Cronycle vs. DiscoverOrg (discontinued)

Prior to adopting Cronycle, our research team had a variety of different ways in which they would discover, store
and share information. These methods were often inconsistent, with many smaller
teams or sub-groups of researchers operating independently of others. In many cases, content that was potentially useful to more than one
colleague was not being shared at all. We had thousands of different sources,
accessed through varying methods and stored in different locations/systems, and
very few colleagues would have had an idea of which sources other team members
were using. Furthermore, we became aware as a team that while between us we
were pulling in a lot of information, much of what was being discovered was not
necessarily being acted upon, or indeed being read by the colleague to whom it
was most relevant. We also needed to become more targeted, and indeed more
selective, in the information we were seeing, and Cronycle -specifically through the Sources Library, the Feeds, and the tagging and notification functionality - has enabled us to do
just this. There has been a genuinely transformative outcome to our information gathering ability, borne out by specific metrics, which Cronycle has also provided us with via the Enterprise account.

Uses [of DiscoverOrg] include searching for prospects in accounts. Getting all of the relevant contact information in one place. Using the export button saves time by allowing you to select one or more leads to import into CRM. Sophisticated search allows for you to build lists, and export as above. Good support with various experts available to help you get started and get better at using it.

Incentivized

• relevant, spot-on content to any of the 80.000 topics they curate.
• Content curation, quickly assemble insights from a multitude of sources
• collaborating, commenting, and creating insights around any of the topics you focus on with a team is a breeze, and in one central place.

• DiscoverOrg is very good at account and contacts information. Their detail information are very accurate and relevant. This is the strength of DiscoverOrg.
• DiscoverOrg is great at providing direct phone numbers of your target contacts with ultimate accuracy, this is also a strength of DiscoverOrg.
• DiscoverOrg dashboards and reports features are just amazing and very informative. This is also a strength of DiscoverOrg.

Incentivized

• For some reason logging on for a few months does not go as easy as usual, because nowadays I need a least two attempts to log in.
• I think I do only use the core functionality of Cronycle: getting indication info by keywords via multiple sites.
• Vice versa: if people come to me with a suspected issue, I double-check via Cronycle by entering that issue as search in found results. A low occurrence often indicates the suspected issue likely is not so severe.

• Speed - it can be quite slow at times.
• Improvement on the search capabilities - since there is so much to search (which is a plus) it makes it harder to do this in a timely manner. You have to dedicate a certain amount of time to be able to pull a proper, useful and clean list.
• Make it more user friendly - there are so many different tabs, search buttons, pull down, etc. I think it can be quite confusing to a new user.

Incentivized

The tool is simply better than most other lead/company data repositories, and they are dedicated to keeping their data clean, even if they are far from accomplishing this task at present. The tool works, and it is relatively easy to use. Overall, DiscoverOrg provides the level of lead/contact, customer, and even industry level data the sales orgs have come to expect from this sort of tool in a format that is fairly easy to use. They do also provide support for sales teams looking to use the tool effectively, which is great!

Incentivized

Straight forward

Incentivized

Any issues with the platform have always been resolved quickly. I have never previously worked with a third party software provider whose support team is as responsive.

Great customer service and support team.

Incentivized

Hootsuite publication prep and scheduling is great, better than Cronycl (a manual process) Cronycl management of feeds, filtering creation of topical boards are excellent, Hootsuite doesn't offer this. Cronycle I find it easier, more attractive, and better filtering than Buffer, though Buffer was slightly better at the publication prep.

ZoomInfo acquired DiscoverOrg and I believe legacy DiscoverOrg will phase out in the near future. ZoomInfo is 100x better than DiscoverOrg and are very pleased with it's functionality and easy of use. We only selected DiscoverOrg because we were on an auto-renewal contract and did not unsubscribe in time. We did not plan to renew DiscoverOrg. But since then we have been upgraded to ZoomInfo and are finding much more value in that platform than we did in DiscoverOrg.

Incentivized

• In the past issues sometimes overcame us which caused stressful situations because at that moment an investigation, implementation, and deployment had to occur asap. Cronycle allows use to be aware of issues in an early stage and hence have more structured and less stressful investigation/implementation/deployment cycles.

• DiscoverOrg has had a positive impact on prospecting for the sales teams. It's increased efficiencies to be able to create a list of 1000s in less than 2 mins. It's been able to increase our number/rate of outreach, reduce time to prospect & increased our sales velocity to generate opportunities at a faster rate.
• The negative impact it has had on our team is that the sale team cannot use DiscoverOrg and it has to be used through our sales ops team because of permission issues/access issues.
• The ability to reach a large list of prospects has provided an ROI. We are getting a Return on Investment. I just am not the one who manages the costs so don't know to what extent it's paid for itself.

Incentivized