Contentful vs. Magnolia

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Contentful
Score 6.5 out of 10
N/A
Contentful is a cloud based CMS solution that provides the ability to manage content across multiple platforms.The editing interface allows for managing content interactively and provides developers the ability to deliver the content with the programming language and template framework of their choice.
$0
Magnolia
Score 8.1 out of 10
Mid-Size Companies (51-1,000 employees)
Founded in Switzerland in 1997, Magnolia is a CMS used to build composable digital experiences. Magnolia helps create fully integrated customer experiences and speeds up digital delivery of content. Magnolia boasts 480 enterprise customers, thousands of Community Edition deployments, and more than 200 certified Magnolia Partners around the world. They further state that their enterprise customers include Sanofi, Generali, the Atlassian, The New York Times, Harley Davidson, and Union…
$3,500
per month
Pricing
ContentfulMagnolia
Editions & Modules
Lite
$300
per month
Community
Free
Enterprise
Custom
DX Core
$3500
per month
DX Cloud
$6000
per month
Offerings
Pricing Offerings
ContentfulMagnolia
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
ContentfulMagnolia
Considered Both Products
Contentful

No answer on this topic

Magnolia
Chose Magnolia
We were looking at Contentful and Magnolia. But Magnolia price-wise as well and implementation wise was easier when we migrated to AWS.
Chose Magnolia
Magnolia is not as costly as other enterprise grade platforms and is easier to deploy, more reliable and less resource hungry. It's often also easier to use and certainly easier to use than it's Open Source counterparts. It also manages content in a much more structured manner …
Chose Magnolia
Similar to how one might choose a specific programming language to solve a specific problem, Magnolia has its place among the rest, depending on the use case. While it does not have the most pleasant user experience compared to others, its customization options are streets …
Chose Magnolia
Magnolia has an automatic, and speedy social media publication extension, which spread content to all social sites. Also, the insertion of extensions and plugins is more effective when on Magnolia against the opponents. Magnolia admits and adopts diversity, hence, it is a …
Chose Magnolia
Magnolia is competitively priced while offering better features and a great UI.
Chose Magnolia
Magnolia was the product of choice from the wider business group when it was implemented a number of years ago. In general, it stacks up fairly well against the other products, although there could be a slightly easier interface when creating pages. Workflows are one area which …
Chose Magnolia
Magnolia is the most flexible, with the best ease of use in all cases. It just has the best of both worlds. It is significantly more than just a CMS. And you have a good foundation for building up your platform without losing possibilities to change parts in the future.
Features
ContentfulMagnolia
Security
Comparison of Security features of Product A and Product B
Contentful
7.3
8 Ratings
10% below category average
Magnolia
8.0
70 Ratings
1% below category average
Role-based user permissions7.38 Ratings8.070 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Contentful
8.0
9 Ratings
5% above category average
Magnolia
8.1
69 Ratings
6% above category average
API8.38 Ratings8.562 Ratings
Internationalization / multi-language7.76 Ratings7.662 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Contentful
7.7
10 Ratings
0% below category average
Magnolia
8.0
75 Ratings
4% above category average
WYSIWYG editor7.34 Ratings8.566 Ratings
Code quality / cleanliness8.56 Ratings8.466 Ratings
Admin section8.08 Ratings8.071 Ratings
Page templates7.64 Ratings8.973 Ratings
Library of website themes7.52 Ratings7.01 Ratings
Mobile optimization / responsive design7.75 Ratings8.564 Ratings
Publishing workflow8.09 Ratings7.574 Ratings
Form generator7.01 Ratings6.959 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Contentful
8.0
9 Ratings
8% above category average
Magnolia
7.5
70 Ratings
2% above category average
Content taxonomy8.08 Ratings7.664 Ratings
SEO support7.07 Ratings7.264 Ratings
Bulk management7.75 Ratings7.758 Ratings
Availability / breadth of extensions8.56 Ratings8.063 Ratings
Community / comment management9.01 Ratings6.952 Ratings
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ContentfulMagnolia
Small Businesses
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ManageWP
Score 10.0 out of 10
ManageWP
ManageWP
Score 10.0 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Enterprises
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
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Score 9.0 out of 10
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User Ratings
ContentfulMagnolia
Likelihood to Recommend
8.3
(10 ratings)
8.1
(79 ratings)
Likelihood to Renew
-
(0 ratings)
8.1
(9 ratings)
Usability
-
(0 ratings)
8.0
(69 ratings)
Performance
-
(0 ratings)
8.5
(68 ratings)
Support Rating
-
(0 ratings)
9.1
(3 ratings)
Online Training
-
(0 ratings)
8.2
(1 ratings)
User Testimonials
ContentfulMagnolia
Likelihood to Recommend
Contentful
Contentful is well suited for folks who want a simple, clean, easy-to-use interface for a JAVASCRIPT website. If you do not want a javascript website you should look [elsewhere].
Read full review
Magnolia
Magnolia is a very capable DXP, that provides client with lots of flexibility in composing its own stack. While the core of the platform is a content management system, the open architecture of Magnolia DXP allows it to connect to any platform, allowing client to extend the capabilities. One scenario would be a centralized content hub - where through a single platform, content authors can choose which channel to distribute what content. For example, long form content for consumers viewing on a laptop, short form content for those using a mobile browser. This allow the client to personalized the experience based on channels. Another scenarios would be leveraging on GenAI - using Magnolia's built-in connector to ChatGPT. If that is not the service that one desire, you can always connect to another AI service such as Google Gemini. With GenAI, connected, content author can use AI as co-pilot to help them scale up their content production.
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Pros
Contentful
  • Clean, modern interface (not clunky and outdated, like WordPress)
  • High degree of flexibility (I can structure data any way my clients need)
  • Enables headless frontend (i.e. I can build any frontend I want without having to change my CMS)
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Magnolia
  • Speed of development - time to delivery from zero to MVP was excellent
  • Ease of use - the authoring experience is very easy to build and train
  • PAAS/SAAS - the managed service platform removed the traditional overhead of running in-house technologies, meaning we could focus on value add, with less time spent keeping the lights on.
Read full review
Cons
Contentful
  • The new Contentful "branches" feature looked promising (it appears to mirror a git-like repository) but it requires the CLI, which isn't necessarily practical for teams that aren't current CLI users. It would be nice if the management of this feature were available via the UI (without that it causes more confusion than anything).
  • The Contentful data modeling method makes for a bit of an awkward SDK developer experience in some strongly typed languages like Java. Most things that you might need can be accomplished, but it feels like the experience could be smoother.
  • It would be nice if there were a way to migrate data between spaces (e.g. from your staging space to production).
Read full review
Magnolia
  • The documentation provides samples that are often out of context, and difficult to know where the provided example code should be implemented. More tutorials providing the full project or step-by-step instructions on how to implement subject material would help greatly. Baeldung is a resource I would consider the gold standard in how this is done in other spaces.
  • The use of JCR and Nodes makes object serialization/deserialization painful. Jackson compatibility or similar would be a welcome enhancement to the developer experience. Maybe leveraging code-gen from light modules to build model classes when possible could help accomplish this.
  • Modifying the home layout from light modules is frustrating. It seems that any configuration overrides made merge with the default rather than overwriting, which makes for a difficult combination of guess-and-check while referencing the documentation to see what should be in each row/column when making changes.
  • Including "mark all as read" or "delete all" in the notifications app would be a great quality of life improvement. It seems that by default, users have to individually select messages and operate them.
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Likelihood to Renew
Contentful
No answers on this topic
Magnolia
We have invested a lot of time and energy into tailoring a solution that works for the company.
We think the new features in v6.2 will help us get to the next level
We also don't have the resources to rebuild a website platform from scratch even if we wanted to
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Usability
Contentful
No answers on this topic
Magnolia
We've shown it to a number of users both clients and our own team and despite initial apprehensions, they "get it" very quickly. It's intuitive and friendly and quick to perform daily tasks. We once had a client tell us "Using Magnolia makes me smile" which says it all for us.
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Performance
Contentful
No answers on this topic
Magnolia
I gave [it] 7/10 only because of the loading time of pages. Otherwise, I think it deserves an 8. Normally this is not an issue per [se] but considering the rating matrix and as I have been asked to honestly write about it. Yes, the page loading times could be improved.
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Support Rating
Contentful
No answers on this topic
Magnolia
You always get an answer based on your SLA. But you always get a solution. That's the successfactor in this case. To often i was frustrated about people in a company without even a clue what there product is about or how to solve a problem. Magnolia's Support Team does a very good job and try to help you in most of the cases
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Alternatives Considered
Contentful
Easy to use and much more organized as a single platform versus multi. The layout is clean and easy to read and we don’t have to worry about certain users safe guarding data or content then losing it when they leave the company. It’s a one stop shop for imagery
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Magnolia
I've used several CMSs like AEM and EpiServer, and comparatively, they all excel at different things. Magnolia is the best to develop for/against. Episerver has the best/most fluid UI in terms of content editing, and the overall admin experience AEM is just all around sucks.
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Return on Investment
Contentful
  • There was no negative impact as such.
  • Positive impact is increase in sales.
  • More work is delivered due to reusability and other features within a time and less manual effort.
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Magnolia
  • Magnolia has brought about positive impacts. For instance, we need not outsource web design and marketing services because thanks to this software, we can handle most work inhouse
  • The software is affordable with no compromises on capabilities and therefore it is gives us value for money.
  • The templates makes the whole process easy
Read full review
ScreenShots

Contentful Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of

Magnolia Screenshots

Screenshot of the Magnolia App Launcher, used to switch between workspaces and manage pagesScreenshot of the customer experience. This brings together content and audiovisual digital assets to form more compelling digital experiences.Screenshot of global search that brings relevant content, no matter where it resides.Screenshot of customizing the ecommerce experience.Screenshot of Magnolia Orchestratem where users can manage and track campaignsScreenshot of the WYSIWYG page editor