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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Creatio

    Score9.7 out of 10
    N/ACreatio is a provider of a no-code platform to automate industry workflows. The Creatio offering includes a no-code platform (Studio Creatio), along with CRM applications for Marketing, Sales, and Service, industry workflows for 20 verticals and marketplace add-ons. Marketing Creatio - a ready-to-use platform to automate marketing campaigns and lead management workflows with no-code and maximum degree of freedom. Sales Creatio - an end-to-end…

    $10,000

    per year (minimum price for new users)

    Insightly

    Score7.4 out of 10
    N/AInsightly is presented as a modern, affordable CRM that is easy to use, simple to customize, and that scales with companies as they grow, designed to solve common pain points that legacy CRMs can't. Available in any vertical, Insightly CRM customers can add companion products for marketing automation, customer service, and integrations in the same platform. Insightly has more than a million users worldwide.

    $348

    per year per user

    Pricing
    CreatioInsightly
    Editions & Modules
    Growth
    $25
    per month per user
    Enterprise
    $55
    per month per user
    Unlimited
    $85
    per month per user
    Plus
    $29
    per month (billed annually) per user
    Professional
    $49
    per month (billed annually) per user
    Enterprise
    $99
    per month (billed annually) per user
    Offerings
    Pricing Offerings
    CreatioInsightly
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsCreatio Sales, Creatio Marketing, and Creatio Service are available as add-ons for $15 per month, per user. Creatio AI is included in every tier of the Creatio platform (Growth, Enterprise, and Unlimited). Additional AI Tokens are available for $150 per pack. 5 user minimum.—
    More Pricing Information
    Community Pulse
    CreatioInsightly
    Considered Both Products
    Creatio
    Chose Creatio
    We previously used Salesforce as our CRM. While it has great functionality, we found it to be cost prohibitive to always require consultants to configure and update as our business needs or processes changed. No other platform reviewed ticked as many boxes as we needed in its …
    Incentivized
    Unbounce
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    96 Answers
    Delivers good value for the price
    No answers on this topic
    94%
    Delivers good value for the price
    85 Answers
    Happy with the feature set
    No answers on this topic
    88%
    Happy with the feature set
    96 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    88%
    Lived up to sales and marketing promises
    61 Answers
    Implementation went as expected
    No answers on this topic
    92%
    Implementation went as expected
    72 Answers
    Features
    CreatioInsightly
    Low-Code Development
    Comparison of Low-Code Development features of Creatio and Insightly
    Feature
    Creatio
    8.9
    36 Ratings
    5% above category average
    Insightly
    -
    Ratings
    Platform Security8.834 Ratings00 Ratings
    Platform User Management8.836 Ratings00 Ratings
    Reusability8.834 Ratings00 Ratings
    Platform Scalability8.535 Ratings00 Ratings
    Sales Force Automation
    Comparison of Sales Force Automation features of Creatio and Insightly
    Feature
    Creatio
    -
    Ratings
    Insightly
    7.3
    400 Ratings
    5% below category average
    Customer data management / contact management00 Ratings8.6383 Ratings
    Workflow management00 Ratings6.6351 Ratings
    Territory management00 Ratings6.874 Ratings
    Opportunity management00 Ratings8.7349 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings6.7357 Ratings
    Contract management00 Ratings6.521 Ratings
    Quote & order management00 Ratings8.364 Ratings
    Interaction tracking00 Ratings5.8312 Ratings
    Channel / partner relationship management00 Ratings7.724 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Creatio and Insightly
    Feature
    Creatio
    -
    Ratings
    Insightly
    7.1
    13 Ratings
    6% below category average
    Case management00 Ratings7.011 Ratings
    Call center management00 Ratings7.28 Ratings
    Help desk management00 Ratings7.19 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Creatio and Insightly
    Feature
    Creatio
    -
    Ratings
    Insightly
    4.9
    312 Ratings
    43% below category average
    Lead management00 Ratings5.3298 Ratings
    Email marketing00 Ratings4.4245 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Creatio and Insightly
    Feature
    Creatio
    -
    Ratings
    Insightly
    6.2
    385 Ratings
    20% below category average
    Task management00 Ratings6.3374 Ratings
    Billing and invoicing management00 Ratings6.039 Ratings
    Reporting00 Ratings6.4321 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Creatio and Insightly
    Feature
    Creatio
    -
    Ratings
    Insightly
    7.5
    343 Ratings
    1% below category average
    Forecasting00 Ratings7.092 Ratings
    Pipeline visualization00 Ratings8.0321 Ratings
    Customizable reports00 Ratings7.5307 Ratings
    Customization
    Comparison of Customization features of Creatio and Insightly
    Feature
    Creatio
    -
    Ratings
    Insightly
    6.2
    345 Ratings
    19% below category average
    Custom fields00 Ratings6.5344 Ratings
    Custom objects00 Ratings6.0105 Ratings
    Scripting environment00 Ratings6.86 Ratings
    API for custom integration00 Ratings5.5178 Ratings
    Security
    Comparison of Security features of Creatio and Insightly
    Feature
    Creatio
    -
    Ratings
    Insightly
    8.0
    295 Ratings
    4% below category average
    Single sign-on capability00 Ratings7.8262 Ratings
    Role-based user permissions00 Ratings8.2197 Ratings
    Social CRM
    Comparison of Social CRM features of Creatio and Insightly
    Feature
    Creatio
    -
    Ratings
    Insightly
    7.4
    90 Ratings
    1% above category average
    Social data00 Ratings6.825 Ratings
    Social engagement00 Ratings8.078 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Creatio and Insightly
    Feature
    Creatio
    -
    Ratings
    Insightly
    6.0
    146 Ratings
    20% below category average
    Marketing automation00 Ratings6.9146 Ratings
    Compensation management00 Ratings5.14 Ratings
    Platform
    Comparison of Platform features of Creatio and Insightly
    Feature
    Creatio
    -
    Ratings
    Insightly
    4.8
    310 Ratings
    42% below category average
    Mobile access00 Ratings4.8310 Ratings
    Best Alternatives
    CreatioInsightly
    Small Businesses
    Kintone
    Score7.4 out of 10
    Salesflare
    Score6 out of 10
    Medium-sized Companies
    Quixy
    Score9.9 out of 10
    Zendesk Sell
    Score8.8 out of 10
    Enterprises
    No answers on this topic
    Daylite
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CreatioInsightly
    Likelihood to Recommend
    9.7
    (58 ratings)
    7.1
    (420 ratings)
    Likelihood to Renew
    9.9
    (4 ratings)
    9.2
    (33 ratings)
    Usability
    9.1
    (39 ratings)
    7.4
    (156 ratings)
    Availability
    9.1
    (1 ratings)
    9.0
    (6 ratings)
    Performance
    7.3
    (1 ratings)
    7.9
    (25 ratings)
    Support Rating
    10.0
    (38 ratings)
    8.9
    (34 ratings)
    In-Person Training
    -
    (0 ratings)
    9.1
    (1 ratings)
    Online Training
    8.2
    (1 ratings)
    9.0
    (8 ratings)
    Implementation Rating
    9.6
    (2 ratings)
    8.2
    (26 ratings)
    Configurability
    9.1
    (1 ratings)
    9.9
    (18 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    8.4
    (3 ratings)
    Ease of integration
    9.1
    (1 ratings)
    9.0
    (10 ratings)
    Product Scalability
    8.2
    (1 ratings)
    9.0
    (9 ratings)
    Professional Services
    -
    (0 ratings)
    10.0
    (1 ratings)
    Vendor post-sale
    9.1
    (1 ratings)
    9.1
    (3 ratings)
    Vendor pre-sale
    9.1
    (1 ratings)
    7.8
    (3 ratings)
    User Testimonials
    CreatioInsightly
    Likelihood to Recommend
    Creatio
    Creatio is well suited in following scenarios: Complex Business process modelling and automation, Low code No code development which is best for efficient timelines, customized reporting and dashboarding, seamless integration with other technologies. Scenarios where Creatio is less appropriate: Solutions which require high cutomizations on the frontend side as this can be done by javascript modifications but it increases the load on the page and slows it down.
    Incentivized
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    Unbounce
    If a business has a simple workflow for purchasing a product or service for a customer and they want to keep track of this workflow then Insightly is very useful. The more complex a business operation is then Insightly starts to become difficult to use. I would recommend Insightly for small and medium sized businesses. Large businesses might have issues delegating tasks across many different users in a large company
    Incentivized
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    Pros
    Creatio
    • Creatio's client success team is super. The team is collaborative, solution-oriented, and client-driven. We have weekly meetings with the team. They show up prepared with solutions/ideas to business requests and they are clearly engaged.
    • Creatio's infrastructure team has been critical to our ability to execute our cloud strategy. They have worked with us to set up our testing and production environments within Azure, assisted in testing, and are responsive and flexible to our unique requirements.
    • Creatio has been very flexible to requests for customization. We have taken their low-code out-of-the-box solution and "Ringlerized" it. The benefit for us is an application that meets our niche business needs.
    Read full review
    Unbounce
    • The ability to set up filters to generate lists based on just the categories I am interested in.
    • It's integration with our sales data so we can see customer spending trends across multiple years and seasons.
    • The ability to circle back to previous email correspondence to refresh on past conversations with individual clients.
    Incentivized
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    Cons
    Creatio
    • When we started using Creatio in 2022 the new user interface had just been released and did not include all the features we needed; however, we used a more classic user interface and were still satisfied with the results.
    • The ability to capture a digital signature directly within the application was missing in the base system; however, Creatio connected us with a partner that provided a solution for this specific situation.
    Read full review
    Unbounce
    • Once you are immersed in the platform, for all of its integration kudos, the platform became "intuitive" if that is the right word for it. There was some push back from staff on deployment.
    • The service and support team at Insightly was very responsive, but it seemed as if they had fielded similar complaints, and slower learning curves than we expected.
    • Unfortunately, while all has worked out nicely now and we are very happy with the platform, we had to have additional instruction time for all the staff during onboarding as workflows, dashboards, and pipelines were more time intensive than expected on the demo.
    Incentivized
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    Likelihood to Renew
    Creatio
    We have always used a CRM and Creatio has proven to be much more effective in meeting our needs than our previous provider. Its customizability will allow us to adapt this product as our business may change in the future.
    Incentivized
    Read full review
    Unbounce
    Insightly offers a great product; it's the right fit for our company at this time. We were, however, considering moving to Contactually due to their cost effective automation features. However, they lacked the project management capabilities of Insightly. As our company grows, we would love to stay with Insightly - and if they can nail the automation and add the ability to customize a little bit more, it would be the perfect solution for us. For a larger company with a more involved sales team, you might find the metrics/reporting to be a bit basic. Insightly offers great customer service even to free customers
    Read full review
    Usability
    Creatio
    Because it is so easy to use and navigate through - even the most technophobic people in our company are using it on a regular basis. It is easy to change around and switch through different sections and keep neat and tidy.
    Read full review
    Unbounce
    Some items are not easily accessible as an admin, and the number of available resources is outdated (video from 2017). For basic tasks such as updating prospects or contacts, it is fine. However, when you change the screen size, the system becomes less responsive, with tables often being difficult to read.
    Incentivized
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    Reliability and Availability
    Creatio
    Other than the daily maintenance window where the server may be inaccessible for a few minutes, there have been no issues with accessing our Creatio site. The daily maintenance window is outside normal business hours so it does not affect our Users - just myself when I am looking to implement changes.
    Incentivized
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    Unbounce
    The provider is 100% available, with no downtime, maintenance, or unexpected outages. We have been able to perform solid continuous services for 12 months without any interruptions. We have backups as well, unlike the in-house backup that they keep on their end. I believe they have a very good redundancy and backup infrastructure in case they get any outages.
    Incentivized
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    Performance
    Creatio
    Some Users have reported slow responses from the server at times which seems to be localized. Users are based across four different time zones and the issue is intermittent.
    Incentivized
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    Unbounce
    Pages normally load quickly, but every now and then, as entering updates to fields, it take a while to update. Sometimes even after refreshing the screen, we have to exit and go back in to get the fields or queries to update.
    Incentivized
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    Support Rating
    Creatio
    The people at the Creatio offices world wide are very friendly, patience and always happy to help. I have a huge respect for them, especially the people that were based in the Ukraine. Still in these strange times they always keep the focus on the customer, where we would have totaly understanded it if it was any different. So huge compliments to the whole team, keep up the energy and the good work
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    Unbounce
    We have used Insightly for almost 2 years now. We have always been able to get in touch with support for a variety of reasons and they have never disappointed us. The support staff have always been very understanding. They have assisted with answers to our questions and have provided great tech support. We would highly recommend them.
    Incentivized
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    In-Person Training
    Creatio
    No answers on this topic
    Unbounce
    Well, we didn’t get the chance to do this in-person training but rather one-on-one online training with HR in-house. There were PowerPoints to discuss as well as video instructions on how to use the app, so it was okay. We were able to play around with it during the training or onboarding session.
    Incentivized
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    Online Training
    Creatio
    Most of the roadblocks to learning were not discovered until the users were actually in the system using it on a day to day basis. Our Customer Success Manager has offered to setup additional training sessions as needed to close the gaps in our learning. Some areas which required some additional training are setting up filters, dashboards, and generating reports.
    Incentivized
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    Unbounce
    I've used Insightly's online training &/ or learned as I went. I've found the blogs and online written material helpful. I've also attended a few webinars, which can be useful if you use a J-I-T approach so as not to overwhelm you (or your staff) with functionality that you are using just yet. The fact that it's all available on their website and you can learn at your own pace is invaluable
    Incentivized
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    Implementation Rating
    Creatio
    The project manager for our implementation was great to work with and took the time to understand our business. We felt very comfortable going into the project with a reasonable scope of work to provide us with a functional version of Creatio to meet our needs. Unfortunately, we came across multiple challenges with this partner in their deliverables and timelines. Thankfully Creatio was able to provide support resources to ensure we were able to launch. We have since changed partners for our third-party support.
    Incentivized
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    Unbounce
    did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product did not participate in the implementation of this product
    Incentivized
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    Alternatives Considered
    Creatio
    The user-friendliness of Creatio was a big selling point along with the low-code initiatives, both of which were important to our business. With Salesforce, unlimited wasn't really unlimited. You couldn't deploy an on-site instance and the overall cost of the system far outweighed the ROI. These are all things Creatio offers, out-of-the-box.
    Read full review
    Unbounce
    Insightly is significantly better than Zendesk. It is easy to use, pleasant to look at, and makes sense. However, I don't think Insightly is fair now compared to Salesforce. Insightly can do many of the same things as Salesforce, but I've only started on some of these features. Insightly has excellent potential, and its support team drives me to make it what I believe it can be. For the price, I believe Insightly is worth it.
    Incentivized
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    Contract Terms and Pricing Model
    Creatio
    No answers on this topic
    Unbounce
    I don’t have the exact answers for this, but our accounting or finance department negotiates this. They always handle this kind of stuff and negotiate yearly licenses. Usually, they purchase 10 licenses in bulk and ask for a discount in bulk. Other than that, if there are any issues encountered on the app, they account for that. If it’s broken, that’s also taken into consideration when renewing the contract.
    Incentivized
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    Scalability
    Creatio
    I can see the promise of how it can be customized to other aspects of our business.
    Incentivized
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    Unbounce
    (+) Being able to download my LinkedIn connections was a huge benefit. (+) I use the task function to stay on top of my follow-up activity which is another positive feature. (+) The sorting capabilities also help me pinpoint the contacts that I need to stay on top of. (-) When I add a new lead from an existing organization, I would like the organization's information to automatically populate the fields like address, website, description. I enter all that information manually. (-) My mass mailing experience has been tedious due to the email function being interrupted and crashing due to bad email addresses in some of my records. (-) Many of my leads do not have current email addresses. I wish Insightly offered a tool to help find email addresses. I spend too much time researching to find email addresses.
    Incentivized
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    Professional Services
    Creatio
    No answers on this topic
    Unbounce
    Our Customer Success Manager was great. A real professional and knowledgeable about the features and how they worked with our requirements
    Incentivized
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    Return on Investment
    Creatio
    • We went from manually processing Work Orders into Invoices once a day - representing significant impact to turn around speeds - to submitting automatically in real time, eliminating a great deal of human transcription errors and freeing up a great deal of operations time
    • Custom Implementation automation in Creatio has eliminated 4-6 hours of configuration work per sale in comparison to our old manual methods
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    Unbounce
    • Positive Impact>Visibility is critical when it comes to taking proactive measures within the organization. The Insightly Tool has helped use with that which minimizes costs when it comes to rework. We can proactively plan for upcoming growth and identify areas of improvement.
    Incentivized
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    ScreenShots

    Creatio Screenshots

    Product screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshotProduct screenshot

    Insightly Screenshots

    Screenshot of Insightly's lead status and activity tracking, available so that nothing falls through the cracks.Screenshot of the reporting feature, which provides insight into sales and productivity performance.Screenshot of the Insightly Opportunities dashboard.Screenshot of Insightly on mobile.Product screenshotProduct screenshot