ClickSend vs. Localytics

ClickSend supports live chats, where instant messaging is done for both formal or informal discussions. Besides, proper management of tasks, from the simplified ones to the complex ones, and every player is well assigned. The option of bar code in this application ensures there is the automation of many tasks and reduces paperwork.

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For the price and the features available, Localytics is one of the best options. It is more robust in areas that we don't need it to be and overall there could be simpler flows for sending push notifications or performing actions that you need to do every week. Also, the data it sends back on how push notifications perform is basically useless. There needs to be more explanation on the impact notifications have on users. The data would always say that notifications drove less engagement but we would see engagement go up every time we sent a notification.

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• You can add list of users just by uploading numbers CSV or by uploading detailed CSV.
• You can generate quick campaigns just like in email, save templates with URLs, send immediately, or schedule for a certain date and hour. They have analytics, shared, and private numbers. I like that it is super straightforward.
• You can make automated campaings that will be sent every time a new user joins a list. This you can do with 3rd-party integrations such as your own app or Zapier since ClickSend already has this integration.
• Super cheap and it's what I like most. You pay for SMS in bulk with really competitive prices. Most SMS companies want to charge by the number of users, and when you have 32,000 active users or +130,000 users it just becomes expensive so ClickSend is the SMS solution.
• In general, using ClickSend is quick and the learning curve for new users is flat since it's almost the same as an email marketing tool just for SMS and compressed.

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• Great web interface which provides a couple of levels of pivoting and filtering of data
• Straight-forward integration for simpler use cases
• Access to raw data through S3 for use in your own data pipeline

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• At times, the length of the text can feel quite short to keep it under a certain price.
• Links sent through ClickSend are often marked as spam.

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• The biggest thing I would like to see with Localytics is the capability for more correlations. The limited amount of correlations available does restrict the type of analyses that could be done with the data.
• An easier interface to move data into Microsoft Excel would be very useful, rather than creating annoying workarounds.
• More/better automatically scheduled reporting, as well as an Excel plug-in to access the data rather than being restricted to the Localytics interface.

There is a lot of competition. I would renew if there isn't anything more exceptional that would justify the re-coding and implementation load costs

In general, support is good. Actually they usually write to you about things like when you upload your first contacts, send your first campaign, or when you forget to put the opt-out option. Of course, they are automated emails but it happens that if you reply to one of them a real support agent will attend to your case. If you have any doubt you can write directly to support by email. I'm not sure if they are using Zendesk or any other kind of program but they usually answer in less than 2 hours. Still, the option of an actual real-time chat is missing.

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It would take several weeks to hear back from the billing team. It took 3 months to resolve an invoice last year. Their technical support is very responsive. I would typically get a response in under 24 hrs.

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ClickSend is okay but limited in functionality as compared to HighLevel. HighLevel has more functionality and it is at a reasonable price point everyone. Apart from that support are the same for most platform and it is really great to have something that is easy to start using. Most important decision that someone have to make is what they want in these software.

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We have not used other products but are going to start exploring making a switch to a new platform.

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• The ROI is time. More time focused, less time distracted with a mobile device.
• Early days, however the customer survey and marketing campaigns will hopefully yield results.
• Customer adherence to appointments and/or rescheduling for missed appointments has drastically increased with the use of reminder and follow-up SMS options that normally wouldn't be used as often on a mobile device.

• Was our first provider of user-level event data
• Allows for many users to easily answer their own questions before making requests of the data team
• Raw data dumps gave the data team the ability to provide more in-depth analyses.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info