Copper vs. LeadSquared

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Copper
Score 5.0 out of 10
N/A
Copper is a customer relationship management (CRM) built as an integration into Google Apps.
$12
per month per user
LeadSquared
Score 7.4 out of 10
N/A
LeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.
$25
per month per user
Pricing
CopperLeadSquared
Editions & Modules
Starter - Paid Annually
$9.00
per month per user
Basic - Paid Annually
$23.00
per month per user
Professional - Paid Annually
$59.00
per month per user
Business - Paid Annually
$99.00
per month per user
Sales Pro
$25
per month per user
Sales Super
$50
per month per user
Marketing Pro
$1067
per account
Marketing Super
$1779
per account
Offerings
Pricing Offerings
CopperLeadSquared
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup fee$100 Per Account
Additional DetailsUp to 15% discount for annual pricing.Additional add-ons and modules available for expanded functionality. Special pricing for startups.
More Pricing Information
Community Pulse
CopperLeadSquared
Features
CopperLeadSquared
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Copper
3.1
20 Ratings
85% below category average
LeadSquared
-
Ratings
Customer data management / contact management6.020 Ratings00 Ratings
Workflow management1.019 Ratings00 Ratings
Territory management5.04 Ratings00 Ratings
Opportunity management6.019 Ratings00 Ratings
Integration with email client (e.g., Outlook or Gmail)1.020 Ratings00 Ratings
Contract management5.29 Ratings00 Ratings
Quote & order management2.07 Ratings00 Ratings
Interaction tracking1.019 Ratings00 Ratings
Channel / partner relationship management1.07 Ratings00 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Copper
1.4
10 Ratings
137% below category average
LeadSquared
-
Ratings
Case management1.29 Ratings00 Ratings
Call center management1.55 Ratings00 Ratings
Help desk management1.67 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Copper
2.4
16 Ratings
104% below category average
LeadSquared
-
Ratings
Lead management3.416 Ratings00 Ratings
Email marketing1.49 Ratings00 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Copper
1.9
20 Ratings
120% below category average
LeadSquared
-
Ratings
Task management2.020 Ratings00 Ratings
Billing and invoicing management1.75 Ratings00 Ratings
Reporting2.018 Ratings00 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Copper
3.3
19 Ratings
79% below category average
LeadSquared
-
Ratings
Forecasting3.016 Ratings00 Ratings
Pipeline visualization4.019 Ratings00 Ratings
Customizable reports3.017 Ratings00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Copper
3.6
20 Ratings
70% below category average
LeadSquared
-
Ratings
Custom fields3.020 Ratings00 Ratings
Custom objects3.412 Ratings00 Ratings
Scripting environment4.13 Ratings00 Ratings
API for custom integration4.010 Ratings00 Ratings
Security
Comparison of Security features of Product A and Product B
Copper
6.9
15 Ratings
19% below category average
LeadSquared
-
Ratings
Single sign-on capability8.712 Ratings00 Ratings
Role-based user permissions5.014 Ratings00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Copper
2.0
12 Ratings
114% below category average
LeadSquared
-
Ratings
Social data2.012 Ratings00 Ratings
Social engagement2.07 Ratings00 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Copper
2.0
13 Ratings
114% below category average
LeadSquared
-
Ratings
Marketing automation3.013 Ratings00 Ratings
Compensation management1.01 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Copper
7.9
17 Ratings
7% above category average
LeadSquared
-
Ratings
Mobile access7.917 Ratings00 Ratings
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Copper
-
Ratings
LeadSquared
7.4
39 Ratings
11% below category average
WYSIWYG email editor00 Ratings7.035 Ratings
Dynamic content00 Ratings7.027 Ratings
Landing pages00 Ratings5.832 Ratings
A/B testing00 Ratings8.110 Ratings
Mobile optimization00 Ratings6.033 Ratings
Email deliverability reporting00 Ratings5.039 Ratings
List management00 Ratings9.038 Ratings
Triggered drip sequences00 Ratings10.024 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Copper
-
Ratings
LeadSquared
8.5
40 Ratings
3% above category average
Lead nurturing automation00 Ratings10.038 Ratings
Lead scoring and grading00 Ratings9.039 Ratings
Data quality management00 Ratings5.116 Ratings
Automated sales alerts and tasks00 Ratings10.036 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Copper
-
Ratings
LeadSquared
4.1
25 Ratings
52% below category average
Calendaring00 Ratings2.114 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Copper
-
Ratings
LeadSquared
6.0
39 Ratings
14% below category average
Dashboards00 Ratings6.039 Ratings
Standard reports00 Ratings8.039 Ratings
Custom reports00 Ratings4.033 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Copper
-
Ratings
LeadSquared
9.0
35 Ratings
9% above category average
API00 Ratings10.031 Ratings
Role-based workflow & approvals00 Ratings8.030 Ratings
Customizability00 Ratings10.035 Ratings
Best Alternatives
CopperLeadSquared
Small Businesses
Salesmate
Salesmate
Score 9.9 out of 10
Salesmate
Salesmate
Score 9.9 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.7 out of 10
LocaliQ
LocaliQ
Score 9.0 out of 10
Enterprises
Creatio
Creatio
Score 9.7 out of 10
Agile CRM
Agile CRM
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CopperLeadSquared
Likelihood to Recommend
5.0
(21 ratings)
7.0
(41 ratings)
Likelihood to Renew
-
(0 ratings)
8.8
(9 ratings)
Usability
5.0
(12 ratings)
9.0
(4 ratings)
Support Rating
1.9
(11 ratings)
9.8
(4 ratings)
User Testimonials
CopperLeadSquared
Likelihood to Recommend
Copper
Copper has helped me extensively keep track of not only my own but my company's workflow. With so many projects and quotes to track, it has become essential to keep me on task and not miss any of our goals. It has been a perfect fit with our specific workflow, but I don't think it has the customizability just yet to be a perfect fit for every company out there.
Read full review
LeadSquared
1. Very suitable for an omnichannel business, as it can capture both online and offline lead sources and allows for follow ups. 2. Very suitable for call centers as lead and call tracking can be done very easily using LeadSquared. 3. Not very suitable for on field sales. Even though the mobile app does facilitate portability, the overall experience does not come close to the desktop version which is not feasible for an on field sales representative to use.
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Pros
Copper
  • I think the Opportunities Pipeline is probably the best feature of the CRM. The versatility of it allows for pipelines to be made for not only sales but myriad of other ways.
  • Copper's commitment to customer satisfaction is pretty spectacular. Many CRMs aren't as dedicated to this and provide their customers with simple how to articles that fall short of being an actual help.
  • Copper's ability to sync with Google is an undersold perk. If a company relies on the Google workspace, Copper is an amazing tool to work alongside with Google.
Read full review
LeadSquared
  • Call history is recorded like dialed calls, connected calls, total talktime in a daily, weekly, monthly, yearly, and on a custom basis.
  • The activity history of both customers, and employees are shown clearly, which help us a lot in understanding the interest of the customer, and their communication history with the organization.
  • Daily attendance history and man-days management can be done.
  • Sales performance and their values are mapped clearly.
Read full review
Cons
Copper
  • Window change: for mobile - when you tap on a card from a pipeline it takes you to the lead’s basic info. I wish it would immediately just open all activities so I can quick see notes
  • I usually use Copper on the go. When you open the Copper app, it immediately opens a collab window. I wish it had some sort of easy dashboard….plus a notes area. I open Copper on mobile to quickly search for someone’s name or to take quick notes from a sales meeting
Read full review
LeadSquared
  • LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it.
  • Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this.
  • LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them.
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Likelihood to Renew
Copper
No answers on this topic
LeadSquared
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
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Usability
Copper
I would rate Copper overall usability as a 10. It is easy to use. I am not extremely computer friendly so I needed to find something that would fit what I can do. Copper definitely fit the bill. I would highly recommend it to anyone of any level of computer knowledge.
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LeadSquared
Having talked about all other things in detail in my previous responses, this question I feel is redundant but then I will highlight the points again - Easy to Use - Flexible - Robust System - Ever-evolving - Support & Service - Integrations with third party tools & technologies - LMS - Data Management & Reports - Landing Page Options
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Support Rating
Copper
There have been a few times when I contacted the "help desk" or "support team" and they just told me to watch a video or join a seminar to learn what I am looking to do. I would have expected someone to take a few minutes and literally walk me through the steps one by one until either I figured it out or accomplished the goal of my request.
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LeadSquared
Great to work with and also Easy to work with Do not just listen to the problem but provide upfront solutions Always available and are ready to support on holidays Considerate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can ask Always available to help with the internal tasks as well like creating automations, drip creations etc
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Alternatives Considered
Copper
The software is designed to mimic the look of Google products. This makes it easy to use for people already familiar with Google products. It syncs with G Suite apps like Google Contacts and Google Calendar, and it is directly accessible from Gmail. It appears as a sidebar within Gmail and can be hidden if needed.
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LeadSquared
I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
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Return on Investment
Copper
  • Copper has simplified our CRM and makes it easy for the sales team to keep track of leads and opportunities.
  • Copper has allowed us to save money as it is a fairly competitively priced platform.
  • Copper has simplified our workflow, allowing us to work more efficiently and save time from tedious data entry.
Read full review
LeadSquared
  • Leads Management has become very easy.
  • Automated Lead Nurturing helps reduce a lot of manual work.
  • A lot of our time goes into creating custom reports. Making the reporting feature more flexible and robust will help in saving a lot of time and energy.
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ScreenShots

LeadSquared Screenshots

Screenshot of Lead CaptureScreenshot of Lead DistributionScreenshot of Lead NurturingScreenshot of Sales AutomationScreenshot of Sales TrackingScreenshot of Workflow Automation