CIENCE Sales Development (legacy) vs. ResponsePoint

Cience is well suited for providing building blocks when you are starting with very little. They took the time to learn our unique product and weren't hesitant to jump on an account for a less than traditional ICP. If you are looking to outsource sales, just be prepared to be an active voice in the partnership.

ResponsePoint works great when you’re trying to reach senior B2B decision-makers and need more than just basic lead gen. It helped us re-engage cold accounts and improve our pipeline conversion rate. You may have to define your audience or have your strengths and target personas in place when you approach ResponsePoint. In either case, they will help you figure out solutions for you.

• Rapidly created marketing scripts based on the domain knowledge we provided.
• Rapidly identified the key executives and ways to reach them in our target audience.
• Provided well-spoken representatives who were able to get our message across.
• Provided excellent weekly feedback on their 'hit-rate.'

• Identifying serious prospects which saves us a lot of time by helping us focus on the leads that matter most.
• Personalized outreach that really connects and has helped us get in touch with decision-makers who are usually hard to reach and much more likely to respond.
• Reviving cold or lost accounts by re-engaging accounts that had gone cold or been missed earlier and warm up these contacts, turning dormant leads into active conversations and new opportunities for us.

• There isn't much to say here for me from a feature or functionality perspective. We've always had a very seamless interaction with CIENCE from a technology standpoint. I have to admit that I am typically the bottleneck if things ever get stuck because our team at CIENCE usually has to push me to get materials and documentation for our campaigns.
• We once ran into a slight issue with the timing for our contract renewal. I needed to pause our service because of a large deal we acquired, and I needed to save some extra funds to ensure we could prepare for it properly. I was technically too late to put the pause in time based on the dates in our contract. However, the CIENCE team worked closely with me to come up with a creative solution that was understanding of my challenging situation at the time, while also favoring our long-term partnership rather than short-sighted revenue gains.

• More onboarding tutorials to help new users get comfortable quickly.
• Slightly faster load times in some areas for a smoother experience.
• Additional template options for outreach messages to save time.

They are easy to work with and very organized.

Excellent partners in our demand generation programs and have supported us immensely in our prioritization efforts saving hours of work and $ spent on advertising.

They have a pool of talented teams and being responsible.

The process outlined was exactly what we were looking for (hand holding before, during and ongoing) and was right on in terms of what we needed for implementation. We were successful in identifying the team from CIENCE who would be dedicated to Manifest and were able to have all levels of both companies involved in the implementation process.

We chose CIENCE because we were impressed with the technology it was built on for lead-generation, the quality of leads proposed to us, the targeting capabilities, and campaign execution strategies. Nobody has been better suited to our service capabilities modeling and needs of the organization.

• Terrible waste of money. Just starting out we want to use our funds the most effective we can. This had ZERO ROI and was a waste of time.
• They ask for a three-month upfront payment and gave us nothing back. While this is the risk we take with no guarantees, you would expect a reputable business to offer something for a performance so poor. A free month to try and make things right by providing a few leads, or some small amount of refund, something. Their response was to tell us they did nothing wrong and they would not even consider anything.
• The good reviews from this company are baffling to me. I reviewed them before starting and felt they must be reputable. The truth is the onboarding process took 30 days even though we provided them with everything before it started. They charge for this ramp-up time even though nothing of substance is happening.
• Within two weeks of the campaign starting our Cience team had lost over half of its original members due to attrition. 3 out of 5 of their members left the company

• In just the first 90 days, we saw a 32% increase in qualified meetings
• Their ABM re-engagement strategy also helped revive several cold accounts one of which is now a $1.2M opportunity in late-stage pipeline.
• On top of that, their dashboards gave our marketing and sales teams a single view, cutting reporting time by over 40%.