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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Contentsquare

    Score6.9 out of 10
    N/AContentsquare is a digital experience analytics cloud designed to help companies understand hidden customer behaviors, and use those insights to drive more successful experiences. It includes functionality from the former Clicktale heatmap, session recording, and A/B testing tool and now boasts a suite of customer journey analytic capabilities.N/A

    OptinMonster

    Score9.9 out of 10
    N/AOptinMonster is an ecommerce popup builder and conversion tool from Wordpress plugin specialist Awesome Motive headquartered in Florida.

    $7

    per month (billed annually)

    Pricing
    ContentsquareOptinMonster
    Editions & Modules
    No answers on this topic
    Basic
    $7
    per month billed annually
    Plus
    $19
    per month billed annually
    Pro
    $29
    per month billed annually
    Growth
    $49
    per month billed annually
    Offerings
    Pricing Offerings
    ContentsquareOptinMonster
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    ContentsquareOptinMonster
    Mobile Capabilities
    Comparison of Mobile Capabilities features of Contentsquare and OptinMonster
    Feature
    Contentsquare
    8.0
    1 Ratings
    5% above category average
    OptinMonster
    -
    Ratings
    Responsive Design for Web Access8.01 Ratings00 Ratings
    Mobile Application8.01 Ratings00 Ratings
    Dashboard / Report / Visualization Interactivity on Mobile8.01 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of Contentsquare and OptinMonster
    Feature
    Contentsquare
    9.7
    1 Ratings
    3% above category average
    OptinMonster
    -
    Ratings
    Heatmap tool8.01 Ratings00 Ratings
    Click analytics10.01 Ratings00 Ratings
    Scroll maps10.01 Ratings00 Ratings
    Conversion tracking10.01 Ratings00 Ratings
    Goal tracking10.01 Ratings00 Ratings
    Session Recording and Replay10.01 Ratings00 Ratings
    User Segmentation10.01 Ratings00 Ratings
    Best Alternatives
    ContentsquareOptinMonster
    Small Businesses
    Fullstory
    Score9.1 out of 10
    Thrive Leads
    Score9.4 out of 10
    Medium-sized Companies
    Quantum Metric
    Score8 out of 10
    No answers on this topic
    Enterprises
    Glassbox
    Score8 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ContentsquareOptinMonster
    Likelihood to Recommend
    7.0
    (14 ratings)
    9.3
    (2 ratings)
    Likelihood to Renew
    7.5
    (11 ratings)
    -
    (0 ratings)
    Usability
    7.0
    (1 ratings)
    10.0
    (1 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (2 ratings)
    User Testimonials
    ContentsquareOptinMonster
    Likelihood to Recommend
    Contentsquare
    ContentSquare [(Clicktale)] is best suited to deep dive understanding of how web users truly consume your web pages. For example, when a traditional analytics software informs you on exit rates, ContentSquare [(Clicktale)] helps you to understand if users left without interacting with their last page or if they in fact spent time reading, scrolling, clicking it.
    Incentivized
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    Awesome Motive
    OptinMonster is a perfect tool for companies that want to convert website visitors that leave without providing any information. Having more email addresses gives you more prospects to sell your products and services. You can use OptinMonster campaigns to generate leads on blog pages that normally lack a call to action, or use them to capture abandoning visitors on important product or service pages. It is generally a pop-up software, so it can't necessarily replace any plugin or software that handles web forms.
    Incentivized
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    Pros
    Contentsquare
    • Heat Maps - we used and liked CrazyEgg in the past, and it was a cheaper tool that was easy to use. ClickTale gives us additional capabilities with better data about scroll reach, mouse movements, clicks and a summary report that shows what parts of our pages are getting attention. A product manager asked us yesterday for insights on how his product page was performing, and we were easily able to send him the reports in the heat map section.
    • Visitor recordings - We get good data on our website using analytics tools like GA, HubSpot and ClickTale, but it is very helpful to watch actual visitor recordings for certain visitor segments. If we add a new page or new feature to our website and notice a trend, we can easily drill down and watch visitors and see how they are interacting with the page.
    • Conversion funnels - We do a lot of our analysis in Google Analytics and you can set up conversion funnels in GA if you know how to do it. The problem is you can't segment the data and the aggregated data is not as helpful. ClickTale makes it very simple to do conversion funnels, and you can segment them with just a few clicks.
    Read full review
    Awesome Motive
    • Lots of pre-designed campaigns to choose from that are fully customizable.
    • Customizable CSS for each campaign is built in.
    Incentivized
    Read full review
    Cons
    Contentsquare
    • It's a bit difficult to navigate form heatmaps of one page on my sites to those of another.
    • It would be useful to have data on what percentage of clicks for each link are bounces. If this is available already, it is not very easy to find.
    • I have slight doubts about the accuracy of ClickTale's data based on some industry related articles I've read (i.e. http://redant.com.au/tool-reviews/clicktale-review-technology/). For the most part I feel like the data I'm getting is accurate, because it roughly corresponds to what I'm able to see on Google Analytics. It would be nice to see ClickTale address some of these issues.
    Read full review
    Awesome Motive
    • Analytics is probably the area for the biggest improvement. Other than showing how the number of visitors, number of conversions, and conversion rate, there isn't much else to the native analytics. It would be nice to see campaign metrics side by side. Otherwise, you have to view one campaign at a time. In the history of conversions graph, it doesn't overlay website traffic or show how the conversion rate has changed over time.
    • The only other area that may use improvement is their capable integrations. There are a few that are not provided, such as Kartra and Salesforce.
    Incentivized
    Read full review
    Likelihood to Renew
    Contentsquare
    At my former company I was able to upgrade our initial subscription level from bronze to gold without any problems after the first year. Unfortunately, the company I am presently with doesn't have a Clicktale subscription. I would have absolutely no hesitation in strongly recommending Clicktale to my current company if I ever get even a remote chance to do so. Clicktale is used in some of the statistics I use on my resume in an effort to quantify my results as a certified usability analyst. Clicktale has made a significant difference in my value to any team I work with.
    Read full review
    Awesome Motive
    No answers on this topic
    Usability
    Contentsquare
    I had some issues interacting with viewing recordings of a specific page by many users but my impression was that this was going to be fixed.
    Read full review
    Awesome Motive
    It is very well designed from both a UI and UX perspective. I've never been lost in the tool and building your rule sets is very easy—you'll have no problem hitting your target.
    Incentivized
    Read full review
    Support Rating
    Contentsquare
    No answers on this topic
    Awesome Motive
    They are very responsive and helpful and courteous. They solve issues quickly. Aside from their tech support staff, they have a great knowledge base and OptinMonster University which has plenty of content about how to use OptinMonster to its full potential and learn digital marketing strategies and tactics. A complete package for sure.
    Incentivized
    Read full review
    Alternatives Considered
    Contentsquare
    ClickTale is now a step ahead of the competition since it delivers insights based on pre-defined business KPIs and customer journeys that we have set up. We can also segment our traffic and easily sift through the many recordings finding the ones that match our lookup criteria. This paired with a good and reliable PII masking helps us with insight collection and drive business decisions which other solutions don't have. The new non-Flash interface is clean and simple to use and has all the functionalities centralized.
    Incentivized
    Read full review
    Awesome Motive
    We used to be Justuno customers but their editor kept overwriting a small bit of HTML that we needed written in a certain way to work with a plugin on our site. I contacted their support team who tried their best to help, but their tool just couldn't make it work. When I asked OptinMonster support if my code could be used as-is they confidently said yes. We haven't looked back!
    Incentivized
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    Return on Investment
    Contentsquare
    • Rarely was actionable insight taken from the ClickTale tool that resulted in a better user experience on our website. We made small changes on different aspects of our webpages that typically did not show an improvement over the previous versions.
    • The dedicated time and resources in the ClickTale tool did not justify the investment. The heat maps can be helpful but they are based on mouse clicks (Google Analytics can help with that). Watching recordings can get time consuming and don't always provide enough data for an actionable takeaway.
    • If you take the approach of identifying a potential problem on your website first, then using the ClickTale tool to dig deeper in the issue, you might find the tool helpful. However, make sure you gather enough data on the potential issue before making changes to your site (and monitor the changes afterward).
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    Awesome Motive
    • For several clients that we have implemented OptinMonster for, we have had a significant increase in leads, which keeps our clients happy and we retain the business.
    • Campaigns are quick to set up, so it saves us significant time versus having to go to a web developer to build pop-ups or web forms. We can add something that goes "on top" of the website and turn it on and off with ease or change display rules to adjust how we want to use it.
    Incentivized
    Read full review
    ScreenShots