Contently is a SaaS content marketing platform from the company of the same name headquartered in New York, containing features a collaboration space, calendar, and workflow controls, engagement metrics, and rapid access to a high volume of original content from freelance creative talent, researchers, and journalists.
Contently has received approximately $12.3 million in funding since its founding in 2010.
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Curata
Score 8.0 out of 10
N/A
Curata's content marketing platform (Curata CMP) enables more efficient content creation with greater impact on pipeline. According to the vendor, this solution enables users to:
Analyze marketing and sales pipeline impact: Instantly access content metrics such as leads generated/touched and sales opportunities generated/touched by gated, un-gated and off-site content. Streamline content production: An easy to use editorial calendar to keep your team on the same page and…
$699
per Instance (no seat limits)
Pricing
Contently
Curata
Editions & Modules
No answers on this topic
Curata Software
$699
per Instance (no seat limits)
Offerings
Pricing Offerings
Contently
Curata
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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We have 2 solutions:
- Curata CCS content curation software
- Curata CMP content marketing platform (e.g., editorial calendar, analytics engine)
More Pricing Information
Community Pulse
Contently
Curata
Features
Contently
Curata
Content Creation
Comparison of Content Creation features of Product A and Product B
Contently
9.6
Ratings
18% above category average
Curata
8.3
Ratings
3% above category average
Ideation
10.00 Ratings
8.00 Ratings
Approval workflows
9.50 Ratings
8.00 Ratings
Content collaboration
10.00 Ratings
9.00 Ratings
Content calendar
8.50 Ratings
8.00 Ratings
Network for content licensing/production
10.00 Ratings
00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
Contently
9.6
Ratings
17% above category average
Curata
8.0
Ratings
1% below category average
Content hub
10.00 Ratings
8.00 Ratings
Forms / Gated content
9.00 Ratings
00 Ratings
Embedded CTAs
10.00 Ratings
8.00 Ratings
Content distribution
9.50 Ratings
8.00 Ratings
Content promotion
10.00 Ratings
8.00 Ratings
Content automation
9.00 Ratings
8.00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together. I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
I liked Curata, but it depends on the use case of how it will be used as to how effective it is for someone. If you are trying to curate content it works great. Had I not been so put off by the issue mentioned earlier I would have given more effort to learn the CMS, so I am not sure how effective it really is.
Consolidating my work in one place to make my work life easier
Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.
There are only two layouts you can choose from. I wish there were a few more choices for this, as the options are simple, but lacking.
Sometimes when I paste a link, it doesn't pull the correct picture or description from the page. It has pulled weird things I've never seen before and I have to go back in and manually fix them.
The option to purchase a domain without the .contently at the end?
For all of the features we loved when we signed on like the microsite and search capabilities and also their customer service, we will very likely renew with Curata. We also really like the evolution we have seen of the solution, just recently a new integration with Marketo (also a vendor of ours) was announced which will be very beneficial to us in optimizing our email newsletters
I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of hope. As previously mentioned, where I think Contently does well is by giving you an online portfolio, additional resources like a blog for learning, and a rates database for publications.
We closely considered Rallyverse before deciding on Curata. Rallyverse had superior social sharing capabilities, but Curata's microsite and email newsletter features plus the infinite content source and feed search capabilities far outweighed what Rallyverse has to offer at this time. We are very happy with our decision
Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
The amount of time Contently has saved our internal creative writing staff has more than paid for itself!