've really seen Curata "learn" what we see as the most relevant.
    • The microsite we got as part of our Curata subscription is really fantastic. It's very customizable and we've been able to really craft it to suit our needs. There are so many different options available and our Curata rep has been really great with helping us cater each piece to our vision while making helpful suggestions along the way in terms of best practices. Plus, the word processor for publishing blog posts is so easy to use and I've had no issues with it so far unlike many other CMS platforms I've worked with. The Curata microsite is actually going to be replacing our current blog very soon - we love it that much!
    • I've had a great experience with customer service from Curata. Our rep is responsive and helpful and really good about not just answering our concerns but also providing feedback on our processes and giving advice for how we can improve.
    • Search capabilities within the curated content feed are fabulous. This is one area where I found other solutions to be lacking when we were going through the sales process, but Curata really succeeds here. It's extremely easy to find exactly what you're looking for in your content feed.
    Read full review
    Storyteller
    No answers on this topic
    Cons
    Curata
    No answers on this topic
    Storyteller
    No answers on this topic
    Likelihood to Renew
    Curata
    For all of the features we loved when we signed on like the microsite and search capabilities and also their customer service, we will very likely renew with Curata. We also really like the evolution we have seen of the solution, just recently a new integration with Marketo (also a vendor of ours) was announced which will be very beneficial to us in optimizing our email newsletters
    Read full review
    Storyteller
    No answers on this topic
    Alternatives Considered
    Curata
    No answers on this topic
    Storyteller
    No answers on this topic
    Return on Investment
    Curata
    • I would say neutral for us, but more so because of how we were using it and it being a stop-gap fix for us.
    Incentivized
    Read full review
    Storyteller
    No answers on this topic
    ScreenShots

    Curata Screenshots

    Screenshot of Curata CMP content marketing platform:  Editorial calendar to optimize content production.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CMP content marketing platform:  Analytics engine to determine what content works. (simple integration with Google Analytics, marketing automation systems and Salesforce.com.Screenshot of Curata CCS content curation software: Complement your created content with curated content to help fuel your content marketing engine.

    Storyteller Screenshots

    Screenshot of With powerful authoring & publishing tools that allow you to create, schedule, categorize & preview all your Stories in on place.Screenshot of Out‑of‑the‑box analytics gives you the data and insights needed to drive user engagement, conversion, and with Stories.Screenshot of Storyteller is simple to use with an industry leading UX, allowing you to focus on creating great content.Screenshot of Either create your own Stories in Storyteller Studio or import your content directly from social media