Crownpeak CMS vs. Salesforce CMS

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Crownpeak CMS
Score 7.2 out of 10
Enterprise companies (1,001+ employees)
Crownpeak CMS is a composable, enterprise-ready content management system that empowers global teams to seamlessly orchestrate personalized digital experiences across all content channels. Marketing teams can create, manage, and monitor inclusive, accessible, and transactional experiences fast without compromising on functionality, security, or service.N/A
Salesforce CMS
Score 8.4 out of 10
N/A
Salesforce Marketing Cloud Personalization (formerly Salesforce CMS) is a hybrid CMS allowing users to author content once and deliver it anywhere, in or out of Salesforce. Users create content, define content access, and define channels so they can share content and limit access to appropriate contributors. For an experience built with Salesforce, users can choose from two of the company's “what-you-see-is-what-you-get” (WYSIWYG) tools: Experience Builder and Commerce Page Designer. If the user…N/A
Pricing
Crownpeak CMSSalesforce CMS
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Crownpeak CMSSalesforce CMS
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Crownpeak CMSSalesforce CMS
Features
Crownpeak CMSSalesforce CMS
Security
Comparison of Security features of Product A and Product B
Crownpeak CMS
8.9
Ratings
10% above category average
Salesforce CMS
10.0
Ratings
21% above category average
Role-based user permissions8.90 Ratings10.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Crownpeak CMS
8.0
Ratings
5% above category average
Salesforce CMS
10.0
Ratings
27% above category average
API7.80 Ratings10.00 Ratings
Internationalization / multi-language8.10 Ratings10.00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Crownpeak CMS
8.1
Ratings
5% above category average
Salesforce CMS
10.0
Ratings
26% above category average
WYSIWYG editor7.70 Ratings10.00 Ratings
Code quality / cleanliness7.60 Ratings10.00 Ratings
Admin section8.30 Ratings10.00 Ratings
Page templates8.40 Ratings10.00 Ratings
Mobile optimization / responsive design8.40 Ratings10.00 Ratings
Publishing workflow8.50 Ratings10.00 Ratings
Form generator7.80 Ratings10.00 Ratings
Library of website themes00 Ratings10.00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Crownpeak CMS
7.9
Ratings
7% above category average
Salesforce CMS
10.0
Ratings
31% above category average
Content taxonomy7.70 Ratings10.00 Ratings
SEO support8.50 Ratings10.00 Ratings
Bulk management8.10 Ratings10.00 Ratings
Availability / breadth of extensions7.30 Ratings10.00 Ratings
Community / comment management00 Ratings10.00 Ratings
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Crownpeak CMSSalesforce CMS
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Medium-sized Companies
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Score 9.0 out of 10
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Enterprises
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User Ratings
Crownpeak CMSSalesforce CMS
Likelihood to Recommend
8.6
(0 ratings)
10.0
(0 ratings)
Likelihood to Renew
9.1
(0 ratings)
-
(0 ratings)
Usability
8.2
(0 ratings)
10.0
(0 ratings)
Availability
8.6
(0 ratings)
-
(0 ratings)
Performance
8.2
(0 ratings)
-
(0 ratings)
Support Rating
7.6
(0 ratings)
8.0
(0 ratings)
In-Person Training
9.1
(0 ratings)
-
(0 ratings)
Online Training
8.2
(0 ratings)
-
(0 ratings)
Implementation Rating
8.6
(0 ratings)
-
(0 ratings)
Configurability
8.2
(0 ratings)
-
(0 ratings)
Ease of integration
9.1
(0 ratings)
-
(0 ratings)
Product Scalability
8.6
(0 ratings)
-
(0 ratings)
Vendor post-sale
9.1
(0 ratings)
-
(0 ratings)
Vendor pre-sale
9.1
(0 ratings)
-
(0 ratings)
User Testimonials
Crownpeak CMSSalesforce CMS
Likelihood to Recommend
Crownpeak DXM is a great solution if you are looking for a flexible platform that allows engineers to quickly develop while also making it easy for content authors to work especially in scenarios where you need multi-language support. It is also good for scenarios where you want a cloud-based solution and are looking for just one vendor to handle hosting and offer the CMS.
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If you have a large customer base and a large amount of data on each of your customers, it is really strong in creating personalized content that your salespeople can use in their pitch meetings—and then setting up workflows for automated for lifecycle journey creations to automatically go out to customers.
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Pros
  • Seamless upgrades and enhancements. In true Saas fashion, you don't have to worry about what version your software is on, as you are always on the latest.
  • Highly performant. Allows you to create extremely lightweight applications that have no load time and snappy performance.
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  • Easy to use, just like Salesforce's other products. Many users can sit down and figure it out in no time, and with a little training become power users.
  • Fast and secure - Salesforce is a leader in the cloud world so you get consistently fast results and security that is top notch in the industry.
  • Accessible from anywhere - if you use cloud CMS already this is a no-brainer, but for those that do in-house CMS still, this is a major difference. Mobile access from anywhere on the planet without a VPN is something you just can't do without the cloud.
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Cons
  • Searching for a particular asset is almost unusable, you have to know exact name of the asset you are looking for.
  • Pages with many assets or dependencies take a long time to load.
  • Set up a way to automatically migrate content - API or automation tools.
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  • Organizations that are new to Salesforce need to be prepared for report building and other configurations. Customization is a great feature, but it can be overwhelming if not impossible for a brand new user.
  • Salesforce Trailhead is robust but can be confusing and overwhelming.
  • I'm currently comfortable with only using Salesforce CMS or any iteration on a desktop.
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Likelihood to Renew
Because overall, it's a good product and we are familiar with it.
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It will be too difficult to change to a different software. We are fully integrated, and if things are not working well, it would be way worse to try to move to a different platform.
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Usability
Crownpeak DXM is a flexible easy to use CMS platform speaking to the most challenging localization scenarios. Crownpeak users have the freedom to integrate DXM platform with their existing technology at no cost. Moving from legacy systems to the Saas platform is painless and cost-effective. Extensive targeting and personalization options are something that users will benefit from.
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Strengths: - Intuitive for Salesforce Users – If you’re already working within the Salesforce ecosystem, the Salesforce CMS is easy to navigate, with a clean UI, drag-and-drop content management, and reusable assets for quick updates. - Seamless Integration – Since it connects natively with Experience Cloud, Marketing Cloud, and CRM, it allows for efficient multi-channel content distribution without needing extra third-party tools. - AI-Powered Personalization – The ability to deliver dynamic content based on user profiles and engagement data is a huge plus, making content delivery more relevant and impactful. Challenges: - Learning Curve for New Users – If you're not already familiar with Salesforce, the interface can feel overwhelming, requiring training to fully leverage all features. - Limited Customization & Workflow Automation – While it works well for structured content, advanced approval workflows and deep editorial customization are limited compared to enterprise CMS platforms like Adobe Experience Manager. - Media & Design Limitations – Salesforce CMS is not as robust for managing rich media-heavy content, which can be frustrating for teams needing more flexibility in multimedia presentation.
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Reliability and Availability
We have never encountered any issues with the availability.
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Seen very least outages and it would took more time hardley not more than 10 mins that to with prior advance notice
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Performance
Pages load very fast on production (assuming you develop with basic SEO practices in place) due to Crownpeak's publishing architecture. The slide downside is that publishing can be a bit slow at times.
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Its very quick and not facing any issus in loading if we have good internet bandwidth then it works very well and doesnt gives any issues
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Support Rating
Crownpeak DXM's service and support are outstanding. We have immediate access to both the tech support team and the software engineering team. We can get a support person on the phone whenever needed, and we can schedule impromptu training sessions at any time. Best support I have ever received from a platform provider in 20 years of software and application development.
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I've never really had to contact support. It's at the point where we have people in the organization that are our specific go-to inhouse support teams for Salesforce. Again, that goes back to what I said about there being a point where just too much is added to Salesforce that you have to hire someone to be the go-to person of Salesforce. There is only so much their support team can do for you. I wouldn't expect Salesforce Support to have any sort of understanding of the weird issues I deal with!
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In-Person Training
We received on-site training from Crownpeak, the trainer had touched upon every possible scenario and provided great insights about the product & ease of implementation.
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Since I attended training from one of our senior resource in organizations I didn't face any issues
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Online Training
My team left training with a solid understanding of how to use the product and the developer training ended with a test to ensure the ability to properly develop was learned properly. Recently, Crownpeak has added a self-paced training option which makes it extremely flexible to on-board new developers.
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N/A. I wasn't present for vendor-provided training.
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Implementation Rating
One of the biggest benefits is obviously around lack of hardware consideration, procurement, implementation. Eliminating that process improves the speed to market out of the gate. Depending on the client size, initial sites can be up and running in just a few months, with subsequent development faster by taking advantage of templates and current structure.
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I joined post the installtion so not aware much of it but as per feedback its not that hard to setup
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Alternatives Considered
Crownpeak DXM has a better total cost of ownership with a real and straightforward SaaS model for version updates. DXM has a better composable enterprise capability, allowing for easier and more effective API integrations. Crownpeak partner relationships are more open and collaborative with a real working relationship and desire to support our client implementations - this goes beyond the usual software vedor/ digital marketing services relationship and adds a lot of value to our business and our clients end product. DQM quality assurance tools integrate with DXM seamlessly and add a lot of value to QA at website deployment, multiple market rollout, and ongoing optimisation.
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Salesforce CMS is way better with both optimization and reporting both of which Sonar Scheduling lacked. Our ability to skill technician or prioritize was lacking with Sonar. The API was very delayed with Sonar so changes on the Gantt had a delay that would throw off other team members. Sonar was cheaper but Salesforce CMS is way more capable.
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Scalability
In some recent projects we have delivered to our clients, we were able to roll out sites in shorter time period due the scalability of the Crownpeak's DXM solution.
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We've never run into issues no matter how many concurrent users!
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Return on Investment
  • Improved digital experience - allows us to build exactly what we need instead of settling for what the platform can do.
  • Reduced reliance on IT - with the whole product as SaaS in the cloud and using a web browser as the admin tool, it is completely off IT's radar.
  • Improved marketing options - we can now optimize and personalize our content instead of using one-size-fits-all.
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  • It has a smooth integration with Salesforce CMS application which can make it a positive for enhanced performance.
  • It may require extensive training for new joiners and that can become costly for the organization.
  • It also has automation features that reduce the distribution time by a significant number.
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ScreenShots