TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cision PRWeb

    Score3.4 out of 10
    N/ACision PRWeb aims to impact customer behavior by providing efficient communication tools to continuously engage with target audiences across multiple online channels including search, social media and with industry-specific partner websites, bloggers and influencers.

    $99

    per news release

    Pricing
    Cision PRWeb
    Editions & Modules
    Basic
    $99
    per news release
    Standard
    $205
    per news release
    Advanced
    $305
    per news release
    Premium
    $405
    per news release
    Offerings
    Pricing Offerings
    Cision PRWeb
    Free Trial
    No
    Free/Freemium Version
    No
    Premium Consulting/Integration Services
    No
    Entry-level Setup FeeNo setup fee
    Additional Details—
    More Pricing Information
    Community Pulse
    Cision PRWeb
    Considered Both Products
    Cision
    Chose Cision PRWeb
    Better overall network and experience with Cision PR Web. The attention to the local media and their willingness to update the database on our request is what gave us the level of trust that we had in Cision PRWeb.
    Incentivized
    Chose Cision PRWeb
    We found Cision PR Web to be a bit more user-friendly and we like that it allows you to upload photos.
    Incentivized
    Chose Cision PRWeb
    To be honest, there weren't that many options for media tracking and media databases. Cision was one of the biggest platforms and we got into a groove working with them.
    Incentivized
    Chose Cision PRWeb
    It is not an "either-or" situation. If a company really wants to put a release out on the wire, one service might be better suited for it than the other. For when a company wants to target certain countries or vertical markets (e.g. Latin America), PR Newswire would be the …
    Incentivized
    Chose Cision PRWeb
    As a whole Cision aligns with our business needs much better than the other platforms. Their media database is more robust and user-friendly. It has allowed or organization to better scale our media outreach.
    Incentivized
    Chose Cision PRWeb
    We aren't using any other products similar to PRWEB, besides local media when we can attain it.
    Incentivized
    Chose Cision PRWeb
    I've used all these services. Which one to choose depends on the situation. It's good to have knowledge of all the options. Of course, there are many other services as well, and even free services that a very small business or nonprofit can use that do similar things.

    I find …
    Incentivized
    Chose Cision PRWeb
    I think you have to do what's best for your business needs. I know there are free news distributors but I'm not sure how good they are. There are also ones that are most expensive than PRWeb. If you primarily do business in the US then give PRWeb a try but if you have a lot of …
    Incentivized
    Chose Cision PRWeb
    PRWeb stood out against all of their other competitors because their staff was much more willing to answer questions I had about their product.
    Incentivized
    Key User Insights
    Would buy again
    67%
    Would buy again
    4 Answers
    Delivers good value for the price
    80%
    Delivers good value for the price
    4 Answers
    Happy with the feature set
    83%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    67%
    Lived up to sales and marketing promises
    4 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    6 Answers
    Best Alternatives
    Cision PRWeb
    Small Businesses
    Help a Reporter Out (HARO), discontinued
    Score5 out of 10
    Medium-sized Companies
    Cision Communications Cloud
    Score6.9 out of 10
    Enterprises
    Meltwater
    Score8.1 out of 10
    All AlternativesView all alternatives
    User Ratings
    Cision PRWeb
    Likelihood to Recommend
    8.0
    (11 ratings)
    Likelihood to Renew
    1.0
    (1 ratings)
    Usability
    10.0
    (1 ratings)
    Support Rating
    1.0
    (2 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    User Testimonials
    Cision PRWeb
    Likelihood to Recommend
    Cision
    PRWeb served it's purpose for Strouse by sending news out to new audiences although this never generated an overwhelming amount of traffic to our website. If you are only interested in issuing PR and getting your name out there, then I think PRWeb is a fine solution. I find PRWeb less appropriate if you really want to drive traffic to your site through a press release in hopes of creating sales. During the selection process I would be interested in knowing what sources my PR would be submitted to. Is it being submitted to relevant websites? Will links be provided on all of these websites? Ask yourself, will these websites benefit my companies SEO?
    Incentivized
    Read full review
    Pros
    Cision
    • It provides a newswire option at a very reasonable price.
    • The pricing is in a sweet spot for many startups who would want to use it.
    • It hits up all of the key media outlets that you would expect a wire service to be connected to.
    Incentivized
    Read full review
    Cons
    Cision
    • One issue we ran into with media tracking was that when it came to smaller or more niche media, it had a hard time tracking hits from those outlets for our clients.
    • Building larger media lists was time consuming and cumbersome.
    Incentivized
    Read full review
    Likelihood to Renew
    Cision
    We are unlikely to renew PRWeb because I feel that the costs outweigh the benefits of the service. For a company like ours (small business with about 60 employees) we don't have enough press that warrants monthly coverage. We may look at using PRWeb on an as needed basis, 3-4 times a year for single submissions, but that would be the extent of it. I could see PRWeb being much more beneficial for large companies that are constantly needing to issue press.
    Incentivized
    Read full review
    Usability
    Cision
    It is a very simple program to use. They walk you step by step on what is necessary to complete a PR.
    Incentivized
    Read full review
    Support Rating
    Cision
    I have only required support from PRWeb on two separate occasions and they handled my issues without any problems. I was a bit confused at first not sure if they had received my requests but shortly after I received responses and was able to move forward with my press release.
    Incentivized
    Read full review
    Implementation Rating
    Cision
    Implementation of PRWeb required very little of Strouse. It was a quick process and we were almost immediately ready to use the platform.
    Incentivized
    Read full review
    Alternatives Considered
    Cision
    I've used all these services. Which one to choose depends on the situation. It's good to have knowledge of all the options. Of course, there are many other services as well, and even free services that a very small business or nonprofit can use that do similar things. I find PRWeb is a good fit for many of my clients because of the pricing. Photos are increasingly important in getting news picked up and PRWeb doesn't charge you an arm and a leg like some services do to include a photo
    Incentivized
    Read full review
    Return on Investment
    Cision
    • It was definitely a cost decision for us, but the ability to have access to their media database was by far the most useful and needed tool for us.
    • For tracking media hits, it saved us time tracking the majority of hits. Where it didn't save us time was with smaller, more niche media.
    Incentivized
    Read full review
    ScreenShots